#435: How To Not Present Fun Videos Because It Will Upset the Ghosts

Sweat Equity Podcast® Law Smith + Eric Readinger #435: How To Not Present Fun Videos Because It Will Upset The Ghosts w/ Business Coach Dan Peña. Eric Readinger is Fractional CMO, Producer, Sweat Equity Host and Head Of Media. Law Smith is Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory.


Episode sponsored by Search-and-SEO-first optimized AI writer, ZUPYAK, promo discount coupon code - ZUPYAK.COM → promo code → SWEAT



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Therapy and avoiding it. 0:03

💦 Law Smith and Eric Readinger discuss their podcast and streaming show, Sweat Equity, and their recent success with Zodiac.

💦 Law Smith and Eric Readinger discuss the importance of mental health and avoiding therapy, with Law suggesting it's like a gym membership.

Arm wrestling and football. 4:56

💦 Eric and Law discuss the story of a father and son who are both athletes, with the son being a quarterback for the Bears and the father being a 28-time world champion arm wrestler.

💦 They also mention that the father's family shows up in large numbers to support him at his games, and that he was considered a leader among his crew.

💦 Eric and Law discuss a video about a history professor refusing to repeat history, with the professor being confronted by a student wearing a hoodie and glasses.

💦 Eric finds the video powerful but thinks it's more about free speech and people misappropriating their own bullshit.

Inappropriate comments and offensive language. 9:38

💦 Eric Readinger criticizes Law Smith for using offensive language

💦 Eric Readinger and Law Smith discuss a video where a man yells at a crowd of people, including children, in a park. They analyze the video and provide insights on the man's behavior and the reactions of the crowd.

Public speaking and wedding speeches. 14:06

💦 Law Smith and Eric Readinger discuss the importance of keeping maid of honor speeches short and sweet, with Law suggesting that the speaker should just "keep it as short as possible"

Entrepreneurship, motivation, and personal growth. 20:04

💦 Law Smith and Eric Readinger discuss Dan Peña, a financial advisor and "asshole" who dresses well and has a big fat ass.

💦 Eric Readinger and Law Smith discuss the idea that lower IQ individuals can make more money, with Eric suggesting that this is because they are more likely to take risks and trust their instincts.

Marketing strategies for lawyers and doctors. 24:58

💦 Eric Readinger and Law Smith discuss the importance of taking action and not getting stuck in the same old patterns.

💦 Law Smith shares stories of lawyers getting ripped off by marketing agencies due to a lack of knowledge.

💦 Law Smith and Eric Readinger discuss the importance of compartmentalizing as a business owner and lawyer, respectively.

💦 Dan Peña makes a comment about there being an inordinate amount of Asians in the room, which is met with laughter.

How actors cannot run or play sports on screen convincingly 29:56

💦 Law Smith and Eric Readinger discuss actors' inability to run properly in movies, with Law Smith mentioning specific actors, such as Danny McBride and Kevin Costner, and their ability to throw a ball or perform physical actions convincingly.



Episode sponsored

by Search-and-SEO-first optimized AI writer, ZUPYAK, promo discount coupon code - https://ZUPYAK.COM → promo code → SWEAT





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Hosts’ Eric Readinger & Law Smith 🔗s

  • LawSmithWorks.com

  • Tocoba.ga

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Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 0:03

Be and their sweat equity podcast and streaming show the number one comedy business podcast in the world entrepreneurial vice with wiener jokes Yeah, that's how we roll. That's our brand girthy ROI. Listen to us on iTunes Apple podcast, Spotify, Google podcasts, Amazon Music run I Heart Radio. There's one more we're just got us on Pandora if you're a Pandora listener, possibly Sirius XM. I didn't. I didn't know we could be on there. And I submitted us on Friday or Wednesday. This episode of sweat equity is sponsored by zap Yag Z up yk.com It's the first search optimized AI writer. Don't get all up. Don't get all up in these other other AI writers, content creating AI writers Jasper bioart. All these other ones they stink because they're too confusing when you start working in a Zodiac super easy. For the other one. That's good. Yeah, Zodiac is the shiznit and you get the hook up if you put in the promo code sweat. s w e a t like titular kind of reference to the show. Like Montes sweat just got paid

Eric Readinger, Fractional CMO, Producer and Head Of Media 1:39

just got traded baby just got paid $98 million.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 1:44

With the Berroco like key sweat. Who doesn't play for the bears but zodiac.com promo code sweat I've been using it to create a lot of content lately since we got with them. And I'm feeling good about it. Let's get this show going.

Sweat Equity Podcast - The Best Business / Comedy Podcast - intro 1:59

Hi sweat

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 2:27

listening to the sweat equity podcast. You want to start with the that video. Okay. Oh, dude.

