#440 How To Be An Effective Communicator w/ Manny Febre and Sean Febre owners of Febre Frameworks, Happy Hour Holidaze podcast

🟩 Comedy, entrepreneurship, and marketing strategies. 3:20

🟩 Analytics, Reporting and Metrics. 8:08

🟩 Marketing strategies and cultural hierarchy. 16:00

🟩 Comedy, Law Smith's bio, and mentorship. 20:39

🟩 Race and ethnicity in comedy. 27:32

🟩 Cuban culture, food, and family. 31:01

🟩 Actors don't know how to run or sprint. 34:40

🟩 Personality tests and their accuracy in understanding work dynamics. 40:56

🟩 Business partnership and compatibility. 46:14

🟩 Direct and assertive communication, sets clear boundaries and avoiding unnecessary conflicts. 52:36

🟩 AI marketing and remote workforce management. Sports and strategies. Insights on communication and marketing, with a focus on humor and authenticity. 58:20

🟩 What advice would you give your 13-year-old self? 1:04:13

🟩 College vs self-education for success. 1:09:14

🟩 Self-discovery and passion. 1:11:27

🟩 Comedy, motivation, marketing, email lists and event planning. 1:17:25

🟩 "Utilize all the time you have, like this is a very purposeful kind of like two hours." 1:22:34

🦦 Chapters/Timestamp Jumps by Otter.ai - Otter referral link https://otter.ai/referrals/AVPIT85N 

Swapcast of Happy Hour Holidaze podcast ep 26 Juggling Laughter and Leadership: Law Smith’s Multifaceted Journey from Stand-Up Comedy to Fractional CMO. Sweat Equity Podcast® Law Smith + Eric Readinger #440 How To Be An Effective Communicator w/ Manny Febre and Sean Febre owners of Febre Frameworks.

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Law Smith Comedian Fractional CMO 0:00

Well, equity podcast, Eric is still on hiatus. He's at a silent retreat. We're not allowed to talk. And it's in the woods. And he may, you know, he's still on hiatus, and maybe it's a permanent hiatus. I hope not. This episode, I'm going to do a little swap cast action and if you're watching the video it's been a while since we've done a shirtless intro. So that's something for you, ladies or Gaiman, or anybody who wants to see the pre before I lose weight, because I need to lose about 30 pounds. That aside, this was a good conversation I had with the boys over at happy hour holidays. And that's spelled h o l i Daz E, but it's kind of a wild podcast. I didn't. I didn't put it together that they drank on every episode. So I came in a little stone silver, we had some white claws and go over a little bit of everything. So I was going to put this as a two parter to have two weekly episodes out to make up but it's so long, I'm just gonna let it fly with this one. And hopefully get another episode out this week or early next week. If you love us, subscribe to the pot if you love them, subscribe to their podcast, and it's gonna get crazier. I'm gonna go back into theirs and write by grab Eric or our power business attorney. Stephen fantatic Vendetti legal.com Who put me with these guys. This episode sponsored by zap Yang Z up ya que the first AI content writer that's going to help your SEO. The other ones I've used. I've gone through about a dozen this ones. I just need a simple one. I need to get in and out. Bing Bang Boom. And so this company if you go to zodiac.com promo code sweat, you're gonna get the hookup holla if you hear me and in the description of this episode, you get hookups hookup links for Squarespace call rail LinkedIn premium, hit them up while they're still good. Let's get into this podcast

Unknown Speaker 2:30

Hi

Unknown Speaker 2:45

sweat equity sweat sweat equity you are listening to the sweat equity podcast

Manny Fabre 3:20

Welcome and thank you for joining Happy Hour holidays, your go to podcast for business entrepreneurship and life stories. We want you to go out there and build your dream because if you don't build it, you're gonna just help somebody else build their dreams. We're here to inspire and motivate. I'm your host Mannie Fresh, and we got my co host Sean for break. And in the studio today. We got a guy that does it all. And he's a motherfucking comedian, which makes it even better. We got law Smith in the house. What's up law?

Law Smith Comedian Fractional CMO 3:49

Hello. People hear your voice. I wanted to come in real creepy like I wanted to come in like Megan's Law.

Sean Fabre 4:01

And we met law through Craigslist, Steve.

Law Smith Comedian Fractional CMO 4:08

Teddy log fantasty. Steve fantasty. He's on two previous episodes.

Sean Fabre 4:13

Right? Yeah. And we try to keep it delimited too, because he you know, he can get to JFK. Yeah. Well,

Law Smith Comedian Fractional CMO 4:20

he's a conspiracy theorist for JFK stuff, which I find wildly interesting as a Canadian fellow. But fan Teddy legal.com. I got to pimp them out because he's my client. Your business were fine. That's the tagline. But he's like my power. I call my power business attorney. He were talking right before the mics heated up. I was like, he is an AI robot. You can ask him any question. And he's like Will Ferrell at the end of old school in the debate? He just rattles off any answer.

Sean Fabre 4:49

He's pushers. Not like Billy Madison. No, not

Law Smith Comedian Fractional CMO 4:51

everybody is smoke. No, he's a great guy we met because he was my new neighbor in Ybor City if you have people outside of this area, it's like our Bourbon Street. It's like our sixth Sixth Avenue in Austin. It's a little crazy though.

Sean Fabre 5:09

I didn't know that Steve lived in eboard yeah that's how we met he lives in West Chase now though, right?

Law Smith Comedian Fractional CMO 5:15

Yeah, he lives in the burbs now in the burbs, get married or have

Sean Fabre 5:19

kids at the end of the birth? Hey, shout out to fans, Eddie law

Law Smith Comedian Fractional CMO 5:22

fantaisie legal.com.

Sean Fabre 5:26

So you're comedian, I'm a comedian, gassers, sweat equity podcast, shout outs, sweat equity pug, or the

Law Smith Comedian Fractional CMO 5:33

sweat equity pie, cat sweat equity pod.com. We're the number one comedy slash entrepreneurship podcasts, because there's no one else in the genre. That's right.

Sean Fabre 5:43

And so you've done a lot of stand up a

Law Smith Comedian Fractional CMO 5:47

number of fractional cmo by contract. If anybody wants to book or talk about some fractional cmo work, they can go to law Smith works.com. And I also own a marketing agency slash small to medium business advisory called toca bhaga to CEO ba.ga

Sean Fabre 6:05

What is a fractional strategy? So

Law Smith Comedian Fractional CMO 6:09

fractional cmo it's becoming more popular now. Post COVID. Right. But fractional CMO, fractional investors are becoming a thing as well, where people are putting in too big real estate kind of funds to buy Rei T's. Right? Right. So you all kind of real estate ish, right? Yeah, yeah. And so like, the fractional, see the fact fractional seat sweet stuff is like, there's a lot of tech companies, I will be the fractional CMO, sometimes there's an interim fractional CMO, hey, we just need someone to keep the wheels going. We need for six months, like an interim thing, right? Until we find that in house person we want as a CMO. Or they don't really you know, I've worked with manufacturers, I've worked with all the unsexy businesses like, you know, supply chain kind of companies. And they don't need a lot of marketing, but they do need it every now and again. Right? They they need if they don't work it out to customers, I just picked up a client, an engineering firm that we talked about the hiring funnel, you know, he wants to get good talent in. So eventually you get to a point where they have too many clients, but they want to work on keeping the inside real nice, right? And so that we can use the same tactics for lead generation as we do to find talent because a bad hire, if you if you've hired incorrectly, it's negative 298% ROI Oh, wow. And you're everybody's listening, you too included. We've all worked with people like this guy, this person just bums me out. And they suck at what they do. And it's like a black hole.

Sean Fabre 7:53

Manzana that's what he was, yeah, Kenny,

Law Smith Comedian Fractional CMO 7:55

you know,

Manny Fabre 7:57

fuck you. Fuck you, kitty. Kitty powers.

Sean Fabre 8:03

So then what's the difference between fractional cmo and you said you had a marketing agency? What's the difference? Between those two? Because somebody coalesce almost right.

Law Smith Comedian Fractional CMO 8:11

We've been we were doing the fractional cmo thing before it be kind of we I have I have a business partner, my my co host on the podcast, sweat equity is named Eric Rettinger. And we don't have account managers. And I'm going to try to push this as an agenda kind of a marketing campaign for us go for it. Well, we don't have no I'm just saying in general, not just here. But for our whole brand is we don't do the like, what happens with all marketing agencies is they push you off to an account executive, or a client service versus we have experienced. And they those people are usually just above entry, but don't have a lot of knowledge. We've been doing it the hard way. Since I started the company in like 2015 is I was soup to nuts with every client I've ever had. I put out a goal. What are your goals? Let's start there. And then we reverse engineer. I was because I had a business planning, like writing background. And that was the only way I knew how to kind of like, okay, what do you want to do? What's your revenue goal? Okay, let's throw that on the board. I'm going to put that on the right side of this whiteboard. We're here on the left side. I'm going to draw you the plan on how we're gonna get to there. Right. So it was a lot of that kind of like, just very basic logic to me. But my friends,

Sean Fabre 9:26

are you working with like a lot of product sales is that no, I work with mostly track conversions.

Law Smith Comedian Fractional CMO 9:32

You can track you can track leads, and you can track the conversions of those leads

Sean Fabre 9:38

are using Google Tag Manager. Yeah, more than that.

Manny Fabre 9:43

But what you are law, you're more of a strategic partner than a vendor, because a lot of people they're just like, Oh, I'm a vendor. This is what you're going to pay. This is what we're going to do for you but it seems what you are is almost like you're in it. Look I are in like almost like a board my fucking In

Law Smith Comedian Fractional CMO 10:00

hate most marketing agencies,

Manny Fabre 10:03

there's a $5,000 Fucking minimum. That's what we're,

Sean Fabre 10:06

that's what we're paying for real estate photography company. And I can tell you this, they literally did nothing. Look,

Law Smith Comedian Fractional CMO 10:12

if they're not if they're not doing that I call this the four holy metrics of marketing for any if you if you're looking to hire if it's one person, because you're really small and you just need someone to help, or you're a bigger company, that you really want to have an agency if they don't really break down, ROI. That's the number one right?

Sean Fabre 10:31

You mean row last row as return on advertising spent? Yeah, well,

Law Smith Comedian Fractional CMO 10:37

no, I'm talking about ROI in general overall. And in accounting for their own fee into that I call it an adjusted ROI, how they'll report if they do report, which a lot of them don't do surprisingly, is they should be going that first page should be a vital sheet like a like a ER doctor, right? And it should say ROI, here's the ROI we've given you that's to be number one on that sheet, the four underneath it, cost per lead, cost per acquisition, average revenue. Now you got to deem that if you're a service, it's going to be you know, within a timeframe like a year, if it's a product, it'll be average revenue for sale, something like that, you have to figure that out

Sean Fabre 11:19

for your company. Quite a bit of time. Yeah, three months, and you have to count. Yeah,

Law Smith Comedian Fractional CMO 11:23

you have to count for lead time. If you're b2b, it's going to take longer to

Sean Fabre 11:26

close. And then when you're AV testing any kind of campaign, it could well, I'm not even

Law Smith Comedian Fractional CMO 11:30

getting into that. I'm just tired. This is like basic stuff, what I've started out and I go, What is your cost per lead cost per acquisition, average revenue of a first client, patient, customer, and then lifetime value of that you give me I know those four numbers, I can do everything else, like a B testing in between. But those are the four holy metrics I've come up with. Because, to me, it's math, its marketing is a lot more planning than it is creative, and artsy. It's way more operations based than people realize. Now, it's not madmen, it's not sitting around looking at fucking cigarette ads on a poster and going well, I don't know about that. Like, there's so it's so fragmented to there's so many tactics, there's so many different ways to get people's attention. But there's also more competition with all these different, you know, segmentations. So like, you know, just look at like, online advertising, like you're talking about, right? So it's like, that's, and that's how I got in this world.

