#240: How To Instantly Reject Exposure in the Face of Adversity Because the Value of Free is Zero Like Kanye West in anything he has ever done
TRANSCRIPTION
Transcribed (and probably unedited) by Otter.ai https://otter.ai/referrals/AVPIT85N
Law Smith 00:09
Do it live? No, no, we're not doing live on tape. Like the Larry Sanders Show. We're just as good is Larry Sanders Show here the number one business comedy podcast in the world. There's 900,000 podcasts out in the universe. And we thank you for joining sweat equity. Thanks. Yeah, that other voice you're hearing is Eric Roger, I'm Law Smith. We are sweat equity a show about pragmatic entrepreneurial advice within jokes, because it's on iTunes, Spotify laughable apps if you want to listen if you want to watch YouTube, Facebook, Vimeo. This show sponsored by try grasshopper comm Ford slash sweat, get $50 off a business phone line with try grasshopper.com forward slash sweat. It hooks this enterprise up this medium were an essential Business Enterprise Yeah,
Eric Readinger 01:06
yeah. Ship enterprise
Law Smith 01:08
paradigm big words This morning we're doing the same it's
Eric Readinger 01:11
7am Yes. making no sense II
Law Smith 01:14
I'm a little tired but try grasshopper comm Ford slash sweat. You could call me all my business phone line and tell me how loopy I am so you get $50 off I use grasshopper on my phone. I don't want to have two phones like an old school drug dealer and try grasshopper comm forward slash twit we use the promo code from the show and then hooked it up. Go freshbooks.com forward slash sweat. A lot of tax talk lately. A lot of people trying to get that stimulus check. Go freshbooks comm forward slash sweat I just got my 1099 from a friend of mine that hired me she did it through her freshbooks account. Everything can be done through fresh books and why not go freshbooks comm forward slash sweat, you'll get $50 off, up to $150 off. If you choose an annual plan that's a little bit bigger, you need a little bit something more robust, dare we say girthy on this show, go freshbooks comm forward slash wins the only way you'll get that promo code discount. Warby Parker. I'm wearing my Warby Parker glasses right now their prescription they fit my fat head. If you go to Warby Parker trial.com forward slash sweat. You get five free pair sent to your place you put in your prescription online to do that, type it up, put it in, and you can get prescription sunglasses prescription, I glassware and if we can fit my stupid horsehead it can fit yours Warby Parker said that you have a big head we get it Warby Parker trial.com forward slash sweat. I look like john Elway's head, alright,
02:53
just is it
Law Smith 02:54
just his head he is he's got that horse head. And of course, if you don't use any of those spots, Sponsor links. The best thing you can do is rate review. share this with a friend. Ask us questions engage with the podcast, the best thing you can do is Hey, man, I know you're a little bummed out from being being stuck at home right now and your dog died. Don't forget that have my dog die but talking to me, but everybody's dog
03:19
everybody's dog
Law Smith 03:21
died. No, but I send this to a friend that maybe he's a little lonely because podcasts are getting people through this pandemic time.
03:33
It's like you're having a conversation but you're not Yeah.
Law Smith 03:38
Let's get this thing started. Ah. God Almighty When we do these, we record these really early ones. I have to get up extra early, just so I'm not like, even worse than I am right now.
Eric Readinger 04:13
Oh, time to get up
Law Smith 04:16
for 30 but went to sleep at two. So, yeah, so fun times, but I'll make it up. I'll get I'll get naptime in with the kids because now My life is part working professional slash. homeschooling teacher? Yeah. During the day. Yeah. And I'm trying. I'm you still have it easy, dude.
Eric Readinger 04:43
The homeschooling they're checking any of this stuff your kids are doing.
Law Smith 04:45
Yeah, but I would probably your kids are seven and four, right
Eric Readinger 04:50
558 almost eight,
Law Smith 04:52
five and eight. And so my kids are three and two and they just they but they can't sit there for longer than like 15 minutes. It's
05:00
anything I'm saying. Why bother?