Eric Readinger, Fractional CMO, Producer and Head Of Media 2:37

Whoa, is getting a hater. Yeah, no, it's wrong. Okay, see my veins today? I guess

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 2:44

what's Yeah, what's going on? Need to talk about it? No. Why is it better help a sponsor of this show? They really should be even even whatever the the want to be better helps our will take them. Yeah. We'd love to use that though. I use I told you I use BetterHelp to kind of dip my toe into therapy. You know, like, Yeah, I think there's a lot of hesitation. Like, I think our generation is open to it, but they don't take the step to do it. Yeah, I

Eric Readinger, Fractional CMO, Producer and Head Of Media 3:13

think it's very promising.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 3:15

I think a lot of people are like, Yeah, I should do that. Never get around to it. Because it's a thing that you want to avoid. You know,

Eric Readinger, Fractional CMO, Producer and Head Of Media 3:20

so sure. And it's, you know, it's not cheap, usually,

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 3:23

but it will it relatively Yeah,

Eric Readinger, Fractional CMO, Producer and Head Of Media 3:26

I used to put on your mental health. Yeah,

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 3:29

I mean, look at it like a gym membership, or whatever you use to get you going day to day, you know? Sure.

Eric Readinger, Fractional CMO, Producer and Head Of Media 3:39

Yeah. Okay. You want to talk about this guy.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 3:41

We don't want to talk about therapy and how you need it. Now

Eric Readinger, Fractional CMO, Producer and Head Of Media 3:44

just keep avoiding it. Okay. That's the way to do it the American way.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 3:49

That's the boomer way. All right. We got this video coming. Okay.

Eric Readinger, Fractional CMO, Producer and Head Of Media 3:53

Yeah, I mean, we're just gonna play the audio, right? No, you

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 3:57

got to play the video, dude. Okay, all the way. Dude.

Eric Readinger, Fractional CMO, Producer and Head Of Media 4:00

Instagram so annoying. Now I gotta I didn't have it on

Speaker 1 4:07

the other night and we began talking and you suggested maybe we should arm wrestle just to see if I don't know. And I honestly expected you guys to do this on Monday. I can't believe what took you guys so this little for you since Monday. Come over here. First thing

Eric Readinger, Fractional CMO, Producer and Head Of Media 4:25

Travis let's find out here.

I know for a little bit

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 4:30

we didn't really set this up.

Eric Readinger, Fractional CMO, Producer and Head Of Media 4:32

Yeah, I know. That's what I was saying. Just be the referee.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 4:37

Agent is Dad Yeah. Yeah, I

Eric Readinger, Fractional CMO, Producer and Head Of Media 4:40

don't know either way. bagent the quarterback for the bears.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 4:44

Wants to is seems like a crazy wigger you said the words coming back. No,

Eric Readinger, Fractional CMO, Producer and Head Of Media 4:53

you can't do that. You can't do a wig. I'm sorry. All right. Anyways, best for you. Don't fight. So this guy His dad is the quarterback for the bears now his dad makes as old as we are. 28 time world champion arm wrestler. They get him on the sidelines. He just takes over the show. Yeah.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 5:16

They're trying to do a field reporter is trying to arm wrestle on and doing all of his might and he's not even moving like take

Eric Readinger, Fractional CMO, Producer and Head Of Media 5:22

the microphone out of the reporters hands like I'll take over. Yeah,

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 5:26

he's like, fucking he. He's what Stallone should have been in over the top right. Now, look, he's still going. So I wonder if he had to be like a WWE wrestler. I mean, he is a wrestler. Technically. I wonder if he had to be like that to get anybody interested? Because the only question

Eric Readinger, Fractional CMO, Producer and Head Of Media 5:49

now we might need to fall down that rabbit hole right? It's guys probably awesome on the internet. We don't even know it. Well,

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 5:54

I if if your hand you I think you got to do that, right? No, if you have the ability. I've

Eric Readinger, Fractional CMO, Producer and Head Of Media 6:00

seen some arm wrestlers that just look like mountains of loose like bulletin board to say

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 6:06

like, well, I know. But I'm saying if you had the capability, right? And you're 28 time real champion, right? And then, you know, the storyline of his son is a bears quarterback. He went to the Colorado School the mines or some whatever that school is, and throated for, like the most touchdowns in college football history.

Eric Readinger, Fractional CMO, Producer and Head Of Media 6:28

I think he thought he played for Shepherd college played against those guys. Oh, maybe

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 6:33

maybe I'm missing that not only because my dad brought

Eric Readinger, Fractional CMO, Producer and Head Of Media 6:35

it up because at some point, he was on TV. It was like, you know, last year on the plane in Westchester where my dad went, maybe so it's like the same division to

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 6:46

you know, it's time to time we get we get things wrong on the show.

