#372: How To Operate Like A Boss w/ Tomer Hen
Making Imposter Syndrome your BFF? How Do You prevent burnout as an entrepreneur? Tomer Hen is a serial entrepreneur with over a decade of experience in the Digital Marketing industry. During this time, he has spearheaded notable campaigns with leading fortune 500 brands. With his expertise and a growing portfolio, Tomer was recognized as one of Forbes’s 30 promising entrepreneurs under 30. Presently, Tomer helps brand visionaries, community leaders, and content creators actualize their vision by offering a seamless and tailored plug-and-play solution to effectively establish and grow brands.
MobCo Media, Tomer's relentless user-acquisition and performance-driven intelligence company:
Siiz, supplement for your perfect creative flow:
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SUMMARY KEYWORDS
supplement, people, feel, brand, entrepreneurs, grew, question, high performers, bad, mom, real, life, imposter syndrome, west hollywood, task, cold shower, day, deal, create, accomplish
SPEAKERS
Speaker 2 (57%), Law (35%), Eric (8%)
Law Smith
0:05
Hello. Hello,
Eric Readinger
0:07
what's up man? Hey, how are you guys? Good
Law Smith
0:11
I don't know if you got to listen to the episodes before coming on but we're we're rolling
2
Speaker 2
0:14
out Okay perfect. Good to be on the show.
Law Smith
0:18
We keep it efficient. Okay most entrepreneurs prefer that one you now name seemingly seems easy to read.
Eric Readinger
0:30
Easy to read not easy to say.
Law Smith
0:32
Well Tomer toner Han is how I'd say but I'm pretty sure that's probably not how you pronounce it is or that Perfect?
0:38
That's exactly how I pronounce it. Is there any
Eric Readinger
0:41
way cooler though?
Law Smith
0:42
What's the real way to say though? What? How would your mom introduced you?
0:48
Alright, tomorrow. Don't mess with him. Yes.
Law Smith
0:52
I have. And where are you really dialing in from?
2
Speaker 2
0:58
Yeah, so I'm originally from Tel Aviv, Israel, but right now I'm in LA. Here in LA well prior to LA in West Hollywood.
Law Smith
1:09
Ah, I lived there for a year. I know you've mentioned it. Yeah. Anytime it was sound, baby.
Eric Readinger
1:14
I know.
Law Smith
1:15
Did you know that the rainbow grid on the police cars there? Uh, West Hollywood. It's supposed to represent the map of West Hollywood like that. It's really weird, fun fact. That Yeah,
Eric Readinger
1:28
it's weird.
Law Smith
1:29
It's just It looks like a pixel like It looks like a pixelated rainbow and you're like, what is that? I don't. I had to ask her to ask her combo gerrymandering is bothered me but West LA West Hollywood in the middle of LA is like, I don't know how it is. Now. I haven't been there. Eight years but it's like real nice and pristine because all the gays are there. Right. And then kids are trash everywhere. And then around it is like Hollywood. Right next to is like total trash. Is that our
2
Speaker 2
2:01
kids? Yeah, yeah, I think I think it's even worse since you've probably last visited LA. So it's kind of worse than what you can probably remember.
Law Smith
2:11
I moved there from Oh, six to 2010 and then was going back like every month or two because I worked I still work for a company on Pasadena. And they wanted me to fly in every every so often and I was like, every time I come in, it was it was getting worse. It was like Venice was like there's so many campers and stuff. The homeless like epidemic out there is insane.
Eric Readinger
2:36
Like really really old. No, I mean shit, or is
Law Smith
2:40
it? No, it's It's no It's scary. It's it's bad.
Eric Readinger
2:44
Like that's you just talked it
Law Smith
2:47
no back in my day.
Eric Readinger
2:51
You cherry on top of that by saying no no. You poking fun of me is not funny. I don't
Law Smith
2:56
think you you hit good. Children are out there. They pay the most taxes and get the least amount back. Okay. Founder and CEO montco media in says supplement. So people want to go to mob co media.com Is that your agency? You call it?