Sean Fabre 12:30

Me. You're not doing traditional? I'm

Law Smith Comedian Fractional CMO 12:31

assuming I'll do No, I'll do whatever makes sense for the client. I don't go. Sure. If you're if you're big enough, if you're big enough, maybe a billboard if it makes sense. If you're if you're a doctor's office, how about if you're a golf club company,

Sean Fabre 12:49

like PSG? Maybe they did phenomenal.

Law Smith Comedian Fractional CMO 12:52

People still really read the

Manny Fabre 12:53

paper. That's true. Okay. Oh, yeah, brilliant.

Law Smith Comedian Fractional CMO 12:57

Brilliant, right. So it matters. I always play to the company, and I always try to come in to light. Alright, I go who, and this is kind of an asshole way to phrase it. When I come in. I go, Well, this is how I do it in meetings and intro meetings ago. Who do you think your target audience is? And a lot of them will be like, I don't know. Which is fucking crazy to me, right? Or, I'd say half, half go, they don't know, half go. We, we definitely know. It's this, this and this. And then I go, Okay, I'm going to I do an audit in the beginning. And I go, I'm gonna do some research. And I'll go give me some comps on your competition, give me some, some recommendations to look up a starting point who your direct competitors or indirect competitors, and then I'll go look at Ergo, they're always way off. It's crazy. It's like, if we're doing golf clubs, right? They'd be like, we gotta we gotta be hot. We got to be on. We got to be on like all the YouTube interstitial ads for the live tournament or something that's like, that ain't your audience. You're for old people. You're for AARP, right? The number one predictor of wealth is age. So we're gonna hit we're gonna hit them where they where they are fish where the fish are man

Sean Fabre 14:10

or using sem rush for your research or I've

Law Smith Comedian Fractional CMO 14:14

used it I use because I mean. Yeah, bro. Marketing. I like I like sem rush. Well, I mean, if you'd like it's, this is fun to hear. But I know how to people like I don't even know what this

Sean Fabre 14:29

podcast is just about entrepreneurship and multiple topics. It could be about houses one day could be about doctors, the other law the other, and then it could be about marketing. How about this

Law Smith Comedian Fractional CMO 14:39

free tech stack? If anybody's listening? Yeah, I want to be the Suze Orman of digital. This is why I say she's that financial lady that taught like, oh, you know, she takes calls, and people are like, I'm in over my head on credit cards. So how old are you? 39 But 70 My whole life. I'm Benjamin Button. Do you know I know I've always been a way older man trapped in whatever age I am. But Suze Orman, she just she takes calls and helps people financially. That was like a show she had forever. There's, there's some guilts listening to the show. They know, they know what I'm talking about. They can't see my eyes, but I'm winking. But like, if I'm anything, I have to be resourceful for what I do, right? Because like, because now everything changes so quickly, right? So, yes, so I don't get too much into like, I am agnostic on your tech stack, right? Because what I love now, it doesn't mean I'm gonna love it in two years or three years. And I come in to usually what the client has a lot of the time and try to work around that because all these things are not all that different, right? There's nothing that I mean HubSpot is great, but you paid 60,000 Well, you gotta really you have to buy into it like a cold Nah,

Sean Fabre 16:00

bro. I mean, use the automation through it everything. If it is you can pay half the price for a send in blue.

Law Smith Comedian Fractional CMO 16:06

Did you ever did you have a certified marketing HubSpot guy like myself didn't need No, I'm kidding.

Sean Fabre 16:12

Didn't Read one. I mean, it's it's expensive. It's intuitive. But it doesn't take a genius to learn the people that don't know how to use it. Or in my opinion, derelicts, I mean, they're not very intelligent. And maybe business owners can profit from it, if they're looking for a basic marketing plan. But HubSpot is not really that great, man. And we paid for it for an entire year. And I got I think it was like, 7000 or so I'm like, oh, no, you got Yeah, I mean, like, yeah, and we didn't have multiple users. Okay, right where we bought it for so we bought the sales platform. And then we bought the marketing platform, because we were hoping that guy would, you know, translate into marketing, but didn't utilize it at all. And then I started diving into it. I was like, What the fuck is going on? I'm getting emails, top of funnel all the way down to bottom of funnel reminder email, bro. It just, it's pointless. It's pointless when you can buy platforms that are much cheaper like SendinBlue which now reso change their name? Yeah, bravo. And it just didn't make sense.

Law Smith Comedian Fractional CMO 17:18

Yeah. So and like if you're a little bit bigger, sometimes you just want to like, like, the last time

Sean Fabre 17:26

I really was sure managers keeping track of what people's last

Law Smith Comedian Fractional CMO 17:28

time was in it. We had like an affiliate kind of wellness system. We had like 4000 like hippie moms that were talking this wellness stuff doing yoga, like, well, it wasn't quite Herbalife, but it was, it kind of felt like it was like, you know, your kooky aunt that wears a lot of turquoise gets you've been divorced twice. Yeah, she's just kind of the cool aunt, but she's flaky. You know, we had like, 4000 of those wellness people out there. And so that helped with like that affiliate kind of marketing's side of that, because it's just so much volume, and then also pulling in more people to be those wellness people. But like, at scale, it makes sense. But like, if you're under a million a year under 5 million in here, I don't know if I do sub spot. You know, does it make sense, right? But I'm guessing psychology wise, I'm guessing is that you're kind of like if you're like kind of I am where I go? I know what I don't know. But I can I can out hustle. I was a c plus student until I got into business classes then it was all A's. Well, I'd never read the summer reading. Never gets so bad at reading and I was just so I'm thinking of baseball, or something just dumb. While I'm trying to rebuild the bud or some garbage that stars in the sky or so. So I get A's and math and then I get D's in English every year and it'd be like Alright, time to offsets words

Sean Fabre 18:56

that bro that's number one. Number two

Manny Fabre 18:59

is a universal let's

Law Smith Comedian Fractional CMO 19:00

talk let's talk math is that some

Sean Fabre 19:02

shrews now make some right now knows the podcast bro

Law Smith Comedian Fractional CMO 19:05

without I'm gonna make a second day I'm gonna I'm gonna leave my sorority sweater so I have

Sean Fabre 19:11

come down no bullshit when I say that.

Law Smith Comedian Fractional CMO 19:13

I'm down. I'm down like four flat tires

Unknown Speaker 19:15

last time I did it who like

Law Smith Comedian Fractional CMO 19:22

don't partake. He's got a kid. I got two kids half Korean so they kind of take care of themselves.

Sean Fabre 19:31

Sorry. Do they have you laughed at

Law Smith Comedian Fractional CMO 19:35

that? Because if it was silent after that, says

Manny Fabre 19:37

My wife has only Asian friends. I you know I don't know if that's because his wife's not Asian. No, she's she's Cuban like me and I would have never thought but every single one of her friends are Chinese, Vietnamese, Korean Japanese. No Japanese but wow.

Law Smith Comedian Fractional CMO 19:54

And here's what people don't know then that you probably have insight on I didn't know this till I was made. Ready to Korean gal was there is a hierarchy you know women hate other women into a party. Alright so now there's another layer with Asian people that there's a whole like alright Japanese is like up here Chinese Koreans kind of like right below that they judge by what kind of Asian American pinos yeah they it's like anything. Any islands Yeah, they're like women just horrible to each other on that regard. But like if you're Asian and it's like you're from Vietnam it's like so

Sean Fabre 20:34

what's Cuban for in the mix of all that?

Law Smith Comedian Fractional CMO 20:37

See? I don't I don't I don't know well Cubans not Asian boy so how the fuck but I'm sure I'm sure there's a Hispanic version of this 30/32

Sean Fabre 20:48

Serious

Manny Fabre 20:49

alright when we get back we'll continue the conversation with law and make sure you comment like and subscribe and check us out on Spotify and all the major podcast channels we'll be right back

alright guys, and we're back we're happy our holidays talking to law, marketing and many other things. Yeah,

Sean Fabre 21:14

I'm not sure where we left off because the guys that stand up on the mic right now. I'm

Law Smith Comedian Fractional CMO 21:18

a DILF you know I'm a former D one mathlete. I like to say

Sean Fabre 21:28

I think we're talking about how good you were at math but bad at English and then we were

Manny Fabre 21:34

Asian part you know, usually

Sean Fabre 21:35

we're talking off air.

Law Smith Comedian Fractional CMO 21:37

See I got y'all on tangent highway. My ADHD glommed onto y'all

Manny Fabre 21:44

always know we're talking about the mushrooms.

Sean Fabre 21:46

Oh, yeah, well, yeah, that we had to cut out on that. No, no, but then it got down.

Law Smith Comedian Fractional CMO 21:51

Here's here's the thing with mushrooms.

Sean Fabre 21:53

I think I was silly. Yeah,

Law Smith Comedian Fractional CMO 21:55

I'm glad it's becoming more commonplace in like a not really like

Sean Fabre 21:59

wasn't coming when you were back in high school broke because that's what I started doing it Oh, yeah.

Law Smith Comedian Fractional CMO 22:03

I mean, I grew up here in Tampa. Really? Where people don't get this high school did you go to Jesuit I didn't want to go there all

Sean Fabre 22:12

dude school yeah, it was hot

Manny Fabre 22:18

girls right I mean, you guys used to

Law Smith Comedian Fractional CMO 22:20

No, no, no. Well, I

Sean Fabre 22:22

thought they had an all girls school all boys school there's anatomy of the prom it together

Law Smith Comedian Fractional CMO 22:26

so that that's the promise when you're in eighth grade and go look at the Academy girls are gonna be waiting outside for you in the parking lot. It's like pitch that that schools seven miles away. They're not doing that. I never saw nary a woman. A girl sitting

Sean Fabre 22:41

outside was all dudes the whole fucking time. Yeah, I

Law Smith Comedian Fractional CMO 22:44

want class wit because we didn't have class clown. And I want cutest kid. Because the preschool devotee cute is

Sean Fabre 22:55

that means a bunch of dudes vote.

Law Smith Comedian Fractional CMO 23:00

What's it called? No, Bert. I'll always be the second best comedian at best because Bert kreischer went there as well. I don't know who that is. He is he's touring arenas right now.