Law Smith 05:02
Well, no, no. By homeschooling I mean, I'm not we're just going over letters and stuff and I'm letting like ui zoomy or
05:10
doing all the heavy
Law Smith 05:10
lifting occasional shows that talk to the fourth wall. Mickey Mouse Club house. I've got a whole like, if your parents if you're if there's parents listening and they need some shows that for the kids talk to the TV, dope ass
Eric Readinger 05:24
educational shows Mickey
Law Smith 05:25
Mouse Clubhouse Meizu me a little cat in the hat. Yeah, Netflix. There's a fourth one I had I had like a four horsemen that I can just kind of put that on and maybe get 30 minutes, sometimes an hour, they'll watch and they'll put the talking to the TV to figure out, you know, figure out this pattern or something like that. So
Eric Readinger 05:46
we talked about this last time. That's what people are gonna think this show is about. I know, but are you in kids shows.
Law Smith 05:52
Welcome to the podcast. Epstein's Island sponsors this podcast No, geez Yeah. That's another thing that's like all the news stories. February and before fucking white almost wiped out everybody's head. Right if you think about it like Epstein's Island that'll that will be a thing that in him killing himself and the whole life, controversy about that, that that'll be forgotten about. Because of all this just basically wipes all that out. Yeah,
Eric Readinger 06:24
well, he's did he did this. epstein barr virus. It's all connected man.
Law Smith 06:30
Could be. It's not when you get Sam Tripoli on the horn of the tinfoil hat pike. Yeah,
Eric Readinger 06:35
well, that's what I'll say.
Law Smith 06:38
Yeah, I'm gonna write that down. We need to get him back on and now that everybody's cool doing zooms, zoomies that I think we can get maybe some notable guests again,
Eric Readinger 06:51
no disrespect to former guests.
Law Smith 06:54
If I doubt their little disrespect, probably not listening. No, but I mean, you know, someone that's like, I've got to comedian friends, they got some they got a little bit of name notoriety. And then I don't know, I just feel like we can step we can maybe step up our game and get some guests that I'll try to do. But like get some bigger guests that maybe bring more eyeballs to the podcast or
Eric Readinger 07:19
sure that'd be great earbuds fantastic.
Law Smith 07:22
So what's going on in your world?
Eric Readinger 07:25
The same thing as you, buddy. Just sitting around watching the kids devolve. Have you have you lost your shit yet? No, I'm good. I'm saying. My life hasn't changed all that much. I'm being honest. Yeah. You know? Yeah. Do we do we don't have to go out and do stuff all the time. You know, I don't have a job to report to every day. I've been working well. I've got one physically. Yeah, but I've been I've been working remotely since October for this new gig and it's like, but I don't like working from home. Like
Law Smith 08:00
I get I get distracted when I have the time sometimes because it's just like, Alright, I'm just gonna, like, take 10 minutes in like, you know, you start cleaning up and then you do the thing you do in college where you clean your place or clean your car before you start studying. Did you ever do that?
Eric Readinger 08:16
Oh, yeah. Where you couldn't possibly study your mess around anything? Yeah to avoid I could do it any number of other things with this mess around me. But yeah, that study or learn or, you know, get work done.
Law Smith 08:30
The only time the gravity bomb was cleaned in our kitchen was when someone had a test.
Eric Readinger 08:35
Yeah, we had a paper due the next day. Cuz everyone's cleaning is dirty.
Law Smith 08:39
I'm gonna get I'm gonna start studying at 8pm Yeah, and the test is at 8am Yeah, you know shit like that where you're just like, but this place is filthy. I can't work in a place like this. I feel like there's a lot of that going on and then with with this new normal of like, Okay, well, you just have new protocols to kind of learn I've tried to learn it. I almost want like a quarterback playbook, like, hey, when you walk in the door, make sure to wash your hands immediately like that kind of shit.
Eric Readinger 09:07
Yeah, that's we're not that crazy at this point.
Law Smith 09:10
Like, I'm not that zany about it. But again, my thing is like, I, I'm with you mentally on it, but to put effort that way doesn't take that much more. You know,
Eric Readinger 09:25
I know yours. I could definitely be better. Like, yeah, no, it's definitely me being lazy. And just, you're out and about, I think more interacting probably a little bit more than we are at this point. But, you know,
Law Smith 09:38
I don't know you. Y'all are still seeing patients, right?
Eric Readinger 09:42
Not the normal. I mean, only emergency stuff. And that's, you know,
Law Smith 09:46
and you're pretty high. Like hygiene. idea. Yeah, sure.