Eric Readinger, Fractional CMO, Producer and Head Of Media 6:51

But basically, that whole segment just now that video

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 6:55

Well, I just like that, like 70 people in his family show up for the games that he started. Like his entire family. Yeah, well, smart. No, it's cool. I mean, they're behind him. And of course, his dad seems like the leader of the crew, obviously. And I just liked that he's all tatted up and like, I saw a quote that he said, like, yeah, if I didn't make an NFL team, I was just gonna be like, a, like, an super crossfitter

Eric Readinger, Fractional CMO, Producer and Head Of Media 7:21

they're gonna say like Happy Gilmore at the driving range. Well, yeah, I'm sure now though, the the football thrower guy,

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 7:28

I'm sure you would have gotten x AFL or Canadian league or the European League if that's still around, but or is the arena league still thing?

Eric Readinger, Fractional CMO, Producer and Head Of Media 7:37

No. Okay. Yes. No, I

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 7:40

thought it shut down. Right? I don't

Eric Readinger, Fractional CMO, Producer and Head Of Media 7:41

know. Didn't Antonio Brown have a team and not pay anybody that was a different arena

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 7:46

League? Oh, I didn't know we had to that one is like if you and I got high and created a real league. I mean, it's I think it's like the three on three league or something. Or four and four Manziel was in it at some point. I do. I do remember that.

Eric Readinger, Fractional CMO, Producer and Head Of Media 8:00

Where did you drop those videos? Oh, I

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 8:03

dropped it in the pre Pro. Yeah, well, this is the one you sent me. I just dropped the one for now. Oh, I'll drop the other in a second. But

Eric Readinger, Fractional CMO, Producer and Head Of Media 8:13

the did you watch this one? Yeah,

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 8:17

I got back to you about it. You. You sent it but I got it. I looked at it really late at night. And I was like, Whoa, this is heavy for me.

Eric Readinger, Fractional CMO, Producer and Head Of Media 8:25

Yeah, no, it was intense. All I mean,

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 8:29

so you sent me a Reddit link which is already you know, it brings a little bias of like this will be interesting at some point but the title is history professor refuses to repeat history right?

Eric Readinger, Fractional CMO, Producer and Head Of Media 8:42

There's this girl now we're not a very political show. Yeah, no, but I mean just this is kind of kind of bulletproof. Really.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 8:50

This is more about a free speech ish kind of thing. And How To me this I don't

Eric Readinger, Fractional CMO, Producer and Head Of Media 8:55

know I think it's more about like people misappropriating their own bullshit because

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 9:01

also we're going into a business kind of way Okay, sure. After after the video you can relate on they can see it right on the video.

Eric Readinger, Fractional CMO, Producer and Head Of Media 9:12

Yeah, they will know. Alright, so we got it here so

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 9:16

anyway, and then the caption that's overlaid on top of the video juice Professor shocks entire lecture hall there is a girl out hoodie, that you know glasses, white chick,

Eric Readinger, Fractional CMO, Producer and Head Of Media 9:30

but yeah, it is it's ISRAEL PALESTINE. It's a little intense, but I thought it was powerful. Okay, course it never worked. Wow,

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 9:39

man. Producer skills are rusty. And during your

Berkeley student? 9:41

speech, you made a lot of references to Jewish people as well as certain people in your audience, not just people in general, but certain people, especially in your audience to Nazis. No, that's true within several people in Germany, and they're also extremely offensive to people.

Jewish Professor 9:56

I don't respect that too. crocodile tears the crocodile here I don't like to play by race

but forgot concentration by my mother was in my concentration camp every single member of my family on both sides was 77 my parents because of the lessons by me and my kids like well not with Israel committed crimes against the Palestinians and I considered nothing more despicable and tried to justify torture gang look at

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 11:05

one of our audio watermarks he looks like a jack Steve Jobs. Yeah, like if Steve Jobs just worked out a lot.

Eric Readinger, Fractional CMO, Producer and Head Of Media 11:14

I don't know. I thought it was a thoughts

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 11:16

on very, very.

Eric Readinger, Fractional CMO, Producer and Head Of Media 11:20

I mean, this girl should have done her homework for she rolls in there like she's getting, you know, injured by this guy's words. lucidly. You should be choosing love the idea, choosing humanity and not political sides, because this guy is talking about. Yeah, and he started when he was in all of the concentration camps, so he can do it. So he

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 11:41

might know a little something. Right? It doesn't say where this was at. Because it feels very Berkeley esque. Oh,

Eric Readinger, Fractional CMO, Producer and Head Of Media 11:49

I'm sure. I'm sure it was. Take a second. There's a lot of comments

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 11:52

about that watermark. But they're like the the music takes it out of it.

Eric Readinger, Fractional CMO, Producer and Head Of Media 11:56

Yeah, the music's too loud. And I even hear the watermark and I didn't hear it either.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 12:00

Yeah, I honestly honestly had to watch it a couple times. Because I was like, is he for? Once he for in this? Oh,

Eric Readinger, Fractional CMO, Producer and Head Of Media 12:09

he's calling out in humanity in inhumane actions. Dang, I don't even know where you're gonna go there. I thought you had others. You're like I have videos to pull up. Number two. I'm just doing all the heavy lifting here.