Sean Fabre 23:11

Oh, nice.

Law Smith Comedian Fractional CMO 23:11

He's He's the comment that takes his shirt off. Right when he gets a machine. Yeah,

Manny Fabre 23:15

that's it. Oh, are you are you?

Sean Fabre 23:17

Like like the movie? The machine? Yes. Yeah. A guy with a beard. Yeah, he grew up and table. Yeah, dog. Oh, no shit.

Law Smith Comedian Fractional CMO 23:25

Yeah. And he's always been fucking awesome to me. So he's a great movie. I look at him like a mentor from afar, like every couple of years. I'll hit him up. He's 12 years older than me.

Sean Fabre 23:37

Yeah, cuz he does

Law Smith Comedian Fractional CMO 23:38

look older. Yeah, no, he's but like, when I moved to LA, he was nice enough. Our dads were buddies here, like kind of acquaintances. And I didn't realize I was so green when I moved to LA when I was 21. Right after I graduated. And I was like, so green was stand up. And I didn't know how big of a deal it was for him to like, be like, come up to the Melrose improv. And I'll just come hang out with me. And I was like, Man, that's so fucking nice. Looking on the other side of that. I don't want to do that shit for anybody. You know, like, he's like, just come hang out at the bar. I'm going to do a set and I every time I've seen him every time I've seen him right before he gets on stage. He's on the most fucking hungover I've ever been in my life. And then goes up in mercs the room just fucking annihilates every time Have you ever headlining

Sean Fabre 24:23

a show? Oh, yeah. Yeah, I've heard you say is the I want to shoot my most famous but just like your favorite place that you've headlining at City.

Law Smith Comedian Fractional CMO 24:36

Gotham in New York was I mean, like we're Batman's. Yeah, New York. It's in the gay part of New York. Chelsea. Batman.

Manny Fabre 24:46

Where's Robin?

Law Smith Comedian Fractional CMO 24:47

Are you the cape? Like a daddy and black

that's all Robin talking about And what's it called? No. So

Sean Fabre 25:02

that was like the favorite place that you Comedy Store in LA. It's

Law Smith Comedian Fractional CMO 25:05

tough to be Melrose improv and LA is Oh, headline of headlined at Comedy Store in LA. I think I headlined at Gotham. We I booked my own tours when I was like, 2425.

Sean Fabre 25:20

I was looking at a couple of your, your bids. Oh, no.

Law Smith Comedian Fractional CMO 25:25

Well, I do right.

Sean Fabre 25:25

There's a couple times where the audience was not appreciated. I liked that. I, bro. That's what I'm saying. I know.

Manny Fabre 25:33

I know. It's like,

Sean Fabre 25:34

he doesn't give a fuck. Well,

Law Smith Comedian Fractional CMO 25:36

I now like to deal with I love doing. I love going on stage with nothing prepared and seeing how far I can go without having to do a Joe have written you know? And sometimes there'll be the whole set most of the time. Really, I love riffing. I love doing like improv on stage. I don't say I'm like, great at crowd work, because I don't try to dip into the crowd too much. I've noticed but they'll come to me. And then it's game on. Like if I see someone heckling before I get on. I'm like, yes. Because I used to hang out jokes of shit to them too, though. Well, I feel like I got a background in that because I had I have a good group of guy friends that I grew up with in Tampa, and people would hear us talking to each other. Like, are you gonna fight Jimmy? I'm like, one of my best friends. When he told me. I love the guy. We were pretty, pretty nasty to each other. And I lucked out to have a really good, funny group of friends. And so you're trying to find a heckler? No, but they've tried to fight me plenty. Oh, yeah. I've hidden in a lot of kitchens in comedy clubs. Are you serious? When I was younger, I didn't know how to really, I would get mad that they're ruining the show. And I do this kind of like hero, you know, kind of thing in my head where I'm like, I'll eat this heckler. If I can shut them down. We won't ruin the rest of the show behind me right. And so this is a bad strategy. But really the key to it is I've got a microphone you just you can just let them talk they're going to run out of steam like you don't even have to say that much honestly but if you want to you want to be a little cutting I just realized I have to say it with a smile now instead of like just going at it like we're on a fight like gonna get in a fight in a pickup basketball game you know? You know that kind of beef because that's the energy I was bringing when I was younger. So

Sean Fabre 27:32

okay, so we have the improv we have both sides splitters Have you performed in Table oh yeah perform all over are you performing in size splitters Wesley Chapel soon I'm

Law Smith Comedian Fractional CMO 27:44

actually probably go out there this weekend cuz Casey belsham You're gonna be host I'm going to try to do guests that probably just come in because my friends headlining bro

Sean Fabre 27:54

if you can I mean I'll go watch it I live in Wesley Chapel let you go up there to size splitters all the the

Law Smith Comedian Fractional CMO 28:01

converter movie theater, right? Yeah.

Sean Fabre 28:03

What about going to that side splitters? Is that the first joke out of every comedians fucking mouth right is about the comedian.

Law Smith Comedian Fractional CMO 28:12

Well, you gotta get he can't get like this is great. I get it.

Sean Fabre 28:17

I get it, but I'm like, we all know I don't even know how they're still operating. Because the one care would is don't put shit bro. Yeah, because he's done a great job. He's fucking packed all right, the one in Wesley Chapel, bro. You got like three rows there's not really a lot of people up there I mean, it's I don't

Law Smith Comedian Fractional CMO 28:35

know I haven't been out there in a while. I just if a friend is in town doing that club I'll go check like go hang out.

Sean Fabre 28:43

You said this weekend I'm in fucking Utah

Law Smith Comedian Fractional CMO 28:46

sorry a bitch you'll be the only one that you'll be the only non white

Sean Fabre 28:53

we used to go up to Ohio because our family lived in Ohio. You know touching on the non white shit. And we'd walk through the mall and all you have an Ohio shock all you have in Ohio are black people or white people. Anybody would? Anybody would tan skin your Mexican hood?

Law Smith Comedian Fractional CMO 29:11

Yeah.

Sean Fabre 29:12

So be walking by my brother's like no your tan

Law Smith Comedian Fractional CMO 29:19

Yeah, well, I would say you know it's boring being white so you know we had a good run white guys. Oh, you guys 2000 years not bad. Not bad dude. Do we were the Alabama of races.

Sean Fabre 29:33

I don't think white people are racist. No. of races

Law Smith Comedian Fractional CMO 29:37

not racist. A lot of them are but yeah. We talked about y'all at the meetings. Cubans are Cubans are my favorite dude because my family we meet Yeah, we'll

Sean Fabre 29:52

roll your boat, bro. No, no,

Law Smith Comedian Fractional CMO 29:54

no, no, I'm gonna I was taught how to play dominoes. We just do Domino's where he's hit him over and they don't align. You'll hang out all day with your family and we don't do that shit. We're like Norwegian my family we hang out. We like meet like three times a year as are Viking my hug. I'm a white mutt, so I got nothing I can claim but I'm Campanian I'm a third generation campaign where tam hice tam Pandian. Tom tampons. Respect. tampons.

Sean Fabre 30:28

I mean, I was born and raised here. So it was my brother. Well, I hope so. Yeah, we're related. Yeah, bro. It's tampons. Ah, I know. Technically the term is campaigning. Well, it's

Law Smith Comedian Fractional CMO 30:41

been so hacked. I've heard people say that so much of my life that I'm just like, triggered by that word. No, no, no, no, I love tampons because I don't want to deal with blood. I'm not a blood guy. No, I my dad was an NFL running back that came out of here. Yeah, I got my mom's genetics. Larry Smith, you can look him up. He's in the old Gatorade commercial. I don't know if you remember this. It was me tell the school creamsicle well, they tell the story of Gatorade kind of thing. Old school. You right? Yeah. And he's the fast white guy at the end of that.

Sean Fabre 31:16

He knew who your dad was. Well, I

Manny Fabre 31:19

mean, I saw I mean, I saw a Gatorade commercial. The original one when he came out. I didn't know whose dad it was. Yeah.

Law Smith Comedian Fractional CMO 31:26

He was he went to Robinson High School where Terry Bo les went, Okay, Hulk Hogan. You know, Hulk? Is

Sean Fabre 31:33

Terry bully. Ya know,

Law Smith Comedian Fractional CMO 31:35

I think it's fine to speak named Terry.

Sean Fabre 31:40

Still, fuck bubba. The love sponge is right,

Law Smith Comedian Fractional CMO 31:43

dude. I went on bubba. After he trashed my show. And I was like, Oh, don't bring this up. Don't bring up the whole thing. Don't bring it up. Don't bring it up. Because I love Bubba the love sponge growing up here. He was like Legend. Five, our pig 99 93.3 going all the way that's I'm talking about when he like killed a pig on it or something like that. So I can remember and they went 98 Rock. This is when all this shit mattered. Now it's all ranchero music and like, like half the stations are Spanish now.

Manny Fabre 32:13

They all buy them out. Because Cuba's coming up?

Law Smith Comedian Fractional CMO 32:17

I guess I guess from Miami. I guess they don't listen to podcasts as much. I don't know, bro. But I love Cuban families because y'all. Y'all hang out all day. No, we don't. Well, maybe not your family. But no, not our family. But like, we put a pig on a spit, bro. That happened. There's a bunch of uncles gonna tell you some shit.

Sean Fabre 32:37

You're gonna drop some bullshit. Yeah. Oh my god.

Law Smith Comedian Fractional CMO 32:40

We don't do that shit,

Sean Fabre 32:41

dude. So like I remember I don't know if you remember this. It was off of Sheldon just north of waters Leo had like a fucking farm while the fucker pulled out a gun and just shot a pig and they stabbed them. No shot him in the head, bro. And then roasted the pig for your Christmas or something there. My mom was like, we're never going back here again.

Law Smith Comedian Fractional CMO 33:04

Like an episode of the boys. Graphics.

Sean Fabre 33:07

It was for Christmas pork roast.

Law Smith Comedian Fractional CMO 33:11

Yeah, but it could have been like, Hey, look over there for a second. They were like, oh, but it makes sense, right? Like all the best food comes out of like some weird kind of hardscrabble life Right? Yeah. I've wanted to do a Cuban coffee drive through, like for like 10 years. I know it. But everybody who has Cuban coffee or colada is like, this is the best shit I've ever had my life. Cuban breads the best? Yes. And the deal is when you're, and you can correct me if I'm wrong, but you get rationed out of food in Cuba. Yeah. So you learn how to go. Okay, I've got X amount of ingredients. How can I make this seven different ways? Right? or 70 depending on but like, that's why you're awesome with a pig. And Mexican food is the same way. It's like, we only have these amount of things. We're gonna have to make everything with beans somehow. You know, like, we're gonna have to find a way to make a taco Italian foods the same way like all the Italian food is good. But it came out of like hard living, you know, Greek food. Same way it says all this Zekey all the lamb all

Sean Fabre 34:16

that shit. So your Nordic right? So what kind of food do we got? Oh, I'm

Law Smith Comedian Fractional CMO 34:20

not no, I'm a white. No, I'm not. I don't know. We act like a Scandinavian family. Meaning like, we'd like barely hug and like, Okay, you're doing

Sean Fabre 34:30

like door, bro. Yeah, well.