Eric Readinger 09:51
Mm hmm. You know, I mean, there are protocols for cleaning the mouth.
Law Smith 09:54
Yeah. So your dental practice you already are going to be squeaky clean over there, but I don't know. It's just weird. It's weird times it's one of those things where it's like, we've talked about it a lot on the podcast, the hardest thing to do in business is, is change behavior.
Eric Readinger 10:10
Yeah. And then when it comes down to it, that's what everybody's trying to do to you. And you're trying to, you know,
Law Smith 10:15
that's a personal struggle. There's a macro micro, there's a personal struggle everybody has with that. And then there's a management style struggle that almost every manager has trying to get the most out of the employees they have. And when, like, we've we've initiated slack for a lot of places for a lot of for a lot of groups. And it's like, Look, I know it's not it's a little clunky to get started if you've never seen it or heard of it before, but just think of it as like an internal chat. And you know, it, anybody we add to it later, can use it to search through everything we've talked about.
Eric Readinger 10:51
Exactly. I when we first started working, I was like fuck slash, text me, man. And now like now it's the other way around.
Law Smith 11:00
Yeah, I hate I don't want to talk to you in any other form,
Eric Readinger 11:02
right? Well, like we're, you know, initiating a lot of different things. One of them I was like we all need to get on slack because we're working with Skye and Serena.
Law Smith 11:13
We should give a shout out to Sky strategic. Thank you guys love their office in a beautiful old cigar factory which I took some I took a little artsy picture outside.
11:26
Oh yeah, it's cool inside outside. It looks like it's haunted. It's very bohemian.
Law Smith 11:33
Yeah, it looks like a rundown place. It looks like a place you'd see in an indie movie. We're like, you're gonna walk into one room and there might be people on like, there's overlapping Persian rugs. Yeah, people
Eric Readinger 11:45
laying in there. Yeah. It looks like toilets
Law Smith 11:47
Inception when they're like getting, they're going to the underground place to get the drip going.
Eric Readinger 11:53
Yeah, well, I mean, it's, you know, every time I come in
Law Smith 11:55
another room, it might be a ballet going on, right? You don't like you don't know what's You're not spoon it's a huge building in it's got like MC Escher like staircases yeah
Eric Readinger 12:06
in here but they're always it always looks a little bit better every time I'm in here so that's exciting
Law Smith 12:11
yeah but we're proud to you know be able to be in here doing this within sky strategic marketing if you need any PR help yeah
Eric Readinger 12:20
anyways I was I initiated slack I was like let's all get on slack come on and then just started going out and everybody bought in it's nice nice to get people on board Yeah. Oh nice. Well cuz you know, we got serenus stuff that we're working with a phase on
Law Smith 12:36
Trailblazer podcast, good job artwork, by the way. Thank you.
Eric Readinger 12:39
Serena Faison media website. Yeah, we're getting some stuff.
Law Smith 12:44
Marina phase on. media does see that
Eric Readinger 12:46
yeah.tv Serena face on media.com
Law Smith 12:49
Yeah, friend of the program been on a lot if you want to go back in the episode catalog, but what I'm trying to think like I've had a lot of people I've been reaching out to a lot of people We talked about this last podcast episode 239. Jesus Christ 239 I was talking about kind of this is the time to double down on relationship marketing. And so, you know, I've been really kind of following through on that. And the only thing I'm really doing is calling up people. I haven't talked to a while and going, Hey, how can I? Is there anything I can help with? Just doing that over the phone? Ah, yeah, I go, what are you wearing?
13:33
Mm hmm.
Law Smith 13:35
Yeah, we're or I'm bragging about how proud I am. I changed my own flat tire.
Eric Readinger 13:41
Yes, you sent me a picture before and after.
Law Smith 13:43
Wow. That was more logistic to go like, I hope I could make it over here. If we were recording yesterday or today, so my potential problems Yeah, so but I did it like a Japanese game show because I had to take over the kids. I had like 30 minutes of my time. Can I do this or I had an hour and then I go, alright, I'm going to go on a walk. I'm gonna watch a YouTube video because you have to like get the shit. Every car has its unique way you to
14:09
video.