Unknown Speaker 12:21

Where's you're making?

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 12:22

I'm making a meal out of it. I'm just saying I just want to break it down a little bit. It goes a little Al Pacino Any Given Sunday with the music in it. Yeah, I made mistakes in my life.

Eric Readinger, Fractional CMO, Producer and Head Of Media 12:32

I was what did the watermark say it was

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 12:35

I know be

Eric Readinger, Fractional CMO, Producer and Head Of Media 12:38

completely inappropriate, right? The war?

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 12:41

It's like, yeah, and there's definitely if we give out any kind of Knowledge Nugget, it just reminded me if you've got a watermark remover.io You can get rid of the watermarks on stock images. That's cool. Yeah. So I've been using IO for everything right. I've been using it for I'm sure there's one for audio as well.

Eric Readinger, Fractional CMO, Producer and Head Of Media 13:02

But it's you there is it's called chopping it up and then repeating it chopping Screw it. Yeah. Yeah. Like you know, the replay our Intro Music

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 13:11

Good to drop off. So I just love that he yelled Shut up. Yeah, a crowd of people like

Eric Readinger, Fractional CMO, Producer and Head Of Media 13:19

yeah, I'm not gonna take it anymore. And the other thought I

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 13:23

had I just went to my niece's last home volleyball game over in Swanee, Tennessee, the university itself, and they did a banquet afterward. They got smoked, by the way by like a nunnery. Like it's called the covenant. left that out. They know they got smoked. It was it was, you know, I won't get into the details. I could give some some analysis, but I won't. But that's not the point.

Eric Readinger, Fractional CMO, Producer and Head Of Media 13:50

I'd like to hear that the point was, Lou do No, no,

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 13:54

the point was, every girl got up and gave a speech that was very heartfelt, and the two coaches that to it, but I was telling my niece, I was like Adele, do you need me to punch this up? Whatever you're gonna say? And she's like, No, no, no, I go, just do whatever you do. Don't read off your phone the whole time. Here's the thing about giving speeches like that. People out there listening and if you can, if if you hear this raspy mumbling voice in your earbuds, your air pods, whatever your Beats by Dre, whatever you're listening to your speaker phones. We're just gonna give a couple of speakerphone in line your Sony Walker historic sport, the yellow one that is waterproof we

Eric Readinger, Fractional CMO, Producer and Head Of Media 14:37

encourage that by the way listen to the podcast in public on full blast. No headphones. I know you don't need headphones share the show with everybody

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 14:46

if you do with the Breakfast Club. You can do it with us, right?

Eric Readinger, Fractional CMO, Producer and Head Of Media 14:49

Oh, get that the Charlemagne thy God. You just keep saying stuff I don't get oh,

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 14:54

it's a black show that you don't listen to or know of. Yeah,

Eric Readinger, Fractional CMO, Producer and Head Of Media 14:59

I'm sure your show elfland totally gets it. It's the same. The only one. I'm the weird one.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 15:03

It's a really big show. I'm surprised you don't know about okay? Yeah, Charlemagne is big. He was a big radio guy forever to New York.

Eric Readinger, Fractional CMO, Producer and Head Of Media 15:10

I can't wait to see how outdated that references. Okay.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 15:15

So look it up now. Okay? Just you. That's the thing of like, hey, we don't you love when you like, get in arguments with people on stuff trivial shit like we

Eric Readinger, Fractional CMO, Producer and Head Of Media 15:27

don't have to argue about it just look it up and it's like, Oh no, I want to keep arguing about it's

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 15:32

like guys that don't go to the doctor because they don't want to get a bad result. You're just like, why would I go? It's fine. It's only downhill from here. It's fine. Like our friend of the program comedian John Jacobs, of Netflix and MTV. Same what he he doesn't wear condoms and will not the same and never gets an STD test in his entire life.

Eric Readinger, Fractional CMO, Producer and Head Of Media 15:56

Well, he's a pioneer.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 15:59

Not only that, he blows loads and checks. I'm not saying anything he doesn't say. So this is all in his act in public information. I think you said it on our podcast at some point. Probably he's very proud of it. So back to this banquet. I go just like how many weddings have you been to where the maid of honor speech is? so rough. Like, first off, no one was doing the thing. Like they do at the maid of honor speech or the bachelorette skit up or whatever. And they they do the the poem thing where one reads one line one reads the other. You know,

Eric Readinger, Fractional CMO, Producer and Head Of Media 16:35

I don't remember seeing that. But I also been to a lot that I'm just gonna do.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 16:40

You probably just zoned out. Oh, yeah.