Law Smith Comedian Fractional CMO 34:34

I told my kids on the floor of Tampa Bay. My daughter kind of like my son knows it's a joke. He's seven. My daughter's six. And she's like, 90% sure that's a joke. But when she was really little, I told her like, if you made me angry, I'm gonna make it rain and lightning outside. I knew the weather was gonna be shitty. And it started happening. We're not going to the park today. She still buys it. Now. I'm starting to look like Loki. I'm starting to be very old man looking

Sean Fabre 35:03

Are you are you big into Marvel? You know,

Law Smith Comedian Fractional CMO 35:07

I fucking want to punch all my comedian friends for getting me into it I never really liked it but now I like the puzzle of everything I like how I honestly like the production side of it like how do you fit all these interesting characters? They were able to do it how did they do it in the storyline? That makes sense they 10 years down the line? No,

Sean Fabre 35:27

you know how right they were going off the comics. When you see if you give me another one of those you want you want to wait he has one Yeah. Do you want another one?

Law Smith Comedian Fractional CMO 35:43

As long as you don't cause me me Yeah.

Sean Fabre 35:46

Oh, Amy give me the GSP you gotta

Law Smith Comedian Fractional CMO 35:49

be me Yeah, no, I like the production side of it because it but if I'm anything I'm a puzzle brain kind of guy so like I go How do you figure out how to do that with all these people all these movies in one big timeline and then like something happens where that the King Guy Jonathan majors just got in trouble

Sean Fabre 36:09

well he's still gonna be Kingdom they know they haven't

Law Smith Comedian Fractional CMO 36:13

but they might know they haven't really they might go a different direction and that change dynasty adventures fine, but they don't the way I heard it, though. They don't they don't have to have him he

Sean Fabre 36:23

didn't get he didn't get convicted. Guilty. I know. So that means and

Law Smith Comedian Fractional CMO 36:27

he's a fun. He's probably the best actor. All those actors Chris Evans

Sean Fabre 36:35

was having

Law Smith Comedian Fractional CMO 36:38

my fucking football coach. Yeah,

Sean Fabre 36:40

there America is my favorite. My favorite.

Law Smith Comedian Fractional CMO 36:42

Yeah, but I'm talking to acting I'm talking to I

Sean Fabre 36:45

would say already. Jay.

Law Smith Comedian Fractional CMO 36:48

Who's your favorite? Who's your favorite actor?

Sean Fabre 36:50

My favorite actor or actress?

Law Smith Comedian Fractional CMO 36:52

Okay. Okay. Got range? Because if you said De Niro, no fucking chino. Nope. When guys say that. I'm like they they're the same guy. Yeah. Val Kilmer is my favorite Falcon. The doors, the doors. Cameras.

Sean Fabre 37:07

Tombstone is pretty much typecast, bro. Oh, shit.

Law Smith Comedian Fractional CMO 37:11

Look, can we pull up his IMDB?

Sean Fabre 37:14

I mean, we could he wasn't. I mean, he was a dark holiday. Yeah. Okay. I'll be your hook. Okay. All right. Actually, actually, you know what? I retract your last statement. I retract my last and Top Gun yet. That's Doc Holiday in my opinion. Tombstone. One of the best. I love that movie. I love that movie. Can Russell bro. I mean, wider. Oh, yeah. And then Sam Elliot. Sam Elliot. It's not because Sam Elliott is Sam Elliott is typecasted Oh, he was the most typecasted actor, my opinion. framer actor, Ryan Reynolds. No. Samuel Jackson, he's always this. Oh my god. These motherfucking states on the motherfucking plane. All right. He also did shaft he also did the one the magnificent. Eight or the you know the the one with John.

Manny Fabre 38:18

Label. What about what was the one Kingsman the Kingsmen he wasn't the saint. He

Sean Fabre 38:23

was in jail. Jail. Yeah,

Law Smith Comedian Fractional CMO 38:25

fiction. He's

Sean Fabre 38:26

a raggedy old motherfucker that just likes to spit out. I thought that was way different though. Django Unchained was your theory. Yeah. Nick Fury.

Law Smith Comedian Fractional CMO 38:35

He's gonna have to do much in

Sean Fabre 38:36

that he's typecasted the entire fucking time now Django Unchained

Law Smith Comedian Fractional CMO 38:40

but he made his string a shitty movies. He was the lead in Oh, no, no, no. After that. I'm saying after that, like Quentin Tarantino. That's what I was saying like the shaft era, like around those. Well, he

Sean Fabre 38:54

made one chef movie, but he made a bunch of movies like that. Yeah. When the sun was out. Yeah,

Law Smith Comedian Fractional CMO 38:59

I like him in Goodfellas. A stacks Goodfellas he stacks. Oh shit.

Sean Fabre 39:04

Yeah. Yeah. funny about that. Right ship row complete. He was skinny as he gets

Law Smith Comedian Fractional CMO 39:08

up and he's gonna get shot. Yeah, yeah. You're about to be made. Right? Right. Right.

Sean Fabre 39:14

Yeah. Oh, we're at 2026 seconds. Okay, well, we

Manny Fabre 39:18

get back we'll continue to story. Keep after these messages. Like, comment and subscribe and keep it tuned and I'll be able to holiday

Sean Fabre 39:34

I am. We're back as a Yeah. And we're back. Yeah. But

Law Smith Comedian Fractional CMO 39:39

yeah. This show how long y'all been doing the show? Hijack last July and

Sean Fabre 39:45

since July 12. Yeah, we did a meet the hosts where we talked about each other. Well, we talked about our business. We didn't actually talk about ourselves. You know,

Law Smith Comedian Fractional CMO 39:56

what do you want to talk? What do you want to tell the audience about yourselves? I'll just play therapists real

Sean Fabre 40:00

I'm an asshole and I don't give a fuck if I hurt your feelings. Go fuck yourself.

Law Smith Comedian Fractional CMO 40:04

I don't think you're an asshole. No, no, no,

Sean Fabre 40:07

I tell the truth, which makes me an asshole because people don't like hearing the truth. Well, if

Law Smith Comedian Fractional CMO 40:13

I'm a truth teller, and then just says a bunch of crazy shit unfiltered, that's not true. No, I'm saying if you're one of those people, I

Sean Fabre 40:21

didn't Yes, people. Well, I

Manny Fabre 40:23

don't say a bunch of crazy but how does how does he react when somebody says the truth about him is the truth.

Sean Fabre 40:30

Some truth right now?

Law Smith Comedian Fractional CMO 40:31

Do you feel sensitive? Because yeah, you're triggered?

Manny Fabre 40:34

You see you triggered?

Sean Fabre 40:36

Triggered? I don't know how to react no condition, but he can't Yeah, but do you see how passive he was not to answer the question that this is

Law Smith Comedian Fractional CMO 40:44

yours dynamic? Yeah. Because for you to offset that. Passive aggressive, still sensitive, gives it

Sean Fabre 40:52

plenty. Who are you, bro?

Manny Fabre 40:53

I am a politician and a diplomat in the family to develop, I can get along with any fucking person you put me in a room with? I mean, that's why I mean, I guess I was good at sales when we started this business. And my brother was good at everything else, you know? So he's a more technical person. You know, technology wise, I think you just

Law Smith Comedian Fractional CMO 41:12

you reminded me of something. So that's probably why you all work well together. That's

Sean Fabre 41:16

exactly why opposites there is a

Law Smith Comedian Fractional CMO 41:19

we take a lot of these behavioral personality tests like for, for like, occupational behavioral kind of tasks, right? Like Myers Briggs is garbage. Like, it's kind of been proven. It's okay with that. That's like, you know, when people are like, I'm an E and F j. That's mine. It's very simple. You can go on 16 personalities.com and do it. Oh, and you'll find out but it's an old. It's an old personality.

Manny Fabre 41:46

Personality. Yeah, it's

Law Smith Comedian Fractional CMO 41:47

a little, but it's a little it's not that accurate. It's fun to do. I mean, well, it's you should do it.

Sean Fabre 41:54

In psychology tests. Just like he

Manny Fabre 41:58

said it was an older one. So they have another one. That's

Law Smith Comedian Fractional CMO 42:00

more there's a bunch of them. We've taken a bunch. There's the

Sean Fabre 42:03

personality, are you Oh,

Law Smith Comedian Fractional CMO 42:05

I'm an ENFJ. What is dash a so it's like, extroverted intuitive, feeling judging. assertive, I think is what I'm at. I could actually see

Sean Fabre 42:17

that. Well, I was

Law Smith Comedian Fractional CMO 42:19

gonna say is we took a test. So we've taken the predictive index, the culture index, those are good ones, we like, the Enneagram is a good one to know, if you're ever writing script, like Marvel follows this a lot, like, and you can find that we found this Enneagram thing or that it's nine different kinds of personalities. And they they gave the characters from Marvel, like, who each one is, like, a think like, Captain America is a one. Because he's like, the straight. Follow the rules kind of guy. Iron Man's a three, because he's like a tinkerer. He's like a he has, he has to win. All that, like that kind of personnel self righteous. What the Enneagram is good for is if you're ever writing a script, or understanding dynamics of personalities interacting with each other, you can kind of figure out how they would do that with this, this kind of nine personality thing. The one that you reminded me of with y'all is dynamic. It's the most accurate one I've ever taken. We take these on our show for fun. Sweat equity. pod.com. Yes, number one comedy business podcast in the world. It's awesome. And so this one we found we had a guy that wanted to partner with my company, what was the website? Sweat equity? pod.com No, no 16 personalities, or Enneagram. I don't know how to spell that.

Sean Fabre 43:42

That's I don't know how to spell that either.

Law Smith Comedian Fractional CMO 43:43

That's gonna be a deep dive when you get high shit. Well, I took some before I came in. It's a little over my glasses. Bloodshot, I didn't sleep. I got allergies, I

Manny Fabre 43:58

bought it. I bought it. I was like,

Law Smith Comedian Fractional CMO 44:01

I may take a little, little tiny. Such work mode, I can not, I won't be fine. So I was like, I gotta get out of this. So. But there's one called the Azure strategies test. And it's basically it'll assign it's 80 questions, and you're like, No way this fucking thing's gonna get me. And we took it. My partner and I business partner, I took it. And we both were like, fuck this thing. This thing doesn't know us. And I took it five years ago. It's the most accurate by far. And what it showed me is why are during our dynamic works well together. So what it does is it'll give you a bunch of scores for different jobs. Like my highest score was like a 90 something for my dynamic CEO. And then right under that my highest second highest was like, Director of Operations, which makes sense because I'm very like, process operation, math, logic, all that kind of stuff. And then so and then my, my clerical and admin scores were like a four and a seven. I hate doing them. So it's your proclivities, it's not that you can't do it. Like, I can't do clerical work. I just fucking hate it. I don't want it and I have to, like, you know, get a Vyvanse to like, really want to do it. You know, I've heard cocaine to really, really want to do like, I haven't heard of that. And so what's it called? So the other thing that shows this is an ego empathy chart. And my my buddy was bombed, because empathy.