2
Speaker 2
3:19
Yeah. So we're not necessarily an agency. So we've been we've been an app user acquisition agency for big brands like Amazon McDonald's L'Oreal for almost 10 years now. And in the last few years, we kind of shifted our focus to help brand founders actualize their vision. We basically invest in the brand as the operational partner can help the founder freed up from anything related to customer acquisition operation, product development, so they can focus on the vision while we help them with anything operational, basically.
Law Smith
3:57
So full full service. It sounds like what tell us about that shift. How do you go from app developer at acquisition? I'm guessing you're trying to get installs you're acquiring users by installed downloads. How do you make that shift or why I guess?
2
Speaker 2
4:16
Yeah, that's, that's a great question. I love to to answer that. So I've always been fascinated and passionate for supplements biohacking, human optimization, you can call it and two years ago, I've decided to launch my own brand for entrepreneurs, high performers, creators, and develop a supplement brand that would help with Focus Energy dropping into flow state on demand, basically, and I really didn't want to deal with any of the operational stuff, dealing with agencies, hiring teams, you know, Facebook ads, email marketing, all of that. I really wanted to just focus on product development and talking to my potential customers which are intrapreneurs and high performers in general. So I've built my own internal team within my company to help me with all of these operational aspects including influencer partnerships, email marketing, talking to manufacturers, customer acquisition, by all means, and we've realized that I can just focus on talking to my audience talking to the potential customers, and we realized that for food and supplement brands in general, a lot of the brand building aspects are kind of repetitive. So we could use that team and infrastructure that we've built in order to help other brand founders who really got into these business in order to serve a certain audience or to help or certain group of group of people and they found themselves dealing with Facebook ad blocks and manufacturers and fulfillment and all of that. And they are shifting away from being the visionary into being operators. So we partner up with a few brands, specifically in the food and supplement space to really basically tell them hey, you just focus on what you do best. Which is getting more product ideas that serve your audience and really understanding what your what your people need, and we will take care of the rest. So this is where you know I've just followed my passion which was initially just supplements combined. With my passion for marketing and operations. And that's how our mission just shifted to be the to build the most efficient and robust infrastructure to build and grow consumer brands.
Eric Readinger
6:48
Yeah, sounds like oh, I want to be when I grow up. Supplements, but operations of figuring it out. You're so good that you're making a business out of doing it again and again. That's awesome. I want to hear about the supplement though. It's a state that says
Law Smith
7:06
si si dot life. If you're going on your browser.
2
Speaker 2
7:12
Yeah, yeah. Thank you. So, you know, again, I'm all I've always been passionate about human optimization, about getting the best out of my days, whether it's lifestyle hacks, nutrition, supplements, all of it and I've tried you know, dozens of supplements nootropics different life hacks, I would call it or bio hacks and I just told a very, very talented formulation team. Hey, these are the products that I've used. I need to buy all of them and use all of them. So I can really feel what I want to feel which is basically dropping into flow state on demand. And I want to create a singular product that that I can just take whether it's capsules or a powder that dissolves in water, which is what we have. First thing in the morning or just before I go on my computer and drop into flow state. And that's what we've created. So I'm really looking to serve intrapreneurs high performers, content creators to help them get the work done. In a more fun and better way. So it basically supercharges your morning coffee, not just your morning coffee, but just your if you drink it alongside coffee, that works wonders and I'll be happy to send you guys to boxes and flow. So it's the name of our product. Okay,
Law Smith
8:40
okay, so Yeah, cuz I was scrolling down looking for it looks like it's still not 100% released yet, or because you have early bird sign up if anybody's listening and wants to go inside and get on that early bird. Limited Time exclusive offer.
Eric Readinger
9:00
I got asked about ice baths. Are you doing ice baths yet? Because if you're not that sort of thing. I mean, telling me dude, that's the one thing that man that's I got a commercial ice machine at my house now, once a week at least I'm getting. Yeah.
