#394: How To Augment Reality and Make Moolah Doing It w/ Beau Buttons
SUMMARY KEYWORDS
people, game, atlas, web, buying, money, build, podcast, years, learning, talking, gary vee, called, business, augmented reality, reality, pokemon, real, augmented reality app, camera
SPEAKERS
Speaker 2, Law, Eric, Speaker 4
Law Smith
0:00
yeah for anybody. Anybody has audio. You can tell he's a real a real technologist because he's in a very boring room. Like Bill Belichick decorated right.
0:13
It's there's nothing filing cabinet. There's
Law Smith
0:14
nothing on the walls. There's just the wall, the greatest grey filing cabinet and then open towers of, you know, servers or it looks like if you had if you had a PC in the 90s
2
Speaker 2
0:26
I was I was harvesting GPUs. Yes, I was going through some computers we had in storage and I was taking out their GPUs but they've been sitting there for about two years. I haven't moved them back in
Law Smith
0:37
it makes a statement. It's like I got things going on. You know, the
0:41
message to the others.
0:43
It's not staged. I promise you it's not staged?
Law Smith
0:46
I would hope not. That would be a bizarre, very
2
Speaker 2
0:49
authentic. Yeah, we'll give you that he knows a lot about computers to have them open on desks.
0:55
I gotta convince them quickly. Some wires, though that sit on the desk. Exactly. Perfect. Well,
Law Smith
0:59
we always ask everybody that came on the first time. And by the way, we're the number one comedy business podcast in the world. So you're welcome. We always ask everybody coming on for the first time. What advice would you give your 13 year old self?
2
Speaker 2
1:14
Well, that's a unique one for me since I started so young 13. I would have already been in the software development profession. What I would have told myself is any money I have put it into real estate. Literally like I know as a 13 year old my options would have been limited but like find somebody I trust as an adult that could, you know, try like manage my money for me instead of buying you know, garbage or electronics because I wouldn't I wouldn't be sitting here you know, having to continuously grind if I would have invested in real estate.
Law Smith
1:47
That that is the only that's a new one. That's the only answer retirement that's been an investment. Like you did back to the future. Like yeah, like, what's the dude was the bad guys back to the future to if Yeah, like, if like did he get all the Super Bowl bet yeah, yeah, I'm
Eric Readinger
2:08
gonna get rich but that will I mean the the the question is what what advice would you give your eight year old
Law Smith
2:13
so it's usually like when how far back should we go here? Yeah,
2
Speaker 2
2:17
but no. Eight was that pivotal intersection. Well wait for being a kid playing hide and go seek to being hunkered down in my bedroom learning how to program. Let's see.
2:30
Um,
2
Speaker 2
2:32
honestly, it's still relative to finances like they just just, you know, keep on you know, hold more of my cash. I have a very interesting relationship with money. So like everything when it comes to advice if I could go and back in the past it would have been Hey, be a spendthrift. But yeah, even as an eight year old, I was outside you know, making money with my mom or cutting grass when I was a teenager but yeah, just hold on to more of that money. And again, as I got older, I would have been better off I'm still grinding. I'm 39. Now.
Law Smith
3:01
You're about our age, you know?
Eric Readinger
3:04
Exactly our age. When's your birthday? I mean, community saying birthday means 1983. Okay, four months older than me. Wow. That would have been cool.
Law Smith
3:16
Really, you're really shooting for the moon. There we go. So, so I wouldn't do our audiences. I would be doing a disservice to our audience. If I didn't ask, What were these big losses when you go in kind of MC Hammer style?