Law Smith 14:11
Yeah, cuz you have to get it out of the it's like an old shitty Yukon so it has to like, you have to put a key in the back of it or the license plate is to get it out and then fucking turn it. It's got its own system, I wouldn't have needed a YouTube video. I wouldn't have needed it if I didn't have a time crunch. And so it was that thing of like,
Eric Readinger 14:32
time crunch. Watch you do videos.
Law Smith 14:34
Well, that's the cost benefit, right? And that's that that's a micro example of like, a lot of shit, right? And this is a dad ism. Should I figure out how to do it properly?
Eric Readinger 14:45
Right or should I figure it out? I think there's a man style. There's
Law Smith 14:49
some things that are good to figure out right on your own. Sure, and that I but with that, it's just like, this isn't my forte. I got a good engineering brain but I I don't want to sit here. I know watching this video and speeding through it, like skimming through it an 11 minute video and skimming through five minutes of it. It's gonna save me. Probably something I'm gonna fuck up. Like, when you put the lug nuts back on, you got to do it in the star pattern. Yeah, I would have forgot that. You know, like that little thing I would have forgotten. Yeah. So it doesn't hurt but it's one of those things. It's like, okay, memory, and I'm trying to memorize it too. Because it might. I'm gonna fuck something up. Yeah,
Eric Readinger 15:31
I do the star pattern for anything that has screws. They're all around.
Law Smith 15:35
Yeah, I mean, I remember having to do a trampoline for Santa Claus for my nieces. What like 10 years ago and it was like we weren't doing the the springs over all milk punch drunk. Like this whiskey milk punch thing my brother in law makes and then right, just regular trunk. Right as you're about to leave, he'll be like, Hey, we gotta put something together. Fuck Like that was like 10 years we don't know if that's the uncle's job you have to do it. And he needed another dude. And then like we were doing it where you put the trampoline and everything just going around like a clock. It gets real tight. Yeah. to the, to the halfway through and you're like, what were all three three guys were like, like trying to pull it Oh man, not our finest hour anyway. I'm pretty stupid. I've been calling up people. And sometimes people are like, what's up? Well, you know how you want cuz To me, that's more of like, they're in panic mode, but I just go Look, I I'm good at marketing strategies, just business strategy and digital nerd shit. I feel like I've got a pretty good resource for that. If I'm reaching out first to like, business owner friends, you know that. To me, that's kind of that alternate. altruistic thing you can do almost.
Eric Readinger 17:02
Yeah. People might actually use use some help.
Law Smith 17:05
Yeah. And, and just talking to people on the read because I literally I can listen to podcasts all day and not talk to anybody but felt like I did at the end of the day absorbing other conversations. Right. So it's one of those things where I Joe Anderson, yeah, well, I mean, to be clear,
Eric Readinger 17:26
I,
Law Smith 17:28
he, so he seems to be like a pooling, because his show is so big. And it pulls a lot of important information right now. Like, yeah, in a weird way. Yeah. Even though it's like, I have to remember still comedians usually talking on there. Yeah. Can't take everything as solid proof.
Eric Readinger 17:48
Yeah, he just got responsibility. He's done. It's like Dude, sorry, but you now have the Spider Man responsibility was great power comes great responsibility. Yeah. Alright, yep.
Law Smith 18:01
I feel like that's lifted quote from something in philosophy, but I would guess, by no it I noticed later on. So my thing is like, you know, even emailing people just reaching out going what's up like, I'm getting, you're getting, you're gonna get some people that own their own business that are starting to get into that email marketing thing. Have you been seeing a few more of those don't like, what people just, you know, have nothing to do so they're gonna give that if they're like, yeah, this is the time to do it. Some of them are doing it well. You know, look, I'll be the first to admit it's hard to it's hard to market your own business, your own brand. There's some weird hurdle with it. That I definitely have to, it's something to work through. But it's one of those things where I can kind of tell the frequency of these emails coming in like, hmm, you never really sent an email blast out. Four years ago, yes. And now you do. Maybe it's using time.