Sean Fabre 45:36

Yeah. So it shows him the static to ego. But no,

Law Smith Comedian Fractional CMO 45:40

it shows both scores, right. And it looks like crosshair so it'll be like, on a vertical line, it'll show like ego and on a horizontal line, it'll show empathy, right? And his was bullseye, right. Mine was an ad for both, which is good to run a business to move the ball forward. But at the same time, it's, it can be a liability, because I, I get to like, I get to manic points and be like, freaking out about distressed, right, and not really doing the clerical shit that I needed to do to kind of take away from that. And but our what we found is that dynamic works together, because when I'm, I'm going nuts. And I'm stressing out like crazy settles, he's the one that's calm. He's the one that's like, steady Eddy. And so that, that test, it's like 100 150 bucks, but it's like,

Sean Fabre 46:31

Damn, it's fucking I actually wouldn't mind taking that. I would recommend

Law Smith Comedian Fractional CMO 46:35

it if you all work together. I mean, I, if I ever hire full time, when if

Sean Fabre 46:41

I do, we'll do business together. Seven years,

Law Smith Comedian Fractional CMO 46:44

I would say it'd be a good investment in your business. I agree. Because it'll tell you. It told us more about ourselves than we thought

Sean Fabre 46:52

it could also tell you something you don't want to know.

Law Smith Comedian Fractional CMO 46:55

No, he my partner didn't like that. That he was like 5050 right in the middle. And I was at 80 because he thought that was like, kind of failing. And I was like, No, this is why our Dennett we've never been in a fight and seven years working together.

Sean Fabre 47:08

Where were you born? 84 No, no, no. What month?

Law Smith Comedian Fractional CMO 47:11

June date? 25th

Sean Fabre 47:14

What about your partner? Do

Law Smith Comedian Fractional CMO 47:15

you want my social number? Are you gonna do some astrology girl she hit on me oh my god, you're a Leo. I do I go I go. What do you think I am? They don't even get it ever the top three. Oh, no. Not me. I'm gonna document I have 27 inch thighs. Like a magic ID on there. Like it's not that Pat.

Manny Fabre 47:44

Just rub it a little bit.

Law Smith Comedian Fractional CMO 47:45

When I change and it's flashing I'm going to turn away

Sean Fabre 47:50

well, the whole reason I was I was

Law Smith Comedian Fractional CMO 47:52

bringing up the cancer. The word fucking

Sean Fabre 47:56

the worst. Well, I knew your cancer but when we but but that's the worst

Law Smith Comedian Fractional CMO 47:59

one because not only a recalled cancer, but we're fucking crab Well, cancer, or something else? I know. But we have put in our times it's the worst mascot.

Sean Fabre 48:10

Well, is it the worst mascot? I can? Like?

Law Smith Comedian Fractional CMO 48:13

We have crabs in cancer.

Sean Fabre 48:16

Sucks. You you missed out on scabies. Well,

Law Smith Comedian Fractional CMO 48:19

what sign is that? Sagittarius? Oh, scabies is where we're going to ask because because so

Sean Fabre 48:29

dynamic and then you took the one fit, detach you and your partner, my brothers born on the opposite opposite side of the calendar as I am. So they say you know, you need somebody who is like my brother, he's a people person, right? The this guy can get along with anybody not piss anybody off me and get along with a certain section of society. But then I could piss somebody off like crazy off of one thing I said, because, I mean, I have no filter. I will say what I'm saying both are good and bad. So that means that both of us are different. And to be partners in this business, outside of the podcast,

Law Smith Comedian Fractional CMO 49:08

don't get it twisted for years.

Sean Fabre 49:09

That's really difficult. Actually. It's been I know that that's has been a little that's what brought at times but sure, we don't argue but that's what that's what kind of what you were alluding to. Yeah,

Law Smith Comedian Fractional CMO 49:22

y'all worked well together. It's really hard to work. I always talk about like the mom and pop if you if your wife, husband and wife team. It's really tough.

Sean Fabre 49:30

I couldn't do it. Oh, dude,

Law Smith Comedian Fractional CMO 49:32

I mean, I, my my buddy calls me I have a buddy that runs an IT company. We refer a lot of business back and forth. So we we meet up, you know, once a month to just straight nerd notes as I call it, but but like, well, he does it backend shit. I'm awestruck. I'm all front end. Right. And so what's it called he, he's but he see me talk to a lot of clients in my office. He's like, your business therapist. So I was like getting that vibe out of y'all because it's like the mom and pop part of running a business. It's divide and conquer, because you're gonna go, I'm gonna take that thing, all this shit, you're gonna take all this shit, right? But then you like to be able to work in that dynamic and still have a good marriage is like takes a special kind of thing. Y'all being brothers. Now here's what I want to ask you all your dynamic. You come out the womb this way, that personality because once you have kids you go that's how my daughter is. She's an alpha girly girl. That's how she's gonna be. Tom a lot of women in my family are. And my son's a little sweet boy, like I used to be until I learned how to cuss and make fun of people on stage. But like, they came out that way, right? And they're dynamic with each other. They they're starting to butt heads as they're getting older. Which is it's cool new. We actually

Sean Fabre 50:50

did not get along at all for about, but do you think you're personally for yours? Oh, well,

Law Smith Comedian Fractional CMO 50:57

you think your life you think your personality develop? Like nurture nature? I

Manny Fabre 51:01

was sure I was at their ball. Yeah, he was a jock dirt ball that played sport and I was a skater kid. Fuck.

Law Smith Comedian Fractional CMO 51:09

Oh, that couldn't dribble a basketball. No. He was the rare skateboarder that could dribble. That was always my thing. Like surfers and skateboarders could never dribble a basketball. I

Sean Fabre 51:20

could bro I played soccer. I played football, like not like in recreationally leagues, but

Manny Fabre 51:27

to be part of a team I wanted to be.

Law Smith Comedian Fractional CMO 51:29

That sounds gonna say that skaters are individual people, you know, and

Sean Fabre 51:34

I wasn't a bad skater. And I wasn't a bad I actually I was we won in high school, our soccer league championship.

Manny Fabre 51:43

I mean, we weren't. I mean, we were I was a

Sean Fabre 51:45

defender. I was center mid or Saturday, and he was in her mid. Now

Law Smith Comedian Fractional CMO 51:49

Sandra stopper, I guess you'd call me stop. I was a really good soccer player as well.

Sean Fabre 51:53

But the thing was that him and I, once he got to high school, he turned into a huge D bag. Okay. Yeah, it has. I mean, is it any better? I wasn't any better. But then we move on to age difference. One year, or one and a half, 18 months. And then we

Law Smith Comedian Fractional CMO 52:13

turn back to my kids are three my kids are 313 and a half months. And I'm like, so everyone's like, yeah, you guys. Fuck. Yeah, that's the subtext. So

Sean Fabre 52:23

wife was trying to get it out of the way is what it was. So then me and my brother move in together at a buddy's house. When we were like, 24 he was maybe between five and was younger than

Manny Fabre 52:38

that, it'd be 2223 somewhere. And

Sean Fabre 52:41

then we were just having a fucking ball. Yeah, over there having fun and we're like, Bro, why do we hate each other? Well, I didn't hate him. He hated me. I didn't hate him. i

Manny Fabre 52:51

Oh, look, all I was is fortunately, I can tell myself that I was a fucking douchebag cocky piece of shit. You know, worked out all the time. And I just didn't I didn't think about being nice to people. I was being really being an asshole to people. That's Self Realization. Right? That's what troops are great for buddy. Yeah, no, well, I didn't do those allies to pick them up. I used to go with garbage bags, pick them from I used to sell trade fields. I used to go there. And I would, I would dunk like I was in the army and shit. And you know, there's guy with a truck that he would be watching. Did

Sean Fabre 53:31

you see some guy fired off shots? No. I

Manny Fabre 53:34

mean, that happened like several times. You're trespassing. Exactly. And I mean, it was just the same, like cow fields that people used to go through. And I used to just go there and pick them and eat them and then fucking sell them at the same time. And, you know, that's something that I went through. I mean, that was high school. Yeah.

Law Smith Comedian Fractional CMO 53:52

But that's, that's interesting. You pre caught yourself because a lot of people take that personality to the grave.

Sean Fabre 53:59

There's nothing wrong with me being a douchebag being an asshole. I

Manny Fabre 54:02

mean, I, you know, one thing I can say is that if I feel like I did somebody wrong, or I was a douchebag, I will call and apologize regardless of you know, whether they hate me or not, just because I feel like internally I was political. I just feel like I was a bad guy there. So I was just like, you know, I don't know if it's just in my head, or I just want to clear conscience of being an asshole to somebody and hoping that they can forgive me. If not, at least I went out my way.

Law Smith Comedian Fractional CMO 54:28

If I can teach my kids how to apologize. I really like really hone this in I don't I'm kind of a laissez faire dad. Like, you know, they'll tell you, they'll figure it out. But like, but like, I'm rarely like I hone in on like a couple things. I'm like, What do I hate about a lot of adults? And if I can knock this out while they're kids, they won't be terrible adults in society. And the number one thing is not apologizing. You know, people can't do it. They can't do it correctly. They have a hard time like you have to look your sister in the eye. And I apologized to her. And then tell her for what and why it made you feel bad, you know? And she has to accept it. I might militaristic with that with them. Because, look, how many women have I dated? They can't fucking they can't say I'm wrong,

Manny Fabre 55:14

but that's the one thing about people in general, they can't be like, hey, you know what? I did something wrong. I treated somebody that just fucking own a man do you really want to apologize a lot.

Sean Fabre 55:26

For something that you didn't do that the other person did just establish a better relationship with that other person, I would

Law Smith Comedian Fractional CMO 55:34

do it to not be in the argument anymore with a woman. Because they they were down like, I'd be like, I'm gonna rope a dope this I'm just gonna take it on the chin and then I'm gonna come over the top.