2
Speaker 2
9:17
So I do cryotherapy. And I do cold shower every morning. I love that. I think that's that's kind of amazing. I think that's mostly mentally. The fact that I do a very cold shower first thing in the morning even if I don't really feel like it. If because I'm doing this for so long for I think almost three years now. I know that the day where I'd give up that's a day that's going to be not not not going to go the way I wanted to. Because if I've gone through, you know really cold showers in every city and that's the fun. The fun part about going to new cities is that I really don't know how cold those waters be. So I'm just churning the journey to get to the coldest water and hope that hope for the best and that's that's how I started my day and I'm like, Okay, I passed that. And I can if I overcame this, I can probably come over, you know, other aspects of my day and struggles and all of it. So
Eric Readinger
10:19
that's awesome. Yeah, you got to do the ice water. I've done cryo. There's certain it's obviously not as cold cradles like native joueurs that we're going to read. Whatever it is, but the water cuts differently. It gets to your core, and once you get there, you'll be you'll be bulletproof or whatever they say. Yeah, yeah. That's next goal. Yeah. Awesome. Yeah. And
Law Smith
10:41
you kind of mentioned you know, one of those kind of efficiency or habit, habitual kind of philosophies, like eat the frog do. Do the hardest thing first in your day, or one of the harder things it sounds like, and then the rest of your days isn't it minimizes what the stress of those things are, because you kind of already you know, it shocks your body. It really is what it's doing. And that's why your inflammation goes down from all back because it's your body's like, oh shit, right. What's so I'm also interested in like, the creative process for a lot of people in not only just like in an artsy way, but also the ability to kind of create solutions. The perfect state of creative flow. What does that kind of what does that really mean?
2
Speaker 2
11:34
Yeah, that's that's a very interesting question. I probably downloaded as I think
Law Smith
11:43
we can. I can, I can. I can Vamp for a second because it's taken me a while to kind of figure out like, alright, where am I at my most creative, right? The anti creatives like jerking off from
Eric Readinger
11:58
the older we get.
Law Smith
12:00
But the Yeah, and then I found big because fitness such a part of my life, like, I get most most of my best ideas, or I'm trying to figure out a job for onstage. If I my best time if I write down like I need to figure out the end of this joke. I need to figure out a brand name for this client. I need to figure out a logo for this go for like a run a really hard workout. For whatever reason
Eric Readinger
12:28
or drive I've ever like before I can do a
Law Smith
12:32
movie but drive drives for me are pointing it drives her like right that'd be more showers.
Eric Readinger
12:38
Yeah, you know, it was more where I was working where I was driving maybe hour and a half two hours. Yeah,
Law Smith
12:43
that I that I got into more utilization of time and like what can I do on driving? Right, you know, but, but but I wouldn't get creative but if that works for you, that's great. Right? I think a lot of people don't really look at themselves as a guinea pig and try to figure out where's where am I at my most creative like what what are the gold stars throughout the day where I I came up with ideas took me a while to kind of figure that out. Like I'll go for walks if I need to figure it out. What now I hopefully I've Vamped enough for you to do what's the perfect state of creative flow in your costumes.
2
Speaker 2
13:18
Yeah, I like walks as well. I really like just going every hour just go. Go down. Have a 15 minute walk around my block. When I get back. I have so many ideas and it just like you know, sort of like having a nap biting down away just seeing some sunlight cetera. But yeah, let's go back. Going back to your question. I feel that whenever I'm going backward from having the intention of why I'm doing this specific task, even if it's just answering an email, for example, or calling that partner or looking for that thing online. Whenever I visualize the end goal that I'm trying to achieve, even if it's three years ahead then I can see what's going to happen a year from now then quarter from now a month from now a week from now. And by the end of the day, and by the end of these five minute tasks. I feel that even going through this exercise for two minutes. In my head, eyes open eyes closed. gives me so much mental energy that I'm really energized really focused on what why am I'm doing these specific tasks. I'm way more sharp, even if it's something that could be seen as a very boring task because I think that as entrepreneurs when we don't have a boss to actually have us accountable for the task that we need to, to produce or, you know, accomplishing our goals, no one's providing us the feedback. We need to to motivate ourselves to, you know, be more productive, be more efficient, do those tasks that sometimes could seem as boring and I feel that, you know, successful entrepreneurs have the ability to do the boring tasks just over and over and over again. And that's something that I'm always struggling with having severe undiagnosed ADHD you know, I need to monitor to self monitor, podcast so
Law Smith
15:31
adhd.dot.com Look, there's a butterfly. Right, what's up? Yeah, let's, I want to I failed to kind of I wanted to kind of ask about you personally before we kind of got into more of the business side of your two brands, but you grew up in Tel Aviv is that what you said Israeli army at some point.