Eric Readinger 19:01
I know literally yesterday, I'm like, I need to remember to tell Nikki that we need to do some social media planning this point. Like, just because we, I mean, things have been going good at the office until this shit happened. But now that we hadn't been engaging on social media as much, and it's like, oh, this is a good opportunity, I forgot until just now that I wanted to do that. But
Law Smith 19:24
so that that's a good point, even if things are going well right now, for whatever business you're doing, or you know, you're going to be able to write it out. This is still a really good time to, to get as much planning done. Content wise, scheduling, because marketing really, especially digital, it's all scheduling, it's all planning and it's a lot. It's a lot of like, upfront hours if you're an agency for a client, and then it's kind of keeping everything maintained. So, to me, it's one of those things where y'all should use Social pilot, because they have a COVID-19 special for new, but you can only be a new member. So I don't know I got it as a previous member, but I guess for this reason, it's a instead of 50 bucks for a small team subscription, it'll be $1. It does LinkedIn pages. It'll do LinkedIn profiles. It does Pinterest. It'll schedule. There's one more thing. It'll schedule Instagram. But that got kind of wonky a couple months ago, because they just stopped letting a lot of social media managers
Eric Readinger 20:31
Instagram. Yeah, it's always been weird.
Law Smith 20:33
Yeah. So
Eric Readinger 20:34
there's a bunch, I guess on igtv too, by the way, I don't think that that's like a thing I got I dove down that hole the other day, I GTV. Because they got weird file size restrictions and you got it, we'd probably have to chop our episodes up into pieces.
Law Smith 20:47
I was thinking about that for LinkedIn to like, you know, we can chop this stuff up into thirds and upload it that way. Because they allow 10 minute videos but you know, if we maybe Maybe I'll look into restream again. And even if we do it like this, where it can just kick out to five different places at once, even if it's not live, yeah, because it will save you time
Eric Readinger 21:13
into the 10 minutes, but there I just did it for that as
Law Smith 21:15
well. And then I was also thinking about there's Vimeo, create that has template of videos. And since we have Vimeo premium subscription, and what's good about that, and the thing I've been doing, speaking of like, doubling down on the relationship marketing, that's gotten some good return is I'm sending just selfie videos under 30 seconds for my kind of business development, marketing, trying to,
Eric Readinger 21:41
you know, make them aware.
Law Smith 21:43
Well, I have LinkedIn Sales Navigator, but I found that if I send a personal message to the person I'm trying to talk to, for business opportunity, and say, Hey, Carl, this is law you don't know me, but trying to been trying to call your office set up a meeting. You know, this person said they were trying to introduce me to you, I don't know if that came through that kind of thing were, but now they have a face to it. And the fact is what impresses them though. A lot of the time is that you actually wrote it is the live titles is that I shot a video. Oh, I got you. That is custom to them from me to them. And it has like the captions on it. And I tried to put in good lighting and like make it a little legit.
Eric Readinger 22:33
Yeah, because options are huge because lots of people when they're just dicking around on their phone, sound is not on you know if they actually if you want to watch the video that helps
Law Smith 22:42
only 30 to 40% of people with social media have their audio listen to the audio of the stuff. Yeah, like when it pops up. So
Eric Readinger 22:52
if I left it on, it would be a shit show. I get
Law Smith 22:55
arrested when I'm listening something and I'm on Instagram and
Eric Readinger 22:58
I do hear the audio. Yeah, I know. I'd get this on sign up for this.
Law Smith 23:02
So there's there's, like social pilot will help y'all as far as scheduling, it has a great timeline, calendar and stuff. And look, this is a good time to write content. This is a good time to push content out there. How many people have hit you up about podcast starting their own podcast? It's like, yeah, low barrier to entry. But
Eric Readinger 23:21
if you want to do it, right,
Law Smith 23:22
good luck. I need to get us on the community marketing I've been wanting to do for sweat equity, which is get either open slack group or work on a Facebook group or both somehow that are connected, to get people to that our listeners to be able to interact, you know, ask questions that maybe we can answer outside of the podcast or I saw our friends in the program. Something planet, they've got a Facebook group that just sends the grossest memes.
Eric Readinger 23:55
Dude, I was literally that's what I was saying. It's like every time I'm on Facebook, and something thing comes. Yeah, I know it's from something planted, but
Law Smith 24:02
that's great. I mean, that's great. That's That's awesome. I don't think
Eric Readinger 24:05
that the Wild West,
Law Smith 24:06
I love it, but I don't think it would be super productive for this show. Even though if there's a lane of that in there, I'll save
Eric Readinger 24:13
it for the fantasy baseball text. Yeah, I'm saving for my dad or
Law Smith 24:16
dad that's in our fantasy league. That'll never happen anyway. Well, no baseball man. It's not gonna happen.