Sean Fabre 55:46

So let me I'm putting this to actual real life context. Me and my sister, bro. We have not spoken in like a year and a

Law Smith Comedian Fractional CMO 55:53

half. Yeah, I just had to block my sister or

Sean Fabre 55:57

because everybody apologizes to her. Yeah, for counting for everything that she does. And then it's like, okay, make it okay with your sister that way ever. The family could be to

Law Smith Comedian Fractional CMO 56:09

go do the short money game. Be cool. Now just be cool. Don't make a big thing. We got the holidays coming up. And you have the same shits gonna happen? Every fuck. So the rest of the fame I got I have to have boundaries. Yeah, I'm not dealing with this. Like, I got like 20 texts. You're like me, when I've learned how to be like, I'm not being a diplomatic. I've like I feel like I'm a blend of both y'all. Like, I've learned how to pick my spots better. Right? So I was more diplomatic, probably in the past. But now people think I'm kind of a tick. And I'm just like, I'm listening. I'm putting up a shit Exactly. Early on this blue marble for so long. Like, how much do I really look, I and I've always been very good about like, I'm the friend that however you treat me will dictate the relationship. If we're getting a pizza, and there's an exercise, I'll give it to you. That's kind of how we just cut it in half. That's how I've always been just like, it's not that big of a deal. Right? That don't that's not a that's not worth even arguing over. Even if it's like, oh, one of those kinds of

Sean Fabre 57:20

things, not talking about a pizza, let's talk about something more intrinsic. Well, her

Law Smith Comedian Fractional CMO 57:24

shit was just transferring to me from something else. That's projection. But I still don't want to get a bunch of shitty tax in the middle of the night. A bunch of say fuck off. That I'm like, That hurts my feelings. But I just go, she's not good to use texting or social media. So I have to block her on those things. And that'll be the boundary. I just sent her a snail mail. She lives in town. Like, she's like five miles away. Like, it's like, I just sent her a snail mail. Happy birthday card, because that's the only way we'll communicate until we talk about it. Because my family will do what I think yours is doing. Or it's like, that's I just doing we'll just do it. But they'll just come on. Just say, Yeah, that's what that's so we can have a nice Thanksgiving and I go, I'm not going to Thanksgiving.

Sean Fabre 58:16

Like she could show up in a place that I'm at existing. And my sister I wouldn't I wouldn't. I was like, I wouldn't even say I wouldn't even say what's up because it's like, Yo, bro, you act in a different kind of fucking way on the phone, and then be if you send it to my face, everything would have been good, right?

Law Smith Comedian Fractional CMO 58:41

If y'all ever need anything, then I'll put it out to anybody listening. We're recording, right? Yeah. Commercial, we're back. Well, people can y'all can hit me up. My email is La La W et TOCO ba.ga. But if you need a recommendation on like tech stack stuff, like, what's the best social media, you know, kind of manager for not a lot of money or stuff like that. I'm all up in that all the time. So same with AI stuff.

Sean Fabre 59:10

Use chat, GBT.

Law Smith Comedian Fractional CMO 59:12

I do you know, we're getting impacted as full of fucking AI stuff, that it's gonna be the most overused marketing term. It's like we're, we're in the pandemic. If pivot was the word you heard the most, we're gonna pivot and we're gonna pivot. We're gonna pivot to remote workforce. We're going to talk on teams, it's gonna be great. And then no one knew how to do remote management. And every fucking old guy got on zoom in the dad angle words up on their chin up underneath that, that turkey neck, you know. And then I always think about that New York Times writer that didn't know his camera was on he was on Zoom and he was beaten off.

Sean Fabre 59:56

Well, yeah,

Law Smith Comedian Fractional CMO 59:58

I think he's really good, right? Are two. Yeah,

Manny Fabre 1:00:01

they get fired.

Law Smith Comedian Fractional CMO 1:00:02

Was it Cuomo? No, no, but I mean, Cuomo had a gaffe like that.

Sean Fabre 1:00:07

I don't I can't remember what he didn't have pants on or something like that. I think I

Law Smith Comedian Fractional CMO 1:00:11

don't listen to I don't like politics because it's just like, I don't care enough. If it's important. It'll hit me. Yeah, it's fantasy sports for non fantasy sports people.

Sean Fabre 1:00:23

So you play fantasy sports.

Law Smith Comedian Fractional CMO 1:00:26

It's math, baby. I'm a math dork. To Statscan

Sean Fabre 1:00:29

your league. What position are you in?

Law Smith Comedian Fractional CMO 1:00:31

I do. I do an NFL league with my boys for the last 20 years. Damn. Were half the league we probably wouldn't stay in touch with each other. Except for this. And so it's a good hate because people throw old ship from high school back into ruin Strober punch you in the eye. Fitch says you it. Well, I hung out with everybody though. I I had a couple of friends a Jesuit but I wanted to go to plant so I hung out with all schools though. Yeah, especially when you're off girls. You have to go you have to go seek. You have to go hunt who's your qB? Josh Allen. Backup Stroud

Sean Fabre 1:01:11

like this motherfucker. I mean, CJ shroud. But here's

Law Smith Comedian Fractional CMO 1:01:15

the thing for your audience. No one gives a fuck about fantasy. Like yells reaction is the best I've ever gotten about talking about fantasy. If I'm gonna love it, I do it. I do a college fantasy league. Fuck College. No, no, we do emails real dorky. It's a top 25 College fantasy football league. So there's only eight people. And if the team drops out you lose the players on that team. It's awesome.

Sean Fabre 1:01:38

So how does that make you feel?

Law Smith Comedian Fractional CMO 1:01:40

I don't care. Okay. I don't get

Sean Fabre 1:01:45

psychology that you are using on us.

Law Smith Comedian Fractional CMO 1:01:47

Oh, no, I wasn't using her psycho i i openly said I will hijack this if you let me so tell me about your as brothers growing up.

Sean Fabre 1:01:59

Well, what about us as growing up? Well, I

Law Smith Comedian Fractional CMO 1:02:01

find I find your your life change your personality changes. Interesting because a lot of people don't make that left turn.

Sean Fabre 1:02:09

I mean, we were we were me and my sister. Were close. Okay. And they're funny enough that they don't talk me out. But they want to talk now because she's a conniving little backstabbing, bitch. Yes, Christina. I said it if you're listening, so don't give up. Hopefully they don't hear this one. Oh, hopefully the hopefully she does.

Law Smith Comedian Fractional CMO 1:02:30

Well, I had family members that would hate hate watch my shit. So our number one most engaged listeners, I think at one point. I

Sean Fabre 1:02:38

mean, listen, if you can't say something to somebody's face, you shouldn't say it, period. It's exactly

Law Smith Comedian Fractional CMO 1:02:43

my attitude. Except they'll do it behind the keyboard. Yeah, well,

Sean Fabre 1:02:49

not in front of a camera.

Law Smith Comedian Fractional CMO 1:02:50

How about this? Most people whoa. I'm a hunky. Most people don't know how to communicate, we have all these communication methods, but most people aren't very good at it. Sure. I find that's like what I'm best at. I used to keep stand up in my professional life kind of separate. And I realized they actually help each other. So like I can I can work with any client and explain marketing and the strategy and execution project management, tactical integrated Omni marketing you know, let's leverage online offline all the touch points all that stuff I can I can figure out a through line with any client and make get them to educate enough right? Because I've been doing so much stand up where I'm basically going up and you practice in front of a crowd like you can't do stand up in the mirror so it's like I'm used to like just having to figure out you

Manny Fabre 1:03:46

know hearse at all or rehearsal he said he did it. He's a cancer right?

Law Smith Comedian Fractional CMO 1:03:50

No, but I mean, like, you can't you can do the mirror all you want it. You could do it, but you could do

Manny Fabre 1:03:56

it in front of maybe your friends like Hey, Tim.

Law Smith Comedian Fractional CMO 1:03:57

Oh fuck out of the worst. Like what are you trying to do? Do open mic night in front of us? Well, when the worst least I'm the least funny in my group of friends usually. Because there's,

Manny Fabre 1:04:08

well, you're the only one that has the courage to go in front of the crowd and it's a different

Law Smith Comedian Fractional CMO 1:04:13

thing. It's like I read this Bill Simmons quote, he's sports writer, now owns the ringer, but he was on ESPN to forever. He had this quote that I remember and I think about it was stand up. He's saying baseball is a team sport is masquerading as a team sport, but it's individual sport. And stand up is a it's a monologue, but it masquerades as a conversation. Most most comedians are very introverted. Like they're very socially awkward. It's the reason they have this.

Sean Fabre 1:04:45

This they feed Dave Chappelle. Come on now.

Law Smith Comedian Fractional CMO 1:04:49

Okay, you give me a couple of examples. I could I'll give you 1000

Sean Fabre 1:04:53

Your Dice Clay.

Law Smith Comedian Fractional CMO 1:04:54

You know, I'm giving you offstage.

Manny Fabre 1:04:58

Yeah, he's pretty introverted himself here. Really like it

Law Smith Comedian Fractional CMO 1:05:00

should tell us off off stage. I heard he's very introverted. Yeah. Okay, Eddie Murphy off stage go off. Yeah, sometime. Okay. Eddie Murphy used to get trained. He's on the low.

Sean Fabre 1:05:12

Right, bro, you got arrested for soliciting a transsexual him and

Law Smith Comedian Fractional CMO 1:05:15

Hugh Grant they're ahead of their time.

Manny Fabre 1:05:19

You the actor, he's got this British, the British British guy

Law Smith Comedian Fractional CMO 1:05:23

but cut guy. Yeah, but it's gonna but cut like better hair. But yeah, I mean, these things you do outside of your like work white collar professional life like y'all are doing, like this podcast is gonna make y'all better at talking to any of your clients or vendors or any of that, because you're gonna get so many reps on, you're gonna get some awkward people in here that

Manny Fabre 1:05:47

we had. We haven't had any lately. But when we first started, we had to literally dig fucking words out of people. We

Sean Fabre 1:05:54

have 10 episodes, we will never release. No.

Law Smith Comedian Fractional CMO 1:05:58

And then so I would, I would say put it out when we would have those. Sometimes those are actually people love those because they're so awkward. But, but like, I would say maybe mate that yells Patreon about awkward absence go over there. Oh,

Sean Fabre 1:06:16

that's a good guy. But they wouldn't appreciate that shit. No, but that's, you might you might be surprised, like scribed for the bad episodes.

Law Smith Comedian Fractional CMO 1:06:23

A lot of this shit is like, it's throwing spaghetti at the wall. This kind of creative, right? Like, but we you guys, I think have the same like Outlook we do. It's like, if 10 People listen, that's fine. If we have like, 5000 That's great, right? That's like kind of where we're averaging right now. We need to step up our game. We're not happy there. But you know, it's if you really think of all those people in one room, just listened to you talk in a conversation. But like, I've started saying, we get a lot of booking agencies that send us like, this person is a founder and CEO of this tech company and they but they're a programmer at heart. That's where they started. They're terribly fucking suck. So

Sean Fabre 1:07:04

you guys, I told him 1000 downloads per episode, if you aggregate

Law Smith Comedian Fractional CMO 1:07:08

all the listens, downloads, views all that shit. Yeah, we have like, but we have like low engagement, which sucks. So if we had people if we had 2000 People that engaged a lot more like commented and shared it, it wouldn't be exponentially bigger. Right? So it's like people listen to it. They go. You know, on it's active, listening passive activity. People are listening to this while they're jogging, doing laundry, driving, you know, mundane life. Yeah. Well, we didn't push it like y'all been doing, you've been doing it every break. Which is good, because you have to remind people, right? But like for y'all, I'll ask the question we asked on our show, because we have two questions. We asked everybody on our show, and we're gonna hijack your show again, do it again. Because they don't we have to get out of here after this break is? Well, the first question we always ask is, have you ever listened to our show, but y'all aren't a guest on our show, but it's like 10% ever listened before they come on, which is insane to me. Right? They're going, they're asking us to come on our show, as the booking agency or whatever, have never listened. And then they will be like, the person that's coming on never even they're like, What is this thing again? And so when I get a boring guest now, this is what I've warned them I go, if we get another person that feels like this is homework, when they come on, I'm gonna fucking lay into him. I'm just gonna be they're gonna hang up on him. And we're just him and Eric and I are going to talk because it's way more interesting. Or I'm going to be like, hey, you know, you didn't have to be here. I've said that to the guest. Really? He didn't get it fired, went right over his head fire the gas man. I was like, No one's forcing you to do this. Yeah. You know, we're doing it via zoom. Usually to it's like, even easier. The question I do ask every guest that we have on, and I'll put to y'all, it's a psychology kind of question is, what advice would you give your 13 year old self?