Eric Readinger, Fractional CMO, Producer and Head Of Media 16:43

I usually listen to to anything the dad had a father of the bride has to say is usually, you know, it's like, don't read anything. Well, if you don't read anything, groomsmen

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 16:57

crush it. Because they but they if anything they say too much. They're supposed to say bro,

Eric Readinger, Fractional CMO, Producer and Head Of Media 17:02

you should just keep it as short as possible. Right? Everybody loves it. Nobody likes it long. There's I've seen people who I swear to God, they thought it was a competition to see who could write the longest speech where it was like a

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 17:14

filibuster. Yeah, I told everybody at my table. No one thought this was funny. But I was like, This feels like watching TED CRUZ filibuster on C span today. This is bad. I wouldn't have laughed at that every every you were you had to be in the room. But it was like it's so timely reference only seven years old. It's one of those things where it's like the looking at the phone thing is something I've seen in business professional speeches, too. And I'm like, That is like it. Here's why it sucks. Looking at your phone. Because when you see someone looking at your phone and talking to you,

Eric Readinger, Fractional CMO, Producer and Head Of Media 17:48

it's already a negative thing, right? You subconsciously

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 17:51

go, this person's not really paying attention, or they're zoned out. I'm

Eric Readinger, Fractional CMO, Producer and Head Of Media 17:55

on tick tock. Given this speech. I go going through it. I'm not reading anything I want to talk. Well,

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 17:59

I'm whispering to my niece, am I okay, well, if you're gonna use your phone, just try to look up every couple of seconds. Because no one's doing that. They're just reading it. And then they're also like this, check. They're blubbering through it. And I can't understand like her, I can't understand what she says most of the time. It's so brutal. And it's like,

Eric Readinger, Fractional CMO, Producer and Head Of Media 18:17

who, and you're probably worse because it wasn't a wedding or anything like big it was the end of volleyball season.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 18:24

Oh, and I didn't know the the agenda was like we're done at nine this one to 940. So it was like, it was an hour of the CO living it. And so, but But Well, the fun part was I'm sitting next to my other niece, her sister and I I'm trying to give her like church giggles because it's completely quiet in this room. And my sister is like, telling my other two the other two nieces. Like lock it up and they're not doing anything which is so funny. Yeah. And so I'm trying to get them to laugh and I'm like hey, whatever you do, don't look over to your right because there's one lady standing up this entire time and she's like to stop like their hand raised and I'm trying to get her to laugh and she looks over and she's it's so absurd there's like 50 people in this one room it's completely bright yeah there's there's no like moving the lights and

she's just standing there like oh that was real Yeah, she

was just standing up probably had a bad back or something but it's just kind of funny like pointing their

Eric Readinger, Fractional CMO, Producer and Head Of Media 19:26

watch let's go home right I'm watching I'm actually like that lady. Yeah, she we need more of her as

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 19:32

well now she wasn't wrapping it up she was just standing up watching I know but even

Eric Readinger, Fractional CMO, Producer and Head Of Media 19:35

if she didn't mean to that's like a subliminal like, you know, wrap it up.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 19:40

Well, it didn't work.

Eric Readinger, Fractional CMO, Producer and Head Of Media 19:41

Dang it. Come on work harder.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 19:43

I do love I'm glad I did see it because everybody's had like really sincere nice things to say about my knees. That was like, what more could you ask for? You know like that everybody. She She touched everybody's life in a positive way on the team which is that No, no. That was so that was good. Anyway,

Eric Readinger, Fractional CMO, Producer and Head Of Media 20:04

I've got where's your videos that I've got

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 20:07

a new man crush Hall fame. Real entry? Yeah. Okay, we've talked about him on the show before not to do it, Professor. You could get there. I need to I need to see more info on him. I've seen this guy. Now we've talked about him a bunch. Dan Pena

Eric Readinger, Fractional CMO, Producer and Head Of Media 20:24

is the guy is the financial advisors. Dick guy, right.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 20:28

I pulled a couple of shorts. Yeah, he's an asshole. And he he fully admits it too. But he's like, he looks like

Eric Readinger, Fractional CMO, Producer and Head Of Media 20:36

Tony. Yeah, yeah, yeah. With uh,

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 20:39

well also, he's got like a what's a handkerchief like a silk handkerchief? And he's got he's got a button down. He's got a three piece suit on. Like old school asshole kind of suit. Right? Right. This is Dan Pena. We got it up loud. Yeah.

Dan Peña - American businessman, Trillion Dollar Man 20:57

Got a big fucking fat ass.