Eric Readinger 24:23
They might do. They might do a spring training style where they're gonna have everybody either in Florida or Arizona. Now they're talking about and then they're getting rid of like, the leagues. So it's like, you'd have the grapefruit League and the cactus league instead of you know, Al nl. Everybody's got a d h.
Law Smith 24:40
Well, I'll take it man. Yeah, sure. Sure, sure. But I'm saying like, I we were talking about this yesterday. Our former producer john paul, rip. I don't know if you have a sound route for him. I kinda want to go through through old episodes to find him find out where he quits. No no going like I mean, trying to ask a question you're getting frustrated. Yeah,
Eric Readinger 25:09
he does sound
Law Smith 25:10
bite but the three of us were talking six feet away in a, in a, in an equal lateral triangle yesterday john Paul's front yard and it's like, my theory is that I think we're going to be having to be in this this state of self quarantine prior to the end of June maybe July now I feel like
Eric Readinger 25:32
but based on your scientific research,
Law Smith 25:35
this is just this is just kind of instinct of how everything's going and if you really think about how we have to be so diligent, proactive to eradicate it, right. And also, maybe it buys time to maybe someone makes a vaccine or something. Well, yeah, I was gonna say like it is every day. But I'm saying like, here's, here's where I'm going, America. Don't if you look at the American personality, there's gonna be at least 10% of Americans by by June that are going to be like, Fuck this. They're already people I know.
Eric Readinger 26:09
I think gathering and protesting in front of Russia. It's more than one place. I'm pretty sure.
Law Smith 26:15
So yeah, I think that's gonna. So there you go, but that's still that's a smidgen of people right right and i think it's gonna be a big a bigger swath of people pretty soon I could
Eric Readinger 26:27
totally see it happening
Law Smith 26:27
because everyone's look I not that I was like hooking up all the time around town beforehand but the fact that you can't go out and maybe get some strange
Eric Readinger 26:40
rice and plus, I know I was talking about maybe like, there's people who you know, they work in restaurants and then they go out and drink every night of their lives afterwards and it's like those people are having some come to Jesus moments
Law Smith 26:55
a lot of my socializes doing stand up show sometimes. So it's like yeah, like There goes that there's so by the way, a shout out to Alex a bell that has lunch pool they did up open mic night. Stand up show. I don't know how it worked. I said I wouldn't do it. For that reason, I was like, I bomb on our podcast. I don't need a bomb in front of people on zoom and see their fucking face. Apparently went well they had 50 people 50 audience members or something like NSA performers? No, no, you could go to you had a comic at like, think of a map of a cafeteria almost like a school cafeteria layout. And like, you can get up and go to different tables as an audience member. And there's like a comic at each table lording over each table. I guess just like I can vamping I don't know but not a bad idea. I'm
Eric Readinger 27:49
not online on doing that.
Law Smith 27:51
But like to go pick like to go pick where you're going to go. You actually had like a virtual like table. bird's eye view of like tables. Oh, and you could pick a seat Oh like online poker when that was big you would go sit at a table virtually right? I never did that but you know I'm saying yeah, you could go like okay I'm gonna go play this this they would have like a graphic of yes
Eric Readinger 28:18
very similar to game table probably right looking thing
Law Smith 28:22
that's a cloud I love this table you would there's their logo on a table How could you not like it but so it's that thing of like fuck I
Eric Readinger 28:34
lost my train of thought I don't know where you're going with that nobody tell him
Law Smith 28:40
call it talking about Alex a bell. Oh with lunch pool and stuff. No before that for that. Yeah, I only
Eric Readinger 28:47
good for one tangent.
Law Smith 28:52
Tangent cache is cleared. Whatever else. What else is going on that person you
Eric Readinger 28:59
well I mean, we could talk about our our interaction that we had a sales interaction
Law Smith 29:06
Americans really pissed off. That's okay. But the end that's I mean, we were pretty much dead.
Eric Readinger 29:11
Yeah, sorry. Well, we had another somebody's looking for podcast production. Whoo. I thought a nice call.