15:57
Uh, no, no, no got expelled.
Law Smith
15:59
Yeah yeah, I think that talk about
2
Speaker 2
16:03
just just had some growth back pain. So just yeah, just decided that it's not a bit best fit for me.
Eric Readinger
16:13
You're gonna see punched through SEO.
Law Smith
16:16
The thing that no one cares about when you're an older guy is back pain, right? It's like, I could give a fuck less. You know, like, you're like, everybody's got it. To some degree they think so grew up. I grew up in Tel Aviv. I really like that's one of the places I want to visit. It's like top 10 place I want to go to really check out Yeah, about everything. I've heard that so just curious. Everything I've seen is beautiful. I've heard the food's amazing. I heard like nightlife is fine. I just I love my Jays. Oh, that's
Eric Readinger
16:47
what Yeah, Jewish Gentile wants to be Jewish and that's that's why Yeah, but
Law Smith
16:53
in the women Israeli women amazingly hot like they're just insane. Sure.
Eric Readinger
16:57
I'm just saying right up there presumably knows the real reason. Yeah, I grew up in Brazil. I keep
Law Smith
17:05
pumping but I don't know Brazil's crazy that's the problem is Israel. I feel like it's a little bit more. I know everything around it is not. So it can be a debt. It could probably well, I like the intensity of Israeli people. I know how about that. Like it's a good intense Okay.
2
Speaker 2
17:25
could vouch for everything, everything you just just name I will recommend.
Law Smith
17:31
Mazel Tov to that. The you were so you're a you were recognized as a 30 M or 30. Entrepreneur and Forbes. I don't know. How old you are now. But again, it's really you can't tell that it could be 22 There could be 45 I have no idea. But you what kind of household you grew up in.
2
Speaker 2
17:54
Yeah. So just for your curiosity. I'm 28 and I know that my, the way I see him is just depend on my beard. So
Law Smith
18:07
I definitely did the beard grow like early, late 20s, early 30s to look a little bit older when I was talking to you. Yeah, just because I think you're just like like a hotshot or something and you're like, Alright, I need a look at like, I know stuff. put on my glasses that I don't need. Alright, so 28 You grew up? Did you grow up in a household for entrepreneurs, or is it the opposite? Because it's you just so?
2
Speaker 2
18:30
Yeah, so So two of my parents are accountants. My mom is unemployed and my dad had his own. He's a self employed basically had his own office, but he still had to work, you know, and basically sell his time to get income. So he was not like a big business owner, but he had the intrapreneurial mindset getting, you know, getting passive income buying real estate. It was a very, you know, middle class household I would say, we didn't have too much but I I'm blessed that I didn't have I did not miss anything. But my parents I think that the best contribution of my parents to my intrapreneurial journey, and I've been an entrepreneur ever since I remember is the fact that they did not hold back on my curiosity so they never you know, besides just a few encounters, where my teachers were calling my mom because I was not attended classes or something for a while. You know, they never they never told me to step back or that it's not for me. You know, I did. We did have our arguments from time to time and I remember that. The one thing that I could really remember is my mom when I was it was in my 14th birthday. She said, Do you think you're actually going to be a millionaire at 14? And that's, you know, that's really stuck with me and I feel that people would take this into two way they either, you know, just crawl back and hide in their bed and just do whatever their mom tells them or they just, you know, just say, hey, I need to prove that now. Right? I have I have you gotta wait shoulder. Yeah, yeah.