Oh,

what do you do? 95% of you said nothing. The second question. What if somebody spit on your wife? Or girlfriend? 75% He said nothing. What that I mean, what happened to your fucking nuts? I got a cousin. God love him. He went to jail for stabbing somebody 17 times for calling his girlfriend and 1961 A lard ass race to God the guy didn't die was it a smart thing to do? No.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 21:37

But at least he wasn't a policy well shorts can only go like 60 seconds to push pause oh

Eric Readinger, Fractional CMO, Producer and Head Of Media 21:44

my god we just got a free ad for what is one of those nutrients All right.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 21:51

So that that I wanted to give a little primer to everybody they give us I gotta cut I got to look good. I got two more but you know man crush all fame. I love this guy. Because I know I don't know if I would love this guy. He knows no, I you got to know what he's doing. He knows what he's doing. Yeah, he's being he's like a shock jock almost right. He's we you love Bubba the love sponge. Sure.

Eric Readinger, Fractional CMO, Producer and Head Of Media 22:15

Right. Your eyes Bobby Knight came to mind for me. Were rip Hi. Yeah, exactly. just

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 22:22

died. May He fooled chairs.

Eric Readinger, Fractional CMO, Producer and Head Of Media 22:23

Yes. He'll be tossing chairs at Jesus. But yeah, he I've I have more respect for him. Just because, you know, turning men and boys into men. Yeah, rest in peace Boys to Men. Also,

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 22:39

they're not dead. I mean, they're still out there one of those. They're one of those groups that's out there. Lower the IQ. Oh, hold on. Let's let's do

Eric Readinger, Fractional CMO, Producer and Head Of Media 22:49

you know how it goes. First of all, you got to send these fast sooner so I can get this ready to go.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 22:54

I'm vamping. Dude, I'm still talking about the last one.

Eric Readinger, Fractional CMO, Producer and Head Of Media 22:56

I'm saying if you don't want autoplay to happen,

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 22:59

I love this one because it's about being dumb.

Eric Readinger, Fractional CMO, Producer and Head Of Media 23:07

So the title says the lower the IQ, the more money you make.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 23:10

So So what's the number one answer we get when we ask our favorite question on the show to guess we asked guests that come on the show. What advice would you give your 13 year old self? What's the number one answer?

Eric Readinger, Fractional CMO, Producer and Head Of Media 23:23

I don't know. Keep doing what you're doing. I don't know. What do you like

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 23:26

don't don't like just vote. Just don't get like just don't listen to all that. Don't listen to all the outside shit. Just do you know, do what you're

Eric Readinger, Fractional CMO, Producer and Head Of Media 23:35

doing. trust your instinct, right, basically, because you get paralysis,

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 23:39

analysis paralysis? Yeah.

Eric Readinger, Fractional CMO, Producer and Head Of Media 23:42

Okay, so that's great to watch. Are we officially ready to watch Dan Pena call is a policy. And

Dan Pena 23:47

the lower the IQ, the more money they make. Explain that to people out there. Don't get Okay. So you're an engineer. By definition engineers are analytical if you make a mistake. Normally, if you're building a bridge or building a rocket ship or whatever, a lot of people are gonna die. This is not us. So you're trained to be safe, train us to be risk averse, correct, over analyze it. Analysis, paralysis by analysis, which means you don't have to pull the trigger, we can just analyze it all day. So you overanalyze you study things. You think of all the possible permutations, all the possibilities of what can go wrong. And if you do that enough, you'll come up with enough reasons not to do it at all. Because taking action isn't doing a spreadsheet taking action isn't listening to a podcast taking action. Taking action is actually taking action. If you're an engineer, an accountant, a lawyer, a doctor, a scientist, you have learned to study and to take action in a certain fact pattern.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 24:44

Right? So

Dan Peña - American businessman, Trillion Dollar Man 24:48

what if you are afraid? I don't know. Where

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 24:51

this Yeah, go for you read. Do

Eric Readinger, Fractional CMO, Producer and Head Of Media 24:53

you see the title? Yeah. The speech that will make you hard. It's 10 minutes. We're not gonna go do that. No, but I mean, And we'll maybe give a little some chop it up. Yeah, but we don't know where the good parts are all that it looks like it has ads. But I mean, what?

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 25:09

So what, to me the thing I loved about that last video was he's right. You can I look I was caught up in this this week, like just kind of spazzing out about a lot of shit going on. And I had, I didn't see this video until today, but I was like, I had to do that talk to myself. I was like, I have to take action. I'm just sitting here just kind of wringing my hands. Yeah, you know, and it wasn't. I've gotten a lot better at that. When I catch I catch myself doing that. And I'll go What the fuck am I doing? All right, I gotta do something. Yeah, even if it's just rewriting a game plan for the day. Yeah, you know?

Eric Readinger, Fractional CMO, Producer and Head Of Media 25:46

Yeah, getting some on paper. I mean, I don't know. I don't know how helpful that video was. I get what he's trying to get at. But like, is he saying he doesn't want engineers to be safe?