3:32
Like Tigers did
2
Speaker 2
3:33
you have no no not even like that. So I've always I'm very attracted to learning things and I want when it comes to a new hobby, if it's a, you know, drones, cameras, anything, I have a zero to 1000 personality so my my shortcoming is is I will invest very heavily into that hobby, even if I don't necessarily continue the hobby. So I've gone through everything, and I still have most of those things, either in storage units or in the house or somewhere in the office. But I don't it's not a regret because the knowledge or the things that I've learned in going down those rabbit holes is precious to me. That's why people still come to me and ask me these questions. And I have a lot of, you know, background information on pretty much every technologically tangential subject, but yeah, it wasn't like I was buying Ferraris or anything. Nothing like that. Thank God, no drugs, nothing like that. It was just I don't hesitate to buy you know, technology. Or gadgets if it you know, allows me to learn something new.
Law Smith
4:33
I can feel that yeah, turn
4:35
the turn the cameras around in this room.
Law Smith
4:41
Yeah, you know, my goal this year instead of having 20 my news resolution goal, it wasn't I was having 20 A list of 20 and see if I can knock them all off. I get about half of over the last couple of years. And this the goal this year because I'm not naturally money hungry, but I need to be because I don't want to be in this position. I'm in forever. So it's just one goals. I just make over 200k this year, just do that and everything else will take care of itself. That seems to be the the very hard line to do. But it sounds like you're kind of in the same thing because I would forego I mean I've been doing stand up 15 years and that is a negative money game. Until you make money magically somehow until you're headlining and stuff but like you do it, I do it because I love it. You know, look overhead there, though. You know, same. Well, same with podcast. You know, this is we're not buying flowers from the podcast yet. But it's one of those things we're new. But it does. We do see the forest for the trees where it is kind of that thing we're, you know, this show specifically we feel like we do have proof of concept now or low self esteem about doing this is gone. If that's in the past. We know the show is good. It's just we got to figure out how to kind of get it to that next level. What what do you think your your what do you think your self hurdles are in the business world?
2
Speaker 2
6:11
I mean, honestly, I don't see any for the business. I mean, I've been a serial entrepreneur my entire life. And the current business outlets reality by far the most financially successful that I've been a participant in I've had one other successful exit, but it was coupled with a divorce so it almost was a net zero transaction. You know, you see success you cash out for money and then you see attorneys in x y.
Law Smith
6:37
We are cut from the same guy that's like a my agency difficult to sell because I use seven drama all the time as being a walk in the house and they tell him you're a bad husband. You're a bad son. You're a bad father. I'm like okay, cool. Cool. Take the kids now.
6:53
That way, is keeping you can't
Law Smith
6:58
sue me. You can sue me because it really happened. I know what you want to go back and episodes are like your your job versus a year after. I know, it was sad times. But I want to hear about reality with every bad there's a good and that that probably maybe maybe that ignited you to kind of get this going.
2
Speaker 2
7:25
Yeah, no doubt. I mean, I've always been self driven. I've got an insatiable curiosity. It's not just software like anything tangential to computers, electronics I've always been fascinated with. I enjoy tinkering taking things apart learning about them, but my attention spans relatively short but yeah, I mean, that did drive me and motivate me when you have three kids and you've got you know all of these things, these financial kind of obligations you need to set yourself up for success. But Atlas reality originally started off as a company called Cerberus interactive, we were a software development, really video game development, consultancy. We built games for other companies, and we did that for about a year and we pretty quickly realized that even though you're building games, which can be fun building games for other people is a complete it's bullshit. It's not fun. There's no joy in it. So we pivoted and we decided to build our own game. The first game we built was called Atlas empires, which is kind of an amalgamation of Pokemon GO and Clash of Clans and then a clash of clans and then the current game that we're working on that's live is called Atlas Earth. And that's by far our biggest success to date.