Eric Readinger
20:23
It's not handed to you. You know, prove it, do it yourself. The prove it
Law Smith
20:26
thing is always bad. If the outcome is what you want to prove that kind of attitude isn't bad. It might not come from a great place but you know, you speak about being 14 there. We failed to ask at the top of the show. The question we ask everybody that comes on for the first time, what advice would you give your 13 year old self or 14 year old self?
20:48
And that's a great question.
Law Smith
20:51
Right? Yeah, right. Yeah. Yeah. It's a great question. There. I guess he hasn't been he hasn't been it yet.
Eric Readinger
20:59
I literally don't remember to say it.
2
Speaker 2
21:03
I think I think the one thing that I would probably say, harder and louder to myself. It is something that I knew but I probably never felt it that lifestyle. is more important than money. I've always been passionate about my lifestyle. I gave up many projects, clients, business opportunities, just to keep on the lifestyle that I've had, which is basically working from anywhere at any time. But I feel that I sometimes neglected it and preferred. Going through some very stressful times. Instead of I would I would say prioritizing my mental health.
Law Smith
21:49
Gotcha. Do you think you you push through that that part of your life, the stressful times you're talking about for money? Out of fear?
2
Speaker 2
22:01
Yeah, definitely. Definitely. You know, it's, it's a sense of, I won't have enough or I might just lose everything. Sometimes I really wished that I'd lose everything just so I can deal with my biggest fear and you know, hopefully see that it's not as bad.
Law Smith
22:20
You and I can trade stocks if you want. I'll post divorce financial health. I mean,
Eric Readinger
22:26
he just wants to stay with your parents. Yeah, Toby. Yeah. So
Law Smith
22:29
Oh. But yeah, it seems to be a common theme with most entrepreneurs is the the fear of the unknown kind of thing.
Eric Readinger
22:41
How do you like that though? You want to lose everything to go through it and be done and then you come back from it. I already did that on my break.
Law Smith
22:49
Right, right. Yeah, there is assurance. Like I've told Eric like, maybe I don't know if I've said it on there probably but definitely offer like, there's no lower I could go as an adult with what happened a couple years ago. So Right. It's kind of assuring to me that like I could get out of bed. And it's a long story that I'm gonna have time for but it's one of the things we're getting out of that is something I do think about a good amount when times are tough now. But you see why a lot of people are doing like these like wilderness camps and stuff and like you don't you don't have props? Well, no, I mean, we're, this is real talk. This is why we're not like,
Eric Readinger
23:33
I'm really bummed out by that.
Law Smith
23:35
Well, I would every bad there's a good and I feel like you know it makes you it makes you have more grit they should be more resilient, but aggressive optimist in that way, I guess. So back back to your, your, your want to call it snitches and just keep seeing it. What is the name s si z mean?
2
Speaker 2
23:59
SIDS? Yeah, it's just a take off on Siva as he sees your day. Which I feel that as intrapreneurs see? Yeah, yeah, I feel that you know, many intrapreneurs just want to wake up and seize their days and just make the most out of their working day. And I feel there's there's a real mental health improvement when you finish your day and you say, Wow, I actually sees my day I see is my life and you know, your days make up your weeks, your month, your years, your life, all of that. And for me whenever I finished my workday, and I feel like I've done what I wanted to and I finished my you know, my projects, I progress what I wanted to, I feel really good about myself. And by the way, that's another thing that I would tell to my 13 year old boy, that that you cannot and should not define yourself based on your business. Your business is not you you should take care of yourself. Just like you take care of your business but your business is does not define you whether you're a good person, a bad person or a successful person or not.
Law Smith
25:15
It just feels it feels that way in the beginning, though with a lot of entrepreneurs and they will carry that out throughout the scale.