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 25:59

He saying build the bridge already. He Well, I was talking to friend of the program light towns in from Graham comb. Earlier earlier today. And we were talking about, you know, lawyers and doctors are horrendous business owners a lot of the time, because they are taught that the way to do that position, their occupation to be really good at that first, right? Yes. And there, a lot of them are really money. A lot of them are bad business owners. They have the they have the ego to do it. And they want to make money money me. But I said the difference between the two I'd say doctors are kind of like firefighters, they get in it to help people money now. It's perfect. And lawyers. You know, I was just saying I I'm always interested in they're good at arguing, right? Me

Sweat Equity Podcast - The Best Business / Comedy Podcast - intro 26:54

on money needing a lot now. Yeah. That's the

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 26:57

lawyers. And I was telling him like, how many lawyers get ripped off by marketing agencies because they don't know any better. And going through refuse, you know, stories about that. And just like, it's just, it's, it's crazy, because they're taught this lane of how to think. Yeah, for the position and you, but you have to i That's why I always like, if I talk to either one of those kinds of occupations, I go, okay, you know, you're the business owner first now, lawyer second, or who argue that point. I know there argue it, but I go, you I'm gonna keep saying this every meeting. Because it's important because you have the skill now. You have to compartmentalize a little bit. You put your lawyer hat on. Yeah. Which it could be a cool hat. Top Hat maybe bowler, but I'm saying like you have to you have to think as a business owner. However you want to compartmentalize it, I just I do that to kind of get it in their brain. Because there's going to be you know, you have to go okay, what's the overall business goal? And they're like, what? You're like, What do you mean what?

Eric Readinger, Fractional CMO, Producer and Head Of Media 28:12

I haven't dammit. I started to brag about how I did hit the pause before it started and then it started anyways. Your

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 28:19

skills are atrophying Oh my good. I'm terrible. It's football season. Yeah. Yes.

Eric Readinger, Fractional CMO, Producer and Head Of Media 28:26

So 14 into across two weeks by the way.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 28:30

I'm on a I'm on a losing streak. Oh, my team wasn't good. I got really lucky to go six in our house of cards. I mean, you saw my T rollback

Eric Readinger, Fractional CMO, Producer and Head Of Media 28:38

reference to our pre pre show.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 28:42

Now we have to bring it up after this one

Eric Readinger, Fractional CMO, Producer and Head Of Media 28:44

okay. Well, I mean the audio those no good.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 28:47

You can bring up the video. It will do it at the end. If we get a strike. We'll take care of it Sure, nothing happens they just give you a strike. It's really Oh, we get strikes. We have more Okay, then we'll talk about it. We can

Dan Pena 29:02

if I believe we have an inordinate amount of Asians.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 29:08

I don't like this one.

Dan Pena 29:14

I like to stand behind me but I lived in India in China too long.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 29:19

What I just did that for you.

Dan Pena 29:23

We have an inordinate amount of Asians

Eric Readinger, Fractional CMO, Producer and Head Of Media 29:30

looking around the room individually,

Dan Pena 29:34

to stand behind me, but I've lived in India and China too long. I

Eric Readinger, Fractional CMO, Producer and Head Of Media 29:39

think that's a very interesting kind of racism we got there. I

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 29:42

think he's trying to be funny. Yeah, but because three people laugh in the room. He's in like some kind of weird boardroom conference room anything. Yeah. But I love that he wears a flower in a handkerchief. Decker

Eric Readinger, Fractional CMO, Producer and Head Of Media 29:55

invest.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 29:56

He looks like demon.

Eric Readinger, Fractional CMO, Producer and Head Of Media 30:00

Like for the URL for sneaker movie with when Al Pacino devil? Oh,

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 30:05

no kind of vibe. No, no, in the last video especially it looks like who's the bad guy and speed? I can't think. Oh, true romance that gives the eggplant

Eric Readinger, Fractional CMO, Producer and Head Of Media 30:16

speech. Jacket then some people are going crazy right now. Dennis.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 30:21

Dennis Hopper. Yes. Okay. Yeah, I

Eric Readinger, Fractional CMO, Producer and Head Of Media 30:25

wouldn't got it without Dennis.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 30:26

He looks like evil Dennis Hopper

Eric Readinger, Fractional CMO, Producer and Head Of Media 30:29

right there in his hopper. Look, people All righty. So just imagine what this guy looks

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 30:32

like. He's got bags under his eyes. It's real dark shadow. Yeah,

Eric Readinger, Fractional CMO, Producer and Head Of Media 30:36

looks like the demons taken over than his hopper. That's what he looks like now and he grew go T that's what demons do they make you grow? Go to you immediately. Yeah,

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 30:44

if South Park status nothing. You want to bring up your boy Frank? from House of Cards? Yeah. So a big sticking point I brought this up a lot in my life is actors can't run. Oh,

Eric Readinger, Fractional CMO, Producer and Head Of Media 31:01

yeah, you can't act like an athlete. Like the flesh can't

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 31:04

run, he runs with his legs out. If you've had any, if you've done any track and field in your life, like, the first thing they tell you is you have to keep your arms like basically, like as, as aerodynamic as you can be in your