8:31
Atlas first
Law Smith
8:34
I, I want to play it but I have pretty much given away video games in my life because I get addicted to him and that I can just tell by the logo. I think I've been addicted to
2
Speaker 2
8:46
Atlas. It's probably not what you think so I don't oddly enough, I don't play games. I have probably one of the largest console collections in Austin if not Texas when it comes to legacy eight bit 16 bit machines again, it's the appreciation for the hardware and what the their original OGS had to go through to build games. But I do not have the attention span for a game like these new modern games that when you install them as a fucking career mode, and I'm like I've got a job I don't need like to learn how to be a driver to drive a car. But yeah, I mean, there's there's an attraction there. But Atlas Earth is a play to earn game. And it's, it's not for everybody. We want it to be for everybody, and we're getting it there but it's in the virtual real estate kind of genre. So it's not something you're going to be playing every day against other people. It's a relatively passive game, but we pay people in cash. You can actually earn cash you can check or cash out into PayPal. And that's the attraction for most of our audiences passive income.
9:46
Hmm, okay.
Law Smith
9:48
Now want to know
9:52
why are you paying people?
Law Smith
9:54
What do you do that brings in revenue to do that?
2
Speaker 2
9:59
Yeah, we were inspired by this web three movement. So it's no
10:03
no
Law Smith
10:06
bad news for you. We had a guest last episode that was on April I don't know.
Eric Readinger
10:13
He was very much talking about web three and we just didn't get it very.
Law Smith
10:16
He looked like he was in a hospital situation to be on the show.
2
Speaker 2
10:20
I have no fear no pressure. I am not a web three champion. I talk more shit about web three and blockchain cryptocurrencies than anybody go I'm not a fan of what they're doing in regards to like the snake oil salesman type, you know, approach but the technology we could get into the weeds if you wanted to, but like, we were inspired by what we thought web three men so my partner saw me are the CEO of the company. Web one, the original Internet was access to information web two was access to people. So think about, you know, MySpace, and Facebook and web three. Our kind of interpretation is you've got these stakeholders, the individuals like yourself, we're logging into Facebook and Instagram or Tiktok religiously, we're being monetized we are the currency and for us, web three is about ownership. We want our users to have some equity, something tangible in what we're doing. So share in our success. So the business model that we built, we sell virtual real estate, we allow you to earn virtual rent that rent accrues at a relatively slow I mean, pennies, pennies fractions of a penny per second, but there's things that you can do. And the entire game loop is if you do something in the game that allows us to generate revenue, we'll share that revenue with you in the form of virtual rent. So if you watch an ad and we get a nickel, you'll get a fraction of that nickel and when it gets to $5 you go login you cash out to PayPal and boom, you've got money in your checking account.
Law Smith
11:47
Interesting you want to be slumlords I'm going to download a virtual Can I go crack Grant Cardone on this one, and just oh, Jesus used to talk about Grant
2
Speaker 2
11:56
Cardone. I don't know what the fuck I watched but like, I get fed his videos like it's bad. I like
Law Smith
12:03
him. I just I don't think I think he assumes a lot of people can just get that kind of work ethic he has.
2
Speaker 2
12:09
Yeah, it's I don't know how much of its illusion I have what I would consider an incredible work ethic. But I also have I mean I'm real when it comes to like expectations. You know, the intersection of opportunity and preparedness is like some people's definition of what that's my definition. Some people just get lucky in business deals and have lump sums of cash flow into their checking account. I've had that but I've had it also disappear just as quickly. But yeah, I think they they really do a disservice to most Americans are most humans quite frankly, it's not that easy. But yes, yeah. A lot of what he says like the spirit of what he says is true, but it's not that easy for everybody. We're not all created equal intellectually, physically and like initiative wise, we're not all self driven.
Law Smith
12:48
Yeah, well, I think we we can put our own barriers in front of ourselves. So I do buy into what him or Gary Vee will say, it's how they say it a lot of the time that I like to make fun, very dismissive.
12:59
No, it's
Law Smith
13:00
just like, you gotta get up bro. You gotta go like I love Sunday's Sundays are my date. Yeah, I know. That's like Gary Vee. Like, that's what I Oh, I'm already started Monday, dude. Yeah, like you're gonna have zero Adderall. Like that's like, you have that in your veins. You don't have to take anything. There's just some people that are like that.
2
Speaker 2
13:18
I know a handful of very high energy Gary Vee like people and not all of them are successful. They've got that drive, but they just choose to just live I mean, it could be status quo, complacency. Or they're just genuinely happy doing what the fuck they're doing. They don't need all that. I teeter totter on the obviously I want to be happy but I also want to be able to make a dent in the world I want to I want to do something significant often than not related to food and food scarcity. We can go down those rabbit holes in the future but yeah,
Law Smith
13:47
we're gonna we got a lot of irons in the fire and I think we're gonna have to have you on because you're in a really good communicator for someone who's in your field surrounded by
2
Speaker 2
13:57
I'm the social butterfly in tech. I've always been outspoken. I'm very blunt. I have no filter. I curse a lot. So when people talk to me they like well are you a programmer? I've been doing this literally since I was eight years old. Any business that I've been involved in, I've always kind of been the person that interfaces with the humans, in addition to innovation with the the technology. My partner saw me is the sales guy who does game design and all of that. So we're very complementary, but yeah, you're absolutely right. In this industry. When I go to a convention I'm the I'm the guy that's talking everybody else is just quite as fucking awkward.
14:29
The bad boy. Well, I
Law Smith
14:31
can it Yeah, but the way you explain web three, I can tell you, you put some thought into figuring out a concise way to explain it. And so yeah, it's
2
Speaker 2
14:42
like, it sounds corny, but like, my conscious is more important than my bank account. And people that know me and see how I spend money sometimes, you know, they're like, Well, how is that possible? You know, you've blown $5,000 on you know, high powered model rockets, which is not a joke actually. It was more like 10 grand but, you know, long story short is I come from very humble beginnings. And I think that's really been instilled in me like I treat people right and I want to treat the customers right I'm not going to put my name on anything that's remotely close to snakes or snakes like lead three, what I just described to you has been three years in kind of like the making like how do I describe it? It's ownership. People want equity. They don't want to be taken advantage of look at Facebook share price. Look at what Mark Zuckerberg is doing. He's buying fucking islands. Some people are just struggling to put food on the table. That's a problem.
Law Smith
15:29
Epstein Island to
15:34
topic I shouldn't I don't want to talk about that.
Law Smith
15:36
That's the crazy start recording. That blows my fucking mind that just made the news rounds for two days and the Okay, bye. It's like, oh, let's look at the list of the powerful people on this. Yeah, but being a skilled communicator like, again, you could say you've been trying to work on that for three years. I know plenty of people that would not even think about working on a way to say that. I what I'm thinking is like, like Neil deGrasse Tyson is kind of amazing because he's a physicist, but he's also an excellent communicator in a field that people that cannot Yes, talk. Absolutely. And I feel like I get that kind of vibe out of you. Do you have a podcast? Are you doing like are you on the stage at these trade shows? Because you shouldn't Oh,
2
Speaker 2
16:22
no in I'd like to I'm growing into that role. I'm a behind the scenes person. Quite frankly, where I'm happy is solving like hard technical problems due in r&d. But since we've seen a fair amount of successful that was reality. And people like yourself, you know, they they received my kind of tone and energy. Well, I am trying to figure out what makes sense. I had some videos, some short form videos I was doing on LinkedIn, the problem with LinkedIn is it's dry. That's not the place for me to be myself. So I need to figure out what that outlet is. I think it's a 2023 objective. Like you said, your one of your goals was to make a certain amount of money. One of my goals is to figure out where I fit in on the internet. So I'm not just writing software. I'm also sharing these ideas and being myself. I don't know where it will be it won't be on fucking tick tock and most likely, LinkedIn, I can assure you that
Law Smith
17:10
yeah, those are spam. So ya know,
Eric Readinger
17:12
I mean, so I was gonna say you might have an obligation, really, not everybody wants to do it. But if you're talking about your words, these you know
Law Smith
17:24
the words these words. You can play Words with Friends too much. Yeah, that loose dictionary they got on that. But my thing is, like, I think I think you can do what we're doing. I'm very smaller levels. You can kind of leverage you doing that personally as a personal brand, which I know you probably don't like to hear. Like it it feels great. I get to do shows when I talk about it from my own like comedy career and stuff like that, but at a certain point in time, what what am I going to do on your deathbed, are you gonna look back and go I'm glad I oversight doing that and didn't do it. You know, like, and we are we can offline we can tell you how to be really efficient with the podcast because we got it on tape. We love
2
Speaker 2
18:10
to pick your brain. That's something that I'm very interested in. So that again,
Law Smith
18:18
Austin wanted to get some Lucy's fried chicken if it's still around
2
Speaker 2
18:22
look Lucy's is around there's one right around the corner on white seven up here in Cedar Park. But yeah, no, look, I appreciate it. I'd love to communicate with you guys because it's definitely something I'm passionate about. I've always been behind the scenes though, in the last few years, you know, I've kind of been I don't know where our what's compelling me but more than likely, it's this misinformation. I'm very blunt. I study things. I know it as fact. I'm not a spiritual person or religious person. I'm not trying to indoctrinate anybody. I'm just trying to tell you what's going to be useful. So I do think there's an audience I just need to figure out how to get out in front of them. So Any help would be appreciated.
Law Smith
18:55
Yeah, we will set that up after after, after this episode. But going back to the virtual real estate, you know, so let's look kind of saying like some one main topic. Yes. For at least this episode, you know, video game development is is becoming very interesting, because it's becoming such a blend of in people's brains, I think like this virtual reality space, like what you have on the website. Atlas reality is you know, it reminded me of augmented reality rehab was augmented reality apps were like, the first time I saw like, you
19:35
go like Pokemon Go. Well,
19:37
I wasn't even brought up before.
Law Smith
19:39
I know it was literally thinking of like, the one the app set by you could show the room and it would give you the measurements. It'll give you the volume of something you know, like that. That still kind of blows my mind. I got
Eric Readinger
19:51
to see the Mario Kart thing that you can do Mario Kart to your house school. Augmented Reality Mario Kart,
2
Speaker 2
19:58
that's by far one of the most impressive AR applications the Mario Kart where you have a physical RC car coupled with cameras and then in the actual game, you're seeing your living room. We played it twice. Again, I don't have the attention span for it. But yeah, there are very few applications of AR that are useful. Like Pokemon Go obviously is great. They have an audience. They're making a lot of money. It's a really big IP people. Enjoy the game. For us. Even though we masquerade as an augmented reality app. We don't have that like traditional guerrilla arm you're holding your phone up and you see some bullshit on a map kind of implementing. Augmented reality is you got a real map so we build location based games much like Pokemon Go or Niantic, but instead of having that kind of gimmicky AR thing, we're just calling augmented reality, the fact that we superimpose things on the map that really aren't there in reality, and even further what in this is how we monetize the game in addition to you know, in app purchases, where you're buying virtual currencies or watching ads, we're trying to create this virtuous cycle between what you do in real life and what you're doing online. So we have a nationwide network of merchant partners Burger King Popeye's, fried chicken Jamba Juice, Auntie Anne's Pretzels, Speedway gas that we have contracts with that allow us to drive business to them from our virtual game, and our players are rewarded for spending money at those merchants. So again, trying to reward people for behaviors that they already have that are established. Introducing new behaviors or changing existing behaviors with with players is very difficult. So if you're gonna buy groceries, why not be rewarded for it if you're not using a rewards, you know, cashback credit card will reward you an in game currency. So that's what we're considered an augmented reality. We don't really like to say have any of those gimmicky like, throwing the Pokeball catching a Pokemon Go style thing?