Law Smith 29:22
I thought it was someone that needed just like a friend of a friend that was like, at first that's needed, like, hey, what kind of equipment should I get? So I started talking to him. And then it was like, Oh, he wants a more legitimate line.
Eric Readinger 29:35
Right? Cool. Then we, cuz going into the call, I really didn't do much preparation. Like I know what a lot of what I need to say is, you know, like, it's pretty much standard at this point
Law Smith 29:48
should preface this real quick. We're only gonna talk shit about it right now. Because because of the manner in which it went down. Yes. If you're good to us, we're great to you back If you want to hire either of us individually or as a team to do something for you, but when it's like when you kind of get what do you How would you call it? It's not really roasted but it's examined no I'd say like disrespectful professionally disrespect. Yeah. You know kind of thing. Well, I mean, you know, I gotta listen to this I'd be very surprised if he listens
Eric Readinger 30:25
he does maybe learns a lesson.
Law Smith 30:27
I mean, so it wasn't man
Eric Readinger 30:31
you know, we had this conversation it was in depth You know, he seemed to have his act together when it
Law Smith 30:36
wanted to get a big time had a had a portal to getting big time guests doesn't have a show right now. needed help getting it off the ground people clamoring to get to this guy vetting five other production houses apparently that exists now that do this right. He wanted us to handle the the production and marketing aspect. Great. We can do all that shit because we've we've learned trying trial and error through doing this show a lot of stuff that's going to cut a lot of fat, and we can do it cost effectively, we can do a guerilla style, I doubt you find anybody that's going to give you a better value than what we're doing. Right? Because we're still actually having a show so we're still we still have empathy of the client to ongoing
Eric Readinger 31:21
but we have this conversation you know, it's it's in depth he's you know, busting out all these deliverables he wants, you know, we get off and I'm like, Alright, man, I'm gonna put some time into this, you know, I something that like, I it was good for me to do it in general, get things worked out in my head now that we're back in the studio, and we kind of have things up and going again.
31:42
Yeah, you know, quotes are difficult with these because there's so many variables right to and then it's like scale scope, you know, sure. location. How good do you want it?
31:53
Yeah, no.
Eric Readinger 31:56
But I took some time gave him you know, a very in depth. rundown quote all that shit. Then we get an email back.
Law Smith 32:04
CVS receipt. Yeah.
Eric Readinger 32:07
And we get an email back. Hey, I did I had an idea. Since we talked. What if you guys produce it for free so that you can be exposed to my network of big time guests, and then you can then produce their podcasts.
Law Smith 32:27
And I said the E word to us is like the N word to everybody. Yes.
Eric Readinger 32:32
don't offer me fucking exposure. 36 you got great hair on my face. Dude, I'm a man.
Law Smith 32:44
I've got three great pubes, for sure. Do you?
Eric Readinger 32:48
Yeah, I brought it up on the show. But I mean by now we should have more.
Law Smith 32:52
No, they're just holding strong. They're all they're all separated too. So they're just gonna,
Eric Readinger 32:57
they're like the guards.
Law Smith 32:58
They're like all over the place. Yeah, yeah.
Eric Readinger 33:03
But you know, like I did, it's a bummer.
Law Smith 33:06
Bummer statue to guard. Yeah. The,
Eric Readinger 33:09
the response you had to the guy was good though is like if you want to have a professional relationship make us a professional offer.
Law Smith 33:16
It took me 30 minutes to write that. Yeah, cuz I'm not good at writing copy. I'm very verbose. I was getting dictating a lot, but I've been doing a thing that I said to you in slack that I, if I'm pissed, I'll write the email or write it out. And then I won't send it
Eric Readinger 33:38
said to him
Law Smith 33:41
and send it later. So like, relook at it when you're not mad? If you have that kind of capability of following up with yourself almost because I've done it where I've written it out, then cut it down then didn't send it on accident. Yeah, you know, so writing Right, when did you get my shitty email? Write it well write it whenever biased, and then be pissed at yourself for how did you get into this situation? Because I feel like I should have vetted it a little bit more in a very concrete way, but my thing was like, you can't, you can only mitigate risk in that situation for us wasting time. Yeah, that.