Sean Fabre 1:09:13

To not go to college? Do not waste your money. I had loaded

Law Smith Comedian Fractional CMO 1:09:19

Brown.

Manny Fabre 1:09:20

I mean, take a beat. No, no.

Sean Fabre 1:09:24

No, I mean, it would be I had a scholarship. Okay, I have a bright future. 70% pay for 70% of my tuition. Do not go to fucking College. Do not waste your time, unless you're becoming a doctor, a lawyer, an engineer. And I think that's about it. Because the amount of time that you can, or I'm sorry, the amount of success you can create from self educating by reading books by going to youtube University is much cheaper than going In the college, I mean, I went to college to be a civil engineer. Okay, I was four credits away, and then I quit to start our company. And if I would have just done that five years earlier, because it was at my age of 26, five years earlier would have been 21. Because between 18 and 21, I was fucking around. And then from 21 to 26, out walking around stuff, yeah, but just find what your true passion is. Don't think about the money, just find what your true passion is, become the best become the best at that. Because at that point, the money will come. Because if you chase the money, the money will run.

Law Smith Comedian Fractional CMO 1:10:44

Interesting. That's a new, that's a new answer. And a 400 guests. We've had really only our guest on my show, but I feel like if we, if we don't record, I may rip this and just flop it in as long as

Sean Fabre 1:10:57

fine to you said it's all through zoom. So you get just Brockie sends you the mp4 file,

Law Smith Comedian Fractional CMO 1:11:02

please. I'll cut it up on our side too.

Sean Fabre 1:11:04

Now we got to ask me anyway. Yeah,

Manny Fabre 1:11:06

I mean, my biggest thing I think it was is

Sean Fabre 1:11:08

your 13 year old so

Manny Fabre 1:11:11

it's almost like you're almost about to be in high school. Right? Yeah. It's

Law Smith Comedian Fractional CMO 1:11:14

the age is on purpose. It's yeah, it's because 13 such an awkward like finding yourself. Yeah, time

Sean Fabre 1:11:21

your penis is getting up during class because

Law Smith Comedian Fractional CMO 1:11:25

like you're running home to masturbate after school

Manny Fabre 1:11:27

that's doing that's one thing. I can't say, you know, when it comes to like a terrible blind blind date. He

Law Smith Comedian Fractional CMO 1:11:38

told you that sports channels, he got a lot of use.

Manny Fabre 1:11:44

Yeah, yeah. No, my biggest thing was, I think that I got lost in a lot of partying and kind of losing myself who I was, instead of kind of focusing on discovering who I was at first. And I kind of got lost there for like five or six years instead of like, figuring out who I was. And I didn't put the dedication of something I was passionate about. I was really passionate about soccer and I had potential, but you got fucked. Right? Just fucking you're

Law Smith Comedian Fractional CMO 1:12:13

the guy that plays in the park. No, no.

Manny Fabre 1:12:16

MCL twice. No ACL but even worse. I'm Uncle Rico uncle. He was gonna put me in a state champs no doubt. Nah, bro.

Sean Fabre 1:12:27

I know. I know you were on your way to Sancho sleep bro. You up

Law Smith Comedian Fractional CMO 1:12:30

one of the sleeper guys in the park that you're like, This guy's a little bigger. He's not gonna run around you fucking Max. This

Sean Fabre 1:12:36

guy. Imagine this guy all the fat Trent and stacked that was him.

Law Smith Comedian Fractional CMO 1:12:41

Hey, I didn't know this is a romantic fantasy podcast. Let me

Sean Fabre 1:12:48

just go on his Facebook. Well, this guy was fucking gonna creep on his Facebook for young pictures. So law will be liking your photos. I might do it

Law Smith Comedian Fractional CMO 1:12:57

now just as a joke when I take it how to build a wind.

Manny Fabre 1:13:05

I was definitely GTL when that jersey shore. figured out was I yell I look exactly like these motherfuckers from Jersey. But

Law Smith Comedian Fractional CMO 1:13:14

so what's the advice you you grab yourself by the lapels? Yeah, you would go,

Manny Fabre 1:13:20

Oh, I would go. Don't let friends influence you. I think that was one of the biggest things. You kind of like find a couple of friends. You're like, Oh, this guy is kind of cool. You know, whatever. And then, you know, you kind of lose yourself. And then the other thing that I would probably not would definitely do is that when I was thinking, oh man, I should talk to this girl, but I'm fucking nervous. I would talk to every single chick, or whatever you want. Don't fucking have any regrets. Because later on in life, you're gonna be like, bro, I should just talk to that fucking girl. You know, it wouldn't have been that big deal. And then when I got older in high school, I realized now I'm fucking doing it no matter what. And I would talk to any fucking girl. So just don't be hesitant. Just do whatever you feel is right in your heart. Because a lot of times, you're gonna second guess yourself and remember, just like they do in test. The first guest is usually right. So take that first guess.

Sean Fabre 1:14:09

Yeah, go with your gut.

Law Smith Comedian Fractional CMO 1:14:10

This is Family Feud. I'd say that's usually the number one. Kind of like, knock out the radio noise. Don't talk yourself out of yourself. Yeah. Right. Like, like a lot of people. When you're younger, you're so rudderless. Right? And so people the passion thing I agree, but it's so tough when you're 13 Because you don't know what you're into. Right? It's almost like you're still a little boy and you're like I'm going to be an astronaut. So

Sean Fabre 1:14:36

what would you give your 13 year old self? What advice would you give that little law

Law Smith Comedian Fractional CMO 1:14:41

do some reading? Do my summer reading I never did it some summer reading it's more or less that like don't let don't let other don't let your the externalities get too Right, just be who you are. Don't worry about asking how that check. Don't. I got I slowly got to like, I don't give a fuck about what people think.

Manny Fabre 1:15:13

That's when you have discovered your true self when you don't give a fuck what anybody does, you

Sean Fabre 1:15:17

know, at any moment in time when you interact with the person when they go home, they're not thinking about

Law Smith Comedian Fractional CMO 1:15:21

you. Oh, yeah, well, that's one big, like subset I'd say a lot of people don't get to is like, no, everyone's thinking about themselves and thinking about you. Yeah. But like, I would say, like, you know, be where you're going to be it. It's funny now that like, being a nerd is kind of cool or nerding out, is kind of equal to being passionate about whatever you're doing, right. But back in the day, you don't know that. And so my thing was, like, I wish I pursued, you know, either skills or things I was interested in, like engineering. I have a very engineering mind, but or physics. I never took a physics class. I watched interstellar my favorite movie, and got and got roasted by my lady friend for crying twice because I'm like, oh. Oh, dude, there's two scenes in there where he's leaving his daughter. If you watched Interstellar?

Sean Fabre 1:16:14

Yeah, we got a minute and 20 seconds. Yeah,

Law Smith Comedian Fractional CMO 1:16:17

well, you're gonna cry dude. And you're gonna call me up and be like, my bad. No,

Sean Fabre 1:16:20

I've watched that movie like fucking 10 times.

Law Smith Comedian Fractional CMO 1:16:22

Have you ever really? Yes, I have. Have you really? With an open heart? Yes. You're a reptile dude. He isn't your you have I am I like I watched a motion I watched with my daughter. Blue. Is that the shit? Have you watched blue with Fox? They have episodes about like, 50 don't. Don't interrupt your dad while he's talking to another adult. I'm like, Oh, we're going on. Because I take an edible at 6pm because it makes me a cool parent. I'm like, I'll paint your fucking toenails. I'll braid your hair like frozen. I don't give a shit. And but like there's the one there's the one episode where she's chasing her dad. The mom is chasing the grandpa through the woods and stuff. And she's like, they're like, why do we have to find him? Like, because I still need him and I was like, oh god. My daughter turns around like exorcist it felt like and she's like, are you crying again at Bluey 20. Pitch your fucking five. That was one you should be bawling your eyes out at this.

Manny Fabre 1:17:19

That's one of my favorite shows better Mickey Mouse.

Sean Fabre 1:17:22

I really thank you for joining this episode. We could have happy hour holidays unless you want to do another one. No, no

Manny Fabre 1:17:28

but we could just

Sean Fabre 1:17:29

nine no

Law Smith Comedian Fractional CMO 1:17:30

countdown to

Manny Fabre 1:17:41

welcome back to happy hour holidays. We're gonna we're gonna we're gonna install true perfect and strong. You know, we're not gonna bust that nut just yet. We're gonna stick the landing we're gonna just like play around a little bit last night I was talking about stripper BJs row when he was talking about but we want to ask law you know, just just going back to the audience that's at hand. What can we tell the audience from you in your personal life or just in business? Final words and motivation, inspiration, whatever you want it to be law. This is your time to shine.

Law Smith Comedian Fractional CMO 1:18:14

I don't believe in motivation. I think it's temporary motivation is to I feel like it is not to sound like Jocko will Nick kind of fanboy. But I feel like motivation is nice. I'll watch the Al Pacino Any Given Sunday, halftime speech every now and again. It's it's the six inches to get fired up every night. But I'd say our podcasts sweat equity. If you go find us, YouTube, Spotify, 10k followers, all the things. Yeah, we got about 5000 listeners every episode. And it's we're just asking people smarter than us questions. That's kind of how I've always approached things. I think being curious. Going back to that, what advice would you give your 13 year old self be curious? Right and follow that curiosity? You know, don't just go hmm, I wonder how that goes and then forget about it completely. So sweat equity. Toka bhaga is my marketing agency slash business advisory? I'll read your business plan if you want one. That's t o coba.ga. And then talk about it was the Indian tribe in the Tampa Bay area. They named Tampa Tampa those mean sticks of fire. It's got a little campfire kind of vibe. And then my personal website for fractional cmo stuff, or stand up is law. Smith works.com. And

Sean Fabre 1:19:41

do you have any events coming up soon?

Law Smith Comedian Fractional CMO 1:19:43

No, I'm trying to I'm what I'm trying to work on is I have a I want to do a 30 minute special producing myself. I've got this chunk about Florida. That's a good 30 minute chunk on stage. And I'm gonna just kind of guerilla style, you know, film it and go Do not up on YouTube and push it out there.

Sean Fabre 1:20:01

I'm curious. Do you know Cory van Valen? No,

Law Smith Comedian Fractional CMO 1:20:05

but that sounds like a cool vampire.