Eric Readinger, Fractional CMO, Producer and Head Of Media 31:19

legs to there. It's about locomotion. In one direction, where you know, little your arms go to the side, your energy is going out to the side where it should be going backwards and forwards at the direction you want to go.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 31:28

So growing up, I thought this and I see my son doing it and

Eric Readinger, Fractional CMO, Producer and Head Of Media 31:33

I What were the kids put their hands back and really, what do you think you're like

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 31:37

a no, no, no, like, what do you think your legs are like a a drag car, you know, drag race car where the wheels are huge. So you think you're like going out to the sides? Like the big wheels on an on a speed track? Or like, or like running like the the what are the frogs that run on the water? You know where their feet go out a little bit? You think that's faster when you're young? No, I never thought that. Oh, I've I've noticed it now. And I had to like knock it off. I'd see it with my son's friends too. When they're running around. They're like, I'm gonna go super fast. And they tried to like get a wind up like The Flash.

Eric Readinger, Fractional CMO, Producer and Head Of Media 32:19

Like, they're like revving up with one foot kinda.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 32:21

I've seen that too. Yeah, they'll try anything. Well, it's all about foot speed when you're like four years old to about eight. Yeah, and then it's so important till now. But it's what all scouts say. Yeah, but this so actors can't run. And we were talking about how

Eric Readinger, Fractional CMO, Producer and Head Of Media 32:38

they can't shoot basketball. They can't do a lot. I mean, there's some athletic actors, but most of the time, it's painful. There's a reason why they were in drama class and not on the football team.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 32:48

What's crazy is there's no like grip, or someone on the staff that's like, Hey, you might want to here's how you might want to throw you might want to here's how you throw a ball. Right? And when we're talking about Danny McBride what's hilarious

Eric Readinger, Fractional CMO, Producer and Head Of Media 33:02

is there's probably not one person on that set who had a problem with way this guy threw the ball. Think about that and want to keep the job, bro. No, I'm saying like, they're probably all, you know, from drama class. Oh, yeah.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 33:15

Yeah. And the people that know it bases it athlete or the guys that get cut easily. So they're not going to speak up. Right?

Eric Readinger, Fractional CMO, Producer and Head Of Media 33:21

Yeah, failed actors. But it's it's just bad. They throw it's a funny

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 33:25

ego thing of, of the people managing I mean, this is a metaphor for for a lot of offices and how they're run. It's like, the the entry level people aren't gonna say anything because they're scared to get fired. And then the people at the top have so much ego to go, Hey, maybe I should see if this is how you throw a baseball. Yeah.

Eric Readinger, Fractional CMO, Producer and Head Of Media 33:45

No, I

got this. But this

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 33:48

this is from House of Cards. We might have to talk over.

Eric Readinger, Fractional CMO, Producer and Head Of Media 33:51

Yeah. And really the dialogue doesn't matter. Turn that down. Yes. Basically just whipping them right down the middle. One guy okay, so that's the secret service agent that he had a gay threesome with? Oh,

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 34:06

yeah. Yeah, that was this seem like Obama.

Eric Readinger, Fractional CMO, Producer and Head Of Media 34:10

This scene? Right here is the one that I was like, I'm out. Done.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 34:17

He he also had a girl pushed into a train by that one. Doug. What? Remember on the show, they push that chicken, the journalist into a train? Oh, yeah.

Eric Readinger, Fractional CMO, Producer and Head Of Media 34:29

I was pretty intense. We don't need to see any more of that. Just avoid a strike. But you guys get it. Now.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 34:35

Kevin Costner is the opposite. He gets it. He can throw a ball. You're right

Eric Readinger, Fractional CMO, Producer and Head Of Media 34:39

there. So I'm saying there's a couple that are legit. But when it's bad, or you know, it's bad. It's never it's never even close.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 34:48

Well, you know, it was good. This episode. Yeah.

Eric Readinger, Fractional CMO, Producer and Head Of Media 34:51

Let's roll it or No, I liked it. Okay, I did too.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 34:55

I like watching Dan Pena, and Frank Underwood. Yeah,

Eric Readinger, Fractional CMO, Producer and Head Of Media 34:57

I don't know what to do with all that.

Law Smith, Fractional CMO, Stand Up Comedian, Sweat Equity Host, and President of Tocobaga Agency & Advisory 34:59

I buy


#sweatequity #entrepreneurship #comedy #entrepreneur #business #sweatequity💦 #entrepreneurial #entrepreneurship #roi #advice #funny #businesstips #comedyreels #biz #entrepreneurshiplifestyle #ai #podcast #girthy #roi #chatgpt #chargpt4 #bard #fractional #branding #girthyroi #leadgeneration #69b2b

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