25:21
Exactly. Exactly
Eric Readinger
25:23
the names. We Anything that ends in i The United was immediately assumed. As I
Law Smith
25:32
don't know if you noticed, the show's logo is a deck that's a tie. So we're kind of always the gunner. The How do you prevent burnout as an entrepreneur?
2
Speaker 2
25:42
Yeah, that's a great question. I think that making sure that you are doing what you're doing and what is the underlying reason of why you're doing it. It's probably, you know, that's a hand it's probably not the money. It's probably way beyond that. I think that when you do things with intention, and you realize how that and that's that's a great tip that I've learned from one of my coaches. When you you break down your goals and you see how your how accomplishing your goals help another person that is not just you so two or more people that could really get you energized to get through the days even in rough times. That's one, you know, little trick that I've done, you know, for myself, even if it just you know, reaching $10 million in sales or whatever, it's a very, you know, numeric goal. You can see how that helps many, many, many other people and prevent the burnout because you know, you have this responsibility to accomplish that goal that is just beyond you. The second thing is what I call cycling breaks, which is on an hourly basis on a daily basis, weekly, monthly and a yearly basis. So I take about a 15 minute break every hour, I could do even a five minute break every 2025 minutes. I take an hour break every three four hours. So basically just understand that you know, my body is just like a machine that needs to rest. My mind is you know, needs to take a rest needs to step down from whatever I'm doing. I'm way more effective when I'm having my two hour workday sometimes then having 10 hour workdays, I just feel that I accomplished more. And the third tip that I would advise is measuring your success backwards. So instead of just looking at what you have not accomplished so far and what you need to accomplish and did not accomplish yet, look backwards at the end of your day and see and really force yourself even if it was, you know, the most uneffective day that you've had just force yourself to see what are the top three wins or progresses that you've made today. I do this on a weekly basis and just look at my week and count all of my wins in the last in the last week. I feel that having this five minute exercise gives me so much energy for the next one just because I get this dopamine rush. And as I know that, you know the more items I check off and the more progress I make. I'm you know I'll enjoy more at the end of the day ended in the week.
Eric Readinger
28:33
Yeah, see, I'm I have done something similar not consistently where I've written down all the shitty things that have happened me that I've overcome. Oh, okay. So look at backwards just to say well, I mean, it's not as bad as that
Law Smith
28:50
Right? Right. No, that's good to that. I mean, that's yeah. Go Yeah, no pity. Self Pity is sucks and it's it if I find myself drifting towards there and like you know, I
Eric Readinger
29:05
mean, I will put, you know,
Law Smith
29:07
it's like a half second and then I'm like, I'm not going that way. You know,
Eric Readinger
29:11
a full second hit me up.
Law Smith
29:12
Okay. There's one thing I wanted to get to on our, our sheet about you know, how do you make impostor syndrome, your friend?
2
Speaker 2
29:27
Yeah, that's, that's one of my favorite topics to talk about. And I could probably speak for hours on that. So you have to probably stop me but
Law Smith
29:36
give us the short answer, and we'll have you back on another time to talk about it. Because I agree. We talked about it. Well, we talked about fake it till you make it and then you get there. And then you feel like you shouldn't be in there. And that's that that can kind of come in but it doesn't always have to be fake until you make it to get there. You could get there be successful. doing all the right things. You know, morally, ethically what you believe. values that you hold,
Eric Readinger
30:04
are you get there and realize it's not all the other people are faking it to
Law Smith
30:09
like a lot of celebrities, they get to this point where they want to achieve whatever and then they get there and they go cuckoo
Eric Readinger
30:16
spills, black and white for our movies. Yeah,
Law Smith
30:22
I feel like that's a common thread of definitely a lot of comics. I know like they get to this point this, this rarefied air and then they're not fulfilled, right. What are your thoughts?