Eric Readinger
21:46
We didn't need to have that. Come on the show. How do we how do you get is there a place for a podcast in the Atlas?
Law Smith
21:57
I've heard about virtual Congress shows. Yeah,
2
Speaker 2
22:00
that not not yet. So you know, there's this this Metaverse kind of topic. I'm not a fan of the term quite frankly, because it's difficult to define. No one really has given me a definition that satisfactory but like, interacting with people in three dimensions. Like we're talking now two dimensional, you're behind a camera and behind the camera, we're ourselves. It's just projecting an image. You know, I was part of a very early and you might have heard of a game called Second Life from a company called Linden labs. We're talking 10 1215 years ago. Yeah, 3d spaces. But you know, for me, going online in 3d in like, let's say an Oculus quest or a VR headset, and watching a podcast is something that I would be entertained by I would do it and I haven't done it myself. I haven't like seen or witnessed it, but I have gone to concerts with my 15 year old son in a game called Rec Room, which was kind of mind blowing. But no it Atlas Earth right now. We're literally just location based on your mobile phone. We're working on companion apps, and one of which will be a virtual reality app that probably won't see the light of day into 2025. Or 2024. Rather, but we are working on ways to allow people to socialize social interaction right now is not something you do in the game. We want to bring that but we are continuously building out the core features at the moment.
Law Smith
23:17
Yeah, we call dibs on first podcast. Let's do it. Let's go into contract because we said there.
23:24
We've got a 360 camera.
Law Smith
23:26
Yeah, we were we were
Eric Readinger
23:28
talking about investing in. We're getting about it. It's around here somewhere.
Law Smith
23:33
It's honestly there's so much other equipment around here that it's it's kind of hypocritical talking about your but I have a similar kind of thing where I'll tap right some parts of my life but it's not good for me, but this sounds overwhelming. Like not only just like the game itself to have it develop this you have to have a good it has to be a good game. Right? That's always tough. And I think about the a lot of these games that are kind of next level no pun intended, but like the we're you're building a world right? So it's like, it almost feels boundless. It does this kind of overwhelming to the
Eric Readinger
24:22
idea that the world has already built or do they plop it on top, but we're on
2
Speaker 2
24:27
top of it. So there are bounds that the earth the globe itself, which is attractive, but it's large. I mean, it's flat. So that helps. It may very well be
Law Smith
24:39
a flat and I believe it's all out in this hollow in the middle, right? It's like a square bagel with that
2
Speaker 2
24:47
would make mapping technology way easier because right now we have to unwrap in oblique spheroid onto a rectangle and you get distortion at the polls. But anyhow,
24:57
once you
Law Smith
24:59
and I love I love old school explorer students to be a flat earther give me some Magellan some Ponce de Leon, you know Vasco de Gama. Yes, yes. But somebody brought this up on the show here. It's like what do you did you leave?
25:13
Or did you read on the toilet today?
4
Speaker 4
25:14
I always love explorers throw these names out in your next dinner bar
Law Smith
25:19
trying to take my dad to the Panama Canal because he wants to see the locks. That's I would love to go see that. I've
2
Speaker 2
25:24
always been fascinated with that. But I have no reason to be there. I don't like the sun. I don't like the sand and I don't want to be outside if it's like why would I go
Law Smith
25:33
to a great spot? Yeah, I don't go to soccer Park. I don't do that. What are you talking about? Sorry. Well, you know, to me it just seems like not so much in boundaries. But it's boundless in the sense that you you can build you can build so much it like you have this. You have another world to think about, I guess is the way I'm kind of thinking about it. And then you have a business side of this. And then you have Oh
Eric Readinger
26:05
yeah, I can see you. It must keep you up at night. The possibilities being so broad and being like, this has anything to add.
Law Smith
26:15
It's the ultimate creative, like people think of I hate being called a trainer by people because it's I know that you're putting me in an artsy kind of flaky category in my head is whatever happens happen, right?
26:27
Like, what No,
Law Smith
26:29
I can do brand I can rebrand your company. No problem. It's not it's more math to me than it is anything else. But you get labeled a creative you're like No, I'm creative in figuring out puzzles. I feel like you got that same thing, like creating solutions. Or Jesse Jackson saying that but I'm not creating. I'm creating solutions. Alright, so Jessie did a black simile so this is like, does this overwhelm you? And your dad, too. That's not that with three kids. You're out? No, my
2
Speaker 2
27:06
kids are old and they live. I travel between New Orleans and Austin every two weeks or every other two weeks. Thankfully, they're like 1510 and 12 When I first moved to Austin eight years ago the constant travel was kind of a burn but I don't thankfully, genetically I'm not predisposition to be overwhelmed. That's just like I I remain relatively cool, calm and collected. There are things that I do lose sleep over. You know, more often than not, it's about humans not technology, managing the team building a team maintaining a chemistry hiring and firing. That's where most of my strive like just with with like what I have to do as an entrepreneur or a co founder comes from on the tech side No, my partner and I we spit ball just like the two of you guys go back and forth and banter now we're not sitting next to each other, but we probably talk 10 times a day. That's what drives like the vision of the business is we have ideas we'll see something we'll have an epiphany Fuckit a dream like you wake up and like, hey, what about this, but we've got probably 24 months of features that we want to roll out into Atlas Earth and right now Atlas Earth is really just a relatively lightweight game. Well, we've always looked at it as a platform, and we've got the eyeballs. We're at 1.5 million users, which is a relatively new company. It's what if you add up all the other ones in this genre, we surpass them by a lot, but we've got a lot of features that we want to add in the core of almost all of those features is allowing us to share more with the player allowing them to earn more so you know this whole creative creator economy you've got you're selling land well what's the natural evolution of lands and well you want to build shit on the land. So think Roblox where you can build games and interactive experiences. Now for a small team. We're 25 people bringing that before it fruition. It's not going to happen overnight. But yeah, I mean, look, it's we've got a really you know, well thought out roadmap, but I do lose sleep over human resources. That's where most of my stress comes from.
Law Smith
29:02
Yeah, are we have we game tape these episodes? Sometimes? The guest is 30 minutes early that we have we're gonna close out this episode anyway, to me pretty quickly. What is I got two things. One, you said how you got people from, you know, we're in the marketing world. So like, the fact that you could get people from the game to go into a BK and get a whopper is one of the hardest things to do for marketing right now like to get it to get it in people's heads with repetition to not annoy them so much of the frequency, but get them from going offline to online, to get them to actually physically going somewhere. So kudos to you on that, that being successful. The other thing is, what is the metric y'all use? Because like for apps, you know, 10 years ago used to be daily active users. That's that's, that's the golden metric really to go by is that the daily active users for your
2
Speaker 2
29:57
diu is still in our space, mobile apps and mobile games. The metric that we use, we have around 70,000 daily active users. So it's it's it's pretty wild. Yeah. I mean, there's average revenue per daily active user on the financial side. So when we're talking how successfully that's what you want to know. But like just having people and eyeballs is not in our world, the most important it's how much money you're able to actually make per, you know, set of eyeballs. I'm not at liberty to disclose that. But
Transcript limit reached
You've reached the 30 minutes per conversation transcription limit. Upgrade to Otter Pro to get the full transcript.
Upgrade to Otter Pro
Rate transcript quality
Edit
00:0035:13
5
5
1x
Outline
Beta
What advice would you give your 13 year old self?
0:00
What were the big losses when you went in this direction?
3:01
What are your self-hurdles in business?
5:09
Why are you paying people? What do you do that brings in revenue?
9:37
Being a communicator in a field where people want equity.
13:34
Virtual reality is becoming more and more of a reality.
17:10
Dibs on First Podcast -.
23:17
What’s the metric you use to measure your success?
29:02