Eric Readinger 34:24
And I don't like to dwell on it like you took this many hours from my life. Like, I'm not like that. It's just annoying. It's just like, dude, did you ever plan on, you know, right? Are you ever planning on paying anybody? Are you just banking on this one idea that you had,
Law Smith 34:41
right? You might have a handful of quotes from other companies elsewhere. But do you? Were you actually planning on doing this? Right? Any of those five? Yeah. And so it's one of those things where it's like, Okay, what do we take out of it? Well, it got our shit together and getting quotes when this happens again, yeah, we'll vet it better than Next time and then I do. I don't take it personally, but I do get pissed about wasting time. Because it's through mutual friend that there's I feel like there's, you know, that business professional respect there. And that's why I kind of even call it in the first place to go out of my way to help. Was it I mean, there was my like, the initial call was me just trying to help.
Eric Readinger 35:26
Yeah, but in terms of vetting there wasn't much more you should have even done like, the
Law Smith 35:31
I don't know, this cost money, right?
Eric Readinger 35:33
Well, no, I mean,
Law Smith 35:35
I knew that it was implicit or assumed for sure, because we were talking about comparing us to anybody else. It was like, super expensive. Yeah. But what what I'm saying is like, you know, that exposure thing. Look, if we're 21 sure, I probably would do it because you fucking suck when you're 21. You have nothing going on? Yeah, you don't and you Need the experience? But at certain point, what's the value of free? It's fucking zero. Fucking Goosen. I know it's
Eric Readinger 36:08
like who's to say every single one of these big time guests that want to do their own podcast, I'm gonna pull the same shit you just did,
Law Smith 36:14
by the way, the I'm not gonna bring up specifically how to get these big time guests, but it's pretty lofty how you have that connection. So, right, it was like, okay, so you have a podcast that's not out there yet, has no brand yet doesn't even have a name. You don't have a name to follow. You don't have any followers personally, you don't have any kind of email list of any sort to start with. And then you're also wanting us to do because to get it off the ground, probably that first month that's going to be about between both of us doing all those things, anywhere from 50 to 100 hours of labor in that first month, and then easily 20 hours, monthly, ongoing. So you're telling me that You're gonna give us exposure on a thing that doesn't exist that currently can't leverage off of anything else. Yeah. And the way you you put big time guests is through some kind of flimsy portal that apparently you can get to celebrities, but I don't think they check it that much. Yeah. I think their PR company might
37:20
right.
Law Smith 37:22
And then so you're not guaranteed to get any good guess?
37:25
No, no.
Law Smith 37:27
So, you know, I like that Tony Robbins positivity kind of thing, where it's like, and I'm not even mad, I'm like, you know, good. Some people are just like that. They, I was like, they gotta win the deal. There's some people that can't not like they have to get a discount or they have to get a deal on something. And that's fine. There's just there's a group, there's
37:51
rarely one of those.
Law Smith 37:52
A third of people are like that. Yeah. When people haggle in front of me, I like crawl my own asshole. I know what it's like oh, my God this is but give me money sometimes I think our personalities in the wrong for not trying to do that sometimes
Eric Readinger 38:07
yeah I know there's definitely times where
Law Smith 38:10
it's like it's good if you're married to someone that'll do it for you I needed I need Israeli chick get it down yeah, but I'm saying my thing is that that big lesson is what is the value of free and it's zero so if people were hitting you up right now almost like predatory loans out there going on people are gonna try to get work out for free right now if they know you're just sitting on your fucking hands and so don't don't fall into that mistress of exposure because you're here's two guys that have done it several times right and I fucking it sucks
Eric Readinger 38:46
I know that just the the hope and if you're doing nothing real to actually hope about
Law Smith 38:52
if you're younger and you're doing an internship then get something out of it go when you do the internship go hey can I get a letter of recommendation at the end of this or Is that a possibility? Is there a credit? I think you have to have a credit in most states to have an intern from college. No. And then like, what skills Am I going to gain at the end of this that at least you have something measurable? At least some return? All right time,
39:18
so we get nothing out of that.
Law Smith 39:20
All right. That's been our podcast episode. Keep it
39:26
real good, right? Yeah. All right. I didn't hear the music was there what you're gonna say keep it what girthy
39:34
out there.
Law Smith 39:42
We'll review your brand