2
Speaker 2
30:35
Yeah, so I've dealt with impostor syndrome, my entire life and at first you know, the the the most popular advice that people would give you is to say how awesome you are and just look yourself in the mirror and they try to convince you that your imposter syndrome should not be there, and that you're the most awesome, amazing human being that has ever lived. And you'll you'll be successful at any rate. I feel that's, you know, for for many people, I think for most people and in most situations you just don't believe yourself when you go into that bad spiral and you feel that imposter syndrome. So, what I've done is I just decided to accept the fact that imposter syndrome will be there and that's a protection mechanism. That's my brain, you know, made in order to protect myself from being in danger or taking too much risk, and just telling me to go to the safe place to the safe zone to my comfort zone, and embrace the fact that I go into that spiral look at it from the outside and just make it my best friend in a sense where I ask the question, okay, if I'm okay brand, if I'm not good enough, if I can make it if I don't have the skills, if I shouldn't do it, what do I need to do Who do I need to learn from Who do I need to ask in order to get there? What skills do I need to acquire in order to get there, okay? I embrace the fact that you're telling me that I'm not good enough. But I want to do that. How do I do that in a way that it's safe or that eliminates or decreases the risk that you just alarm me right now for you know, that keeps me up at night or that prevents me from doing what I want to achieve or that makes me just sit on my laptop? And and you know, stare at the screen for hours just because I don't have the confidence to send that email or to record that podcast or whatever. And once you realize that, this protection mechanism makes you asking those questions, you know, one step at a time you just become better at what you have to do. You're you go and ask for help you go and buy that course you go and watch that podcast or that YouTube video or read this guide or whatever it is. Or you take an advisor or a consultant and it just makes you better and better and better in whatever it is that you want to create. And this is how you were like okay, I the fact that I'm, I feel that I'm not good enough for that task or that I'm not talented enough in that field. This feeling whether it's right or not I'm not even debating whether it's right or not. I just I just flipped the question and asked, What do I need to do? Who do I need to learn from or what do I need to learn in order to feel that I'm better at it and this commitment to learning that skill or asking for that help, just creates more confidence and clarity. And you know, suddenly you just look back and you're like, Hey, I just learned something new and suddenly you don't have this important syndrome because you feel that you were qualified for whatever it is that you wanted to do. Yeah,
Law Smith
34:10
well, it sounds like I used to do this a lot more. I'm trying to get back to doing that when you have a feeling like that. Like that is probably the negative area. Almost treat yourself as your own therapist and ask. Like,
Eric Readinger
34:25
what's the real fear?
Law Smith
34:26
Yeah, what am I really actually afford that? Yeah, what am I worried about? Right? Now? What is what am I really worried about? What Why do I feel anxious or any of that? I used to do that a lot more. I've been starting to get back to that and it kind of helps because it kind of helps crystallize. Like, What the
Eric Readinger
34:41
Why am I even at 90% of the time it's your own ego and being scared that you're gonna fail and that's it. Right? The real failure is just
Law Smith
34:49
doing it. Yeah. And then I got into a lot of people do you think this do you think this person or this group of people is thinking about you all the time, right? Nobody gives a shit. Right? Nobody cares. Anybody? They're gonna Yeah. Do you think they sit around think about you all day they think about themselves say your
Eric Readinger
35:07
name to their face, and they forget it before you're done saying, Yeah,
Law Smith
35:12
I called a woman in bed my own name and that that might be much Narcissus forgot it. All right. Well, thanks for coming on. We'll definitely have you back on at some point, maybe later in the year because there's there's a lot to chew off. Is this apple? Any plugs in send anybody that's listening to what you tell us? Where do they go?
2
Speaker 2
35:37
Yeah, thank you so much for having me. This was a great conversation. And I'm pretty active on LinkedIn. So always happy to connect with fellow entrepreneurs. And so feel free to find me on LinkedIn. That's just my hand or if you want to get the C's before it sees flow just before we launch, you can go on see his life and get the introductory price. That's our pre launch price. We don't make any profit that's we sell it at cost. And I'm very excited for it. Yes, I z dot life, right. So you will make sure to send your guys two bottles of it.
Law Smith
36:19
Definitely. Definitely. Well, thanks for coming on. And yeah, mahalo.
36:25
Thank you. Thank you guys.