Sean Fabre 1:20:08

He's a magician. He just magicians

Law Smith Comedian Fractional CMO 1:20:11

are weird man. They're creeps. Your boy might be fine but I'm saying

Sean Fabre 1:20:18

I know him. He he got a Arena in New Port Richey that had stadium seating and then balconies on the top. And it was like a 250 person venue. Let's type that venue is probably somewhere that I've got a

Law Smith Comedian Fractional CMO 1:20:37

grimy spot. Either I'm going to do side splitters, not too far away from this studio. So splitters are man, it's the best room the way the room setup is great. And the crowds are awesome. The six o'clock shows on Saturdays suck everywhere except for their care. Would you care with North Tampa. And then there's another spot called the gimmick in Ybor which is like it's kind of grimy and I like it reminds me to skater days kind of thing. I like it. There's like road signs and weird crap all over the place. But it's still pretty dope though. No, it's a great room. I want a tight intimate room. And side splitters is about as big as that go. splitters can hold like

Sean Fabre 1:21:15

250 people to 35 to 35. Okay, yeah, so the stadium seating with the balconies overlooking the stage and New Port Richey probably wouldn't be that bad.

Law Smith Comedian Fractional CMO 1:21:25

As Steve Martin says in his book, and not my favorite. Lauren,

Sean Fabre 1:21:29

are you talking about white haired Steve, his

Law Smith Comedian Fractional CMO 1:21:31

book about stand up is the best book about stand up. I don't love his stand up. Because it's like, if you're that generation, it's hilarious. He's silly, right? And you're coming out a bunch of wars and shit, Vietnam and all that. And so they needed a silly guy to kind of like, that's, I feel like that's a thing like, you get hair metal, then you get grunge. Then you get pop, then, you know, the pendulums are now coming out of the woke phase. People are coming. Oh, I feel like people are going back against this woke shit real hard. I feel like that pendulum swings overall. But in his book, born standing up, his lesson is, you know, be undeniably great, right? So that's, that's the motivation I can leave your audience with. But he talks about being in a stadium. You want low ceilings, you want people to like galvanize together almost as one unit eventually. Because in a big place. The the higher the ceiling, the more the laughs which kind of dissipate.

Sean Fabre 1:22:34

I don't know if this is too much that campaign.

Law Smith Comedian Fractional CMO 1:22:38

Yeah, that was a Shakespeare Theater. I hate that fucking Yeah, but that's so funny to me.

Sean Fabre 1:22:43

I saw Pablo Escobar or Damn, Pablo, Pablo Francisco saw Pablo Francisco. And he's awesome bro. Yeah, he's awesome. But that theater bro.

Law Smith Comedian Fractional CMO 1:22:55

Was he doing coke at the time? No, you're not seeing him falling on the stage.

Sean Fabre 1:23:03

Guys, this was like a month ago, bro. He was awesome. He was awesome. But staff at Tampa improv I did not enjoy it too much to leave the audience with maybe just a snippet of some kind of bit. Where you can? Well let's say that we're headquarters. Let's see we're

Manny Fabre 1:23:22

gonna cost you Whoa, dude.

Law Smith Comedian Fractional CMO 1:23:24

What I've been throwing dimes the whole time I've been spinning yards man.

Sean Fabre 1:23:32

So the answer's no then No,

Law Smith Comedian Fractional CMO 1:23:34

no no because it's always it always bombed like because every time I meet someone they know your comic they go tell me a joke and I'm like no, it's gotta be a situation thing. I gotta feel it

Manny Fabre 1:23:48

we heard plenty of good

Law Smith Comedian Fractional CMO 1:23:51

Oh, I'm gonna cut this up put it everywhere

Sean Fabre 1:23:55

so do the mp4 and thank you so that'd be

Law Smith Comedian Fractional CMO 1:23:57

great. Oh yeah utilize all the time you have like this is a very purposeful kind of like two hours I came here I want to get the most out of it. Oh we got and we had a great conversation and there's no reason if you

Sean Fabre 1:24:09

really want to I do I'll send I'll send the

Law Smith Comedian Fractional CMO 1:24:13

whole yeah we send it we send them to our guests they never cut it up but on our show but I think that's missed opportunity

Sean Fabre 1:24:19

there well they need to use Opus dot Pro. O P U S dot p o

Law Smith Comedian Fractional CMO 1:24:24

sponsor this show.

Sean Fabre 1:24:26

They don't but y'all motherfuckers should but if

Law Smith Comedian Fractional CMO 1:24:28

y'all don't have sponsors yet you should do affiliate links or something. Just do it that way. So you can

Manny Fabre 1:24:33

we got to get to where you're at me Yeah.

Law Smith Comedian Fractional CMO 1:24:36

That's how we did it. That's how we did it. We get your email list going you guys have a list? Emails the number one thing

Sean Fabre 1:24:44

I mean we have a place where people get put their emails but nobody ever

Law Smith Comedian Fractional CMO 1:24:48

go to your Gmail go to your Yahoo, Hotmail, AOL whatever. That juicy well could have your Netscape Lycos

Sean Fabre 1:25:00

Have Hotmail Angel Fire Good job?

Law Smith Comedian Fractional CMO 1:25:02

Yeah been a dork since the 90s Bro turn off the wind app closed down bizarre

Sean Fabre 1:25:13

what was the other one? The p2p red lady bug. Come on, bro. You know what I'm talking about? Yeah, when you were downloading shit because I was one of them. Limewire line Boy Yeah, yeah. Limewire No, but there was a pirate bay. Pirate Bay was as

Law Smith Comedian Fractional CMO 1:25:30

torrent style that's different. Anyway. Good. Go in all the email accounts you had, you can export. There's a way to export everybody emailed? Ever? No way.

Sean Fabre 1:25:41

Yeah, there,

Law Smith Comedian Fractional CMO 1:25:42

I'll show you how to do it if you hold on. And then it takes a minute, but you gotta go just go through that list and kill off a bunch of that.

Sean Fabre 1:25:49

And then For You audience members out there make sure that you abide by the can spam act.

Law Smith Comedian Fractional CMO 1:25:55

You Yeah, like everybody else does.

Sean Fabre 1:25:58

I never because we did that. For the real estate company. We have. Oh, I actually I'm not gonna

Law Smith Comedian Fractional CMO 1:26:05

go well, you can buy data list you can do a bunch of stuff. It's been as

Sean Fabre 1:26:08

long as you abide by the can spam act, you're not gonna get sued. Yeah, now if you start texting and Robo calling, you will get

Law Smith Comedian Fractional CMO 1:26:16

you can go to unbounce.com make sure all the it'll bounce Unbounce or never bounce. Either one. Does that for that can scrub that whole list for you. And go to lists. Yeah, Millis emails still, number one, cause everybody to get into social accounts, any app to kind of check their email, you say Unbounce Unbounce or never bounce. Either one.

Sean Fabre 1:26:39

I'm sending that to myself, because that'll scrub it for you to verify everything. That's that's pretty good. Actually, it will help with your

Law Smith Comedian Fractional CMO 1:26:47

this is a shit I do guys. I'm all up in this all the time. You gotta get your email account to on that d mark. Verification. Have

Sean Fabre 1:26:57

you ever played Monopoly? Yeah. Well, you're being shot right now.

Law Smith Comedian Fractional CMO 1:27:01

Yeah. Is that how we ended? White men

Sean Fabre 1:27:10

I don't see color of white on white crime.

Law Smith Comedian Fractional CMO 1:27:13

Number one problem is

Manny Fabre 1:27:16

we want to thank you all for coming on our podcast. You know, everybody listened to sweat equity, sweat equity mod Podcast. I'm fucking drinking too many goddamn white claws up in this bitch.

Law Smith Comedian Fractional CMO 1:27:27

You know, this is the greatest branding by the way. I don't know.

Sean Fabre 1:27:30

What the fuck that means.

Law Smith Comedian Fractional CMO 1:27:31

This shit is malt liquor. Yeah, no, it's it looks. Feels fruity.

Sean Fabre 1:27:36

But where does it come from? Bro? Is it a test of the way? No, there's

Law Smith Comedian Fractional CMO 1:27:40

a bunch of checks.

Sean Fabre 1:27:43

We're we're we're drinking

Law Smith Comedian Fractional CMO 1:27:45

because we're watching her figures.

Sean Fabre 1:27:48

It's gluten free. You know what our buddy? Our buddy Adrian bro. He was and

Law Smith Comedian Fractional CMO 1:27:57

now the wheels are coming. He went to

Sean Fabre 1:27:59

a fat doctor. Okay. Or wait doctor, whatever you want to call it? And Olympic? Yeah, no, take those epic. Now. To me. This

Law Smith Comedian Fractional CMO 1:28:09

was gonna be a two parter, I think. No, no,

Sean Fabre 1:28:11

no, no. So he took phentolamine Okay, now Fenton, all Fenton mean, which is awakened ketamine for what? Like amphetamine? No, no, no, no, no, they're completely away from opioids, okay?

Law Smith Comedian Fractional CMO 1:28:25

No, no amphetamines. An upper

Sean Fabre 1:28:29

mi Okay,

Law Smith Comedian Fractional CMO 1:28:29

well, I'm just saying they had

Sean Fabre 1:28:30

a lot of farmers.

Law Smith Comedian Fractional CMO 1:28:34

A lot of druggies. What I'm seeing is

Sean Fabre 1:28:36

that he got prescribed ffensive mean that makes him lose weight. So his weight doctor told him that the best alcohol he could drink anywhere is white claw. Because it's gluten free, low calories, and doesn't have any fat.

Manny Fabre 1:28:52

I'm a high noon guy.

Law Smith Comedian Fractional CMO 1:28:53

I'm a high noon as well. I actually was stopped before here,

Sean Fabre 1:28:57

going against the doctor. No, but I think you mean

Law Smith Comedian Fractional CMO 1:29:00

doctors that look fat and how to shape and don't know anything about nutrition. That's

Manny Fabre 1:29:04

exactly what I'm talking about.

Law Smith Comedian Fractional CMO 1:29:08

The ones that have to do one hour of nutrition training to become a doctor. Yeah. Well, they're

Sean Fabre 1:29:12

like chiropractors. Well, chiropractors

Law Smith Comedian Fractional CMO 1:29:15

are fake doctors. Well, that's

Sean Fabre 1:29:16

what I said.

Law Smith Comedian Fractional CMO 1:29:17

We're opening up new new combos. Yeah, could go down that route.

Manny Fabre 1:29:22

Gotta go man, we really appreciate having you on. You know, thank you for tuning in audience on Happy Hour holidays. Like, comment and subscribe. And remember that you need to build your dream. Don't build somebody else's. Get motivated. Get inspired, get out there. Start your dream, and you're gonna be fucking super happy. And

Sean Fabre 1:29:41

if life knocks you down, try to lay it on your back. Because if you can look up, you can get and ask you

Manny Fabre 1:29:48

to ask yourself this. What would you change? If you were 13 years old? Ask yourself that question. I'll leave you with that.

Unknown Speaker 1:29:54

Okay

